Hello and welcome back to My 70’s TV Childhood. I’m Oliver Colling, and today’s episode is all about those unforgettable Public Information Films that shaped our lives in 1970s Britain. Remember Edward Judd’s “Think Bike” warning? Or the Green Cross Man, played by Dave “Darth Vader” Prowse? These films were not just memorable but also often shockingly brutal in their messaging.
The Central Office of Information, established in 1946, produced these films to inform the public on various issues from health and welfare to safety. Their archive is now available via the British Film Institute, offering a unique insight into post-war British culture.
Public Information Films were well-made, often featuring celebrities and high production values. They aimed to shape behaviour and keep us safe, albeit sometimes by terrifying us. From the dangers of old fridges to the chilling “The Finishing Line,” these films left a lasting impression.
We also revisited classic characters like Tufty the squirrel and his road safety messages, as well as the infamous Jimmy Savile advising on seatbelt safety. These films taught us everything from road safety to avoiding hazards at home.
Join us as we dive into the nostalgia and impact of these cinematic gems. Don’t forget to share your own memories on our blog at www.my70stvchildhood.com, social media, or via email at oliver@my70stvchildhood.com.
Next week, join us for our 70’s TV trivia quiz and in two weeks for another episode of My 70’s TV Childhood.
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