Building Your Personal Brand - One Podcast Episode At A Time

01-04-2024 • 31 mins

Podcasting has a well-deserved reputation as an excellent way to build profile for both brands and professionals.

So how would branding Liz Mosley expert use her own podcast to grow her freelance business?

Now more than 100 episodes into her podcasting journey, Liz unpacks her motivations for starting her show, how it has benefitted her own brand, and how her podcast dovetails with her social and email marketing for maximum impact.

The Content Mavericks Club is hosted by Jason Caffrey, CEO of Creative Kin podcast production and marketing agency.

Subscribe for fresh insights into successful content growth. New episode every Tuesday.

Learn more and explore other episodes at contentmavericks.club

TOPICS COVERED

01:41 The Building Your Brand podcast - Audience and Reach

03:50 Why choose a podcast - Liz Mosley’s early ambitions for her show

06:01 Building A Personal Brand - has Liz raised her professional profile through podcasting?

07:48 Securing sponsorship with Adobe and Flodesk

16:14 Re-purposing content - feeding the social media monster

22:04 The biggest podcast growth mechanism for Liz Mosley

28:57 Advice for podcasters looking for consistency and growth

SUPPORT THE SHOW

Join the Club - Get The Content Mavericks Club Newsletter

Tell us what you think in our 30-second feedback quiz

Support The Content Mavericks Club with a one-off donation

ABOUT LIZ MOSLEY

Liz Mosley is a graphic designer with over 15 years experience.

She now specialises in creating creative branding, animated GIFS and websites for small business owners.

She hosts the Building Your Brand podcast which with the help of her guests and solo episodes helps small businesses owners feel more confident about all aspects of branding and marketing.

Liz also teaches courses and workshops showing people how to create their own branding and GIFS if they don’t have the budget to outsource it.

Her goal for her clients and students is for them to come away with branding that they love that helps them to feel so proud and confident promoting their businesses and sharing what they do with the world..

RESOURCES

Follow Liz Mosley: Instagram TiTok X YouTube LinkedIn

Visit Liz Mosley Design

Explore the Building Your Brand podcast

THE CONTENT MAVERICKS CLUB

The Content Mavericks Club webpage

Get The Content Mavericks Club Newsletter for guest updates and featured content to help you grow as a content professional.

Tell us what you think in our 30-second feedback quiz

Support The Content Mavericks Club with a one-off donation

Connect with show host Jason Caffrey on LinkedIn

Follow @creativekinhq for updates from The Content Mavericks Club on your favourite social channels:

Instagram