Healthcare consumerism has changed the way we do marketing for hospitals same with connecting millennials
Few Stats:
This is rethinking your healthcare branding to resonate with the millennials mindset
They Expect Healthcare to Be Simpler; Millennials Are More Diverse than Older Generations (That means diversity is key when you develop a marketing strategy and engage with your patients); They will want to know what they’re getting into before they make any purchases; They pay close attention to the star ratings that product receives before considering buying and they are cost-conscious and expect strong value
Marketing healthcare to millennials means changing the status quo
Here in my podcast, I explained Ways to Leverage Healthcare Consumerism to Reach Your Target Patients
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