Search Engine Optimization is on the minds of many wedding and event pros. Matt Campbell became knowledgeable about it for his business, MyWeddingSongs.com and he and I are had a follow up conversation to our one about his niche. In this new episode we talk about SEO and how you can learn to improve it for your website.
Matthew (Matt) Campbell is the owner of My Wedding Songs. He has written for Rolling Stone, Mobile Beat Magazine, and DJ Times. Matt hosts the Wedding Songs Podcast and is the author of the Wedding Music Playlist. His work has been referenced in Forbes, The Knot, and Style Me Pretty.
Books Matt Mentioned on the podcast:
- Play Bigger - https://amzn.to/3lui0DZ
- Blue Ocean Strategy - https://amzn.to/3in3CeJ
SEO Tools Matt mentioned on the podcast
- Ubersuggest - https://neilpatel.com/ubersuggest/
- Google Keyword Planner (part of Google Ads) - https://ads.google.com/home/tools/keyword-planner/
- MozBar for Chrome - https://chrome.google.com/webstore/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp?hl=en
- Yoast SEO - https://wordpress.org/plugins/wordpress-seo/
- Google Analytics - https://analytics.google.com
- Bonus tool! Screaming Frog - https://www.screamingfrog.co.uk/seo-spider/
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Alan hasn’t done a virtual master class since Covid, and since there’s been so much interest, he’s going to host only one before the end of 2024, to get you ready for engagement season, 2025 and beyond!
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I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks.
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