Hi, welcome back.

In today’s episode, ‘3 content marketing tactics to establish thought leadership and authority', I show you how to leverage your expertise and experience to expand brand awareness, attract higher quality leads and strengthen existing customer relationships.

3 content marketing tactics to establish thought leadership and authority:

02:56 Tactic 1 - Create content that’s original and authentic

04:16 Tactic 2 - Promote your content and pursue opportunities

05:30 Tactic 3 - Prioritise giving value in your content

06:45 To recap

Remember to listen to the full episode for all the details.

Download your free Content Marketing For Thought Leaders Cheatsheet.

To learn more about my business marketing services and training courses visit my website: simonecunningham.com

✅ Free session - Book Followers to Customers Content Funnel Audit (1:2:1 call).

◾️ Over 30-minutes, will discuss your current content, examine your content marketing funnel and the three essential types of content you need to be creating for your business to attract and convert customers. Book here.

✅ Free session - Book your PR Story Pitch Audit (1:2:1 call).

◾️ Over 30-minutes, we’ll come up with ideas for your PR story pitch and discuss a plan to capitalise on your thought leadership opportunities to get you seen in 2022. Book here.

🚀 Content Boss 1:2:1 live online training

◾️ Content creation, content marketing training, content strategy development, content planning and more, to become the go-to expert and brand leader in your industry and attract customers organically. Limited spots are available. Enquire here.

🚀 Publicity Boss 1:2:1 live online training

◾️ Public relations and thought leadership training to maximise your media coverage and publicity opportunities in podcasts, videos, social media and online publications. Limited spots are available. Enquire here.

⭐ Socials

• Instagram
• Facebook
• LinkedIn

💥 For more tips join my Facebook Community - Media and Content Strategies for Driven Business Owners.

💥 Join my Meetup group for access to Masterclasses and exclusive free online sessions.

Thank you for listening. Please remember to rate, review and follow me if you found this episode valuable.

Enjoy the rest of your day. I'll see you in the next episode.

Simone 🌸

Location: Gold Coast, Australia.