Beyond Business

Debbie Lee

Tune in to hear guest interviews from purpose-driven professionals using sustainable business strategies and mindful working practices.

Hosted on Acast. See acast.com/privacy for more information.

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Episodes

Content that Connects with Caroline Leon
12-09-2024
Content that Connects with Caroline Leon
Caroline Leon is a business coach who specializes in supporting service-based, online business owners - such as coaches, healers and teachers - to build and grow sustainable businesses. She supports business owners to do away with the gross and manipulative tactics so prevalent these days online and instead adopt ethical growth strategies that put people before profits. She firmly believes that when we change the way we do business, we change the world.Content creation, and specifically long form written content, lies at the core of Caroline's marketing strategy. On the podcast episode we dive into:Why create content for your business?What are the benefits to both you as the content creator and your audience as the recipients?What type of content should you focus on to create the biggest impactHow to develop an approach that gets the most eyes on your contentIf you enjoy this episode and would like to find out more about Caroline's approach to content as well as the practical tools she uses to support a consistent habit of content creation then check out her upcoming free workshop and course, or of course her own blog!Content that Connects Intro - A free workshop on Monday 16th September: https://calendly.com/soulfulstrategy/content-that-connects-free-workshopContent that Connects Course - a live group programme beginning Monday 30th September: https://www.carolineleon.com/content-that-connects/Caroline's Blog: https://www.carolineleon.com/blog/ Hosted on Acast. See acast.com/privacy for more information.
Using cycles to grow your business
15-08-2024
Using cycles to grow your business
DOWNLOAD YOUR FREE REGENERATIVE BUSINESS STARTER KIT➡️ www.debbielee.co.uk/starter-kit To get the most out of the series, I invite you to download your free Starter Kit so that you can follow along with each episode and create a one-page framework that will serve as the regenerative action plan for your business.EPISODE SUMMARYWelcome to Episode 6 of the Beyond Business Summer Podcast Series! Today, we explore how to create and nurture a regenerative framework for your online business, taking inspiration from nature's cycles. We'll revisit the cyclical model, emphasizing the importance of placing purpose at the heart of your business activities.In this episode, I focus on the winter phase: replenishment. Discover how strategic rest and seeking feedback can fuel the next cycle of growth, leading to new ideas and inspiration. Learn how to integrate downtime into your schedule and understand the value of stepping away from work to let creativity flourish.Additionally, I have a special bonus episode for you coming up next week— a workshop-style session designed to help you apply the cyclical approach to your own business. This session will guide you to jot down your ideas and ensure you have a tangible takeaway to act as a springboard for your next stage of action. Join me then and take the first step towards creating a self-sustaining loop that continuously breathes new life into your business.🌿 MORE WAYS TO GO BEYOND BUSINESSSign up for weekly notifications of new episodesCome say hi on InstagramFollow me on LinkedInSend it on using this link www.debbielee.co.uk/podcast Hosted on Acast. See acast.com/privacy for more information.
How to invite potential customers in
08-08-2024
How to invite potential customers in
DOWNLOAD YOUR FREE REGENERATIVE BUSINESS STARTER KIT➡️ www.debbielee.co.uk/starter-kit To get the most out of the series, I invite you to download your free Starter Kit so that you can follow along with each episode and create a one-page framework that will serve as the regenerative action plan for your business.EPISODE SUMMARYWelcome to the Beyond Business Summer Podcast Series! This episode builds on our previous discussion about crafting offers with ease, and talks about shifting from a traditional selling mindset to a more natural approach of inviting people into your world. This change in perspective helps ease the nervous system and fosters a more authentic connection with your audience. I also discuss the concept of exchange beyond just financial transactions. Often, the value of your offering might lie in something other than money, such as time, attention, or feedback. By thinking creatively about these exchanges, you can lower the stakes and make it easier for both you and your people to engage meaningfully. Whether it's sharing a blog post or sending personal invitations, I explore various ways to connect and provide value. Join me to navigate these concepts and offer actionable tips to make your business journey feel more natural and sustainable.🌿 MORE WAYS TO GO BEYOND BUSINESSSign up for weekly notifications of new episodesCome say hi on InstagramFollow me on LinkedInSend it on using this link www.debbielee.co.uk/podcast Hosted on Acast. See acast.com/privacy for more information.
How to create a valuable offer with ease
01-08-2024
How to create a valuable offer with ease
DOWNLOAD YOUR FREE REGENERATIVE BUSINESS STARTER KIT➡️ www.debbielee.co.uk/starter-kit To get the most out of the series, I invite you to download your free Starter Kit so that you can follow along with each episode and create a one-page framework that will serve as the regenerative action plan for your business.EPISODE SUMMARYJoin me this week on the Beyond Business Summer Podcast Series as we explore the next step in our regenerative business framework: creating a valuable offer with ease. Building on last week's discussion about making connection your first point of action, we shift our focus to the art of creation.Many of us are familiar with the urge to build something new from our inspiration, but often we find ourselves launching our products or services to an unresponsive audience. Discover why connecting and engaging with your potential clients early in the process can make all the difference in achieving sustainable success.In this episode, I discuss the challenges solopreneurs face when creating in isolation, emphasizing the importance of a co-creative process that aligns with our strengths. Hear how taking a collaborative approach can prevent burnout and keep your creative fire alive throughout the development stages. I also touch on the vulnerabilities and perfectionist tendencies that can hinder the launch of a new offering, and how receiving input along the way can keep you motivated and ensure your product resonates with your audience. Tune in for practical advice on transforming your sporadic efforts into a consistent and engaging offerings in your business.🌿 MORE WAYS TO GO BEYOND BUSINESSSign up for weekly notifications of new episodesCome say hi on InstagramFollow me on LinkedInSend it on using this link www.debbielee.co.uk/podcast Hosted on Acast. See acast.com/privacy for more information.
Why take a regenerative approach to your online business
11-07-2024
Why take a regenerative approach to your online business
DOWNLOAD YOUR FREE REGENERATIVE BUSINESS STARTER KIT➡️ www.debbielee.co.uk/starter-kit To get the most out of the series, I invite you to download your free Starter Kit so that you can follow along with each episode and create a one-page framework that will serve as the regenerative action plan for your business.EPISODE SUMMARYWelcome to the Beyond Business Summer Podcast Series! In this first episode, we challenge the traditional, profit-focussed approache to online business, often rooted in outdated industrial-era mindsets. We explore how these linear models, which prioritise efficiency and profit at the expense of people and the planet, have become internalised in many of the ways of working we see today.Drawing inspiration from nature, we look at a regenerative business framework that is cyclical and purpose-driven, akin to the self-sustaining nature of a forest ecosystem. This approach fosters collaboration, sustainability, and genuine connection, benefiting not just individuals but entire communities and the environment.Join me every Friday over the Summer for fresh insights and resources to transform the way we approach online business by putting values and sustainability at the core of what we do and how we do it.🌿 MORE WAYS TO GO BEYOND BUSINESSSign up for weekly notifications of new episodesCome say hi on InstagramFollow me on LinkedInSend it on using this link www.debbielee.co.uk/podcast Hosted on Acast. See acast.com/privacy for more information.
Trailer Episode! Regenerative Business Summer Podcast Series
05-07-2024
Trailer Episode! Regenerative Business Summer Podcast Series
DOWNLOAD YOUR FREE REGENERATIVE BUSINESS STARTER KIT➡️ www.debbielee.co.uk/starter-kit To get the most out of the series, I invite you to download your free Starter Kit so that you can follow along with each episode and create a one-page framework that will serve as the regenerative action plan for your business.EPISODE SUMMARYWelcome to the Beyond Business Summer Podcast Series! Coming up over the next six episodes, we will be exploring a transformative approach to building a sustainable online business inspired by the cyclical patterns found in nature. Say goodbye to sporadic actions and hello to a regenerative framework that brings you meaningful and lasting results.In this introductory episode, I share the journey that led to the creation of this series and the framework behind it. As a recovering perfectionist and a busy entrepreneur with young children, I understand the challenges of turning creative flurries into tangible results. Through personal stories and insights, I discuss how scaling down big ideas into smaller, manageable goals can lead to more consistent and fulfilling progress.This natural, cyclical way of working not only aligns with how we see growth in nature but also provides a refreshing alternative to the relentless push for productivity in the digital world. Join me over the next six weeks as we explore this unique approach to building your online business in a way that feels good and delivers sustainable outcomes.🌿 MORE WAYS TO GO BEYOND BUSINESSSign up for weekly notifications of new episodesCome say hi on InstagramFollow me on LinkedInSend it on using this link www.debbielee.co.uk/podcast Hosted on Acast. See acast.com/privacy for more information.
Collective wellbeing through herbs with Danièle Fogel
18-06-2024
Collective wellbeing through herbs with Danièle Fogel
Join me on this week's episode of the podcast where I welcome Danièle Fogel, a passionate herbal educator and founder of Yervika. Through Yervika, Danièle is working to bring herbs back into everyday life to foster more connection & belonging, and also greater health & wellbeing. She seeks to re-orient people towards nature, our inherent belonging to the earth and a reclamation of ancestral knowledge & wisdom that connects us to our inner power and opens a pathway to collective wellbeing. Danièle sees herbal knowledge as necessary knowledge for our collective future, and is dedicated to making this knowledge more accessible. She has worked for nearly two decades in education—as a classroom teacher, a teacher educator, and an educational researcher, and recently completed her PhD in education before launching Yervika in March of 2024. This is a conversation about herbs and so much more. We touch on the suppression of herbal knowledge throughout history and its impact on our connection to our past. We discuss how reclaiming this knowledge empowers individuals by reconnecting them to their ancestry, offers greater agency over our wellbeing and serves as a form of activism in service of the Earth.CONNECT WITH DANIÉLE If you would like to find out more about Danièle and her work you can do so in the following places:Instagram: @yervika.herbsWebsite: www.yervika.comEmail: yervikaherbs@gmail.com Hosted on Acast. See acast.com/privacy for more information.
Rewriting the story of self-harm with Beth Derry
16-05-2024
Rewriting the story of self-harm with Beth Derry
EPISODE SUMMARYJoin me on this episode where I’m talking with Beth Derry, founder of Lovely Messy Humans. Through this work, Beth aims to dismantle the stigmas and create a new understanding of teenage self-harm, emotional wellbeing and resilience.Prior to founding Lovely Messy Humans, Beth spent two decades helping the world’s biggest companies communicate about sustainability, from climate change to human rights. During this time she also dived deep into her own inner world, alongside raising her two kids. It is through these combined experiences that Lovely Messy Humans came to be.In this episode we dive into:➡️ Why teenage self-harm is on the rise➡️ The neuroscience of how self-harm “works”➡️ Beth’s own journey from self-harming as a teenager to doing this work today➡️ Building brave spaces to break the cycleThis episode comes with a trigger warning as we talk about self-harm in teenagers today and also share Beth’s own journey with self-harm. So please do take care if this is a topic that you don’t want to connect with at this time.CONNECT WITH BETHIf you would like to find out more about Beth and Lovely Messy Humans you can do so in the following places:Instagram: @lovelymessyhumansWebsite: www.lovelymessyhumans.comEmail: hello@lovelymessyhumans.comFURTHER SUPPORTIf you have been affected by the topics discussed, here is the NHS page which includes links to resources https://www.nhs.uk/mental-health/feelings-symptoms-behaviours/behaviours/self-harm/getting-help/ Hosted on Acast. See acast.com/privacy for more information.
Know yourself first with Rachael Cumberland-Dodd
29-02-2024
Know yourself first with Rachael Cumberland-Dodd
Join me as I talk with Rachael Cumberland Dodd of Feed Marketing. Rachael is an ex-corporate marketer turned niche-whisperer & messaging guide. She helps unknown, unconventional biz owners who want to do-good get to the heart of what they do, why they do it and for whom, so they can market their mission with ease and attract best-fit clients.At the core of Rachael’s message is “start with you, not who”. In this episode we dive into the importance of getting to know yourself first, as a way of discovering the work that you are meant for. As well as sharing practical tips on how to get started with this, Rachael also shares her own squiggly career path from the world of corporate marketing to where she is now. Over the course of the conversation Rachael gives her own take on lots of hot topics in the world of marketing from finding and pursuing a personal mission, understanding your 'why', and taking sustainable actions to build community. Rachael shares three questions that any business owner can use to help uncover a bit more about the ‘why’ behind your work:1, What's the mission you're going on?2, What other people would resonate with that mission? 3, How do you help them? If you give these a go and would like to share your answers, feel free to reach out to Rachael using any of the links below.CONNECT WITH RACHAELIf you would like to find out more about Rachael and her work you can connect with her in the following places:Website: www.feedmarketing.ggLinkedIn: /rachael-feedmarketingMedium: @rachaelcumberland-dodd Hosted on Acast. See acast.com/privacy for more information.