In this episode, Peter Voor de Wind- a Customer Success Consultant at Zendesk, former Global Customer Service Manager at Swapfiets and Benedikt Dormann- Head of Customer Experience at Jimdo, former Director of Global Customer Service at N26, discuss how and why companies get customer service strategy right and wrong. The conversation touches on the value of customer service to businesses today, how to communicate and measure that value of customer service internally, and why the value of great service is often missed. This episode is invaluable to any support leader wanting to better leverage their department to benefit their parent company as a whole. Enjoy!