Genevieve Hassan has achieved what many podcasters and content creators dream of.
She has built her content creation into a full-time concern.
Genevieve’s show, Celebrity Catchup: Life After that Thing I Did, launched in Summer 2020, at a time when much of the world was in the grip of the Covid pandemic.
The show quickly found an audience among nostalgic devotees of pop culture keen to get a glimpse into the lives of celebrities from the 1980s.
Genevieve tells Jason Caffrey, CEO of podcast agency Creative Kin, how a distribution deal with Virgin Atlantic cemented the podcast’s success.
And how she runs a 7 million-view YouTube channel for her cats too.
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TOPICS COVERED
01:31 Six Seasons of Celebrity Catchup - show audience and reach
04:47 Winner of Best Film & TV Podcast and Independent Podcast of the Year
07:55 Booking Guests - Who Does Genevieve Bring On To Celebrity Catchup?
12:49 How To Prepare Interviews And Get The Best from Podcast Guests
16:21 A No-Video Podcast Promotion Strategy
18:35 Virgin Atlantic distribution - winning and renewing a commercial contract.
23:33 Teddy and Sushi - The 7 million-view Cat YouTube Channel
27:25 Takeaways for Indie podcasters from an award-winning creator
RESOURCES
Follow Genevieve Hassan: X LinkedIn
Explore the Celebrity Catchup: Life After That Thing I Did podcast
Celebrity Catchup on social: X Insta
THE CONTENT MAVERICKS CLUB
The Content Mavericks Club webpage
Get The Content Mavericks Club Newsletter for guest updates and featured content to help you grow as a content professional.
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Support The Content Mavericks Club with a one-off donation
Connect with show host Jason Caffrey on LinkedIn
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Check out Creative Kin to discover how to launch and grow your podcast.
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