Join me in this exploration of designing a business that gives back more than it takes, and in doing so benefits our planet, society, and personal well-being. We unpack the idea of crafting a business that is not just profitable but purposeful too, emphasising how our work can thrive by aligning with a deeper sense of meaning—be it environmental consciousness, societal contribution, or nourishing ourself after periods of burnout.

Listen in as I talk about the importance of incorporating natural cycles into business practices, and the mountain-climbing metaphor that brings clarity to designing a business that resonates deeply with clients. This conversation is not just about the mechanics of running a company, but also about the heart—connecting with customers on a level that goes beyond transactions and fosters a self-sustaining model through genuine, positive experiences.

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