Despite its glamour in popular culture, entrepreneurship is often a risky financial choice. Statistically, investing in established, large companies tends to yield better returns. So why do many still choose to start their own businesses? For me, it's about looking beyond the financials. It's about a larger purpose and valuing other aspects of life more than just money. In this video, I'll explore how embracing non-financial rewards can redefine success in entrepreneurship.