How much can we talk about community building? All day long! Well, this episode took a lot less to record, but we could have gone for hours on end exploring our guests' journey. We were joined by Alex Hilleary, Community Lead at ChartHop, and Former Co-Founder at Gather, to explore all things community building. And so we did! We've talked about:

• the emergence of community-based marketing
• his journey from intern to co-founder, and now community manager at Charthop
• the importance of having the right people in your community and weaving that into every step of the members’ experience
• using the community space to sense-check user needs and decide the future of the community
• how over-designing can work against you

Our sponsor

This new season of Offbeat On Air is sponsored by Sana. Sana is an AI-powered learning platform that empowers organizations to find, share, and harness the knowledge they need to achieve their missions. Backed by some of the world’s leading investors, operators, and founders, Sana has raised $54M to date. The company's headquarters are in Stockholm, Sweden, with offices in London and New York.

Your hosts

We’re Lavinia & Mili, and we hope this episode brings you at least one idea you can use in your own practice. If you want to share it with us, feel free to reach out on our LinkedIn profiles, which you can find below.

Lavinia: https://www.linkedin.com/in/laviniamehedintu/

Milica: https://www.linkedin.com/in/milicasapic/

Alex: https://www.linkedin.com/in/alex-hilleary/