Episode 201 of The Smart Agents Podcast features returning guest Katie McCowen. After building a thriving real estate career in Florida, Katie moved to Wisconsin and had to build a new sphere of influence from scratch. She'll discuss the innovative strategies she used to establish herself, including leveraging video content to showcase the area and provide valuable information to potential clients.

Katie's story is a testament to the power of creating personal connections with clients, both online and offline. She emphasizes the importance of adapting to different market dynamics and finding unique ways to stand out as an agent. Plus, Katie will highlight the critical role of choosing the right brokerage and the benefits of ongoing training and support.

Whether you're a real estate agent starting fresh in a new market or looking to refine your strategies, Katie's insights will provide invaluable takeaways:

• Starting over can be both challenging and invigorating, offering growth and the chance to improve your strategies.
• Video content showcasing your area can help establish personal connections with potential clients.
• Building relationships with local business owners can lead to powerful word-of-mouth marketing and referrals.
• Adapting to new market dynamics and standing out as an agent are key to success.
• Choosing the right brokerage and receiving ongoing training and support can make a significant difference in navigating a new market.

Follow Katie on Instagram at: https://www.instagram.com/movetowisconsin/

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