90 Second Business Secrets

Steve Witt

Daily business secrets in 90 seconds or less. Want ideas to increase sales? Make more profit? Find more customers? Every day a new idea to help make you the best entrepreneur you can be, delivered fast and straight to the point! The perfect podcast for all new entrepreneurs. The 90 Second Business Secrets Podcast is designed to inspire with quick, no fuss business concepts which could change the way you do business. Steve Witt, along with his business partner Paul Harrison have helped 1000's of entrepreneurs around the world build a grow successful businesses. They have created multi-million pound businesses and invested £100,000's in learning from industry leaders. The podcast shares the secrets they have learnt over the years and makes it easy for you to copy. Want to know more about their business success story? Visit: The Travel Franchise read less

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EntrepreneurshipEntrepreneurship

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Where Can I Find My Motivation?

Where Can I Find My Motivation?

A question we get asked time and time again by entrepreneurs is “How do I find my motivation?”In the next 90 seconds we’ll tell you exactly what you need to do to be motivated!Motivation comes from 2 things:You have to have a “why”, a strong purpose which drives you to want to achieve something. In other words, this is your driving forceYou need momentum. Momentum comes from doing tasks and activities that get you towards your goal. The more momentum you do, the stronger the motivationStart by creating a list of activities you have to do and get into the routine of daily momentum which builds the inner motivation.

Episodes

Where Can I Find My Motivation?

Where Can I Find My Motivation?

A question we get asked time and time again by entrepreneurs is “How do I find my motivation?”In the next 90 seconds we’ll tell you exactly what you need to do to be motivated!Motivation comes from 2 things:You have to have a “why”, a strong purpose which drives you to want to achieve something. In other words, this is your driving forceYou need momentum. Momentum comes from doing tasks and activities that get you towards your goal. The more momentum you do, the stronger the motivationStart by creating a list of activities you have to do and get into the routine of daily momentum which builds the inner motivation.

How Do You Get Better Results from EVERYTHING?

How Do You Get Better Results from EVERYTHING?

How do you get better results?In the next 90 seconds we’ll reveal a simple but effective tip.When was the last time something went wrong and you caught yourself saying “Why does this always happen to me?”Next time, try something such as “Interesting, how can I make sure that doesn’t happen next time?” Or even “What could I have done differently to have ensured I got the results I wanted?”The secret formula: when something doesn’t get right, rephrase the question you’re asking in a positive way; you’ll get a better answer, you’ll move towards your goal, and you’ll end up being a much more positive person!

How to Create a Queue of Loyal Customers

How to Create a Queue of Loyal Customers

Why would a complete stranger confidently do business with you?And we’re not talking about advertising cheap prices!Listen to this episode of the 90-Second Business Secrets to find out!The recipe is simple: you must become an authority figure. Make yourself seen as the go-to person, the person of knowledge who is respected that gives advice, help and tips.It will make a huge difference in the “know like trust” concept that has to be in place for people who want to do business with you.

Describe Your Business to an Alien!

Describe Your Business to an Alien!

What is the quickest and simplest way to explain your business to someone who has no idea what you do?A lot of people find it hard to explain their business in a way that is easy to understand. Between jargon, buzz-words and vague technical descriptions, it is easy to get lost.Now think about the impact on your sales if you can’t describe your company, product or service in a simple way!In the next 90 seconds we’ll give you a secret 3-simple-word formula to explain your business effectively (and reap the benefits!)

What is Marketing?

What is Marketing?

How would you define what marketing is?In the next 90 seconds we’ll give you our definition, and it’s not what you expect!Marketing is everything! Everything you do should be considered a marketing activity to help people want to do business with you.Take some time today to take a step back, look at everything you do and see how you can improve your marketing.

The First Thing You Should Do Every Day!

The First Thing You Should Do Every Day!

What’s the first thing you should do every day?Tip: It’s NOT to reach for your phone and check social media!You will be familiar with the concept if you have read “Eat That Frog!” by Brian Tracy: do the worst thing first. Put it on your list, put it in the diary and get it done. Psychologically it will make a massive difference to the success of your day.Try it, you’ll see an improvement in your productivity and a major difference in your well-being!

There is a Better Time to Talk to People. When is it?

There is a Better Time to Talk to People. When is it?

Is there such a thing as a better time to be talking to somebody?In the next 90 seconds we’ll show you when to get the best out of people!If you want to get the best out of people, pick a time when they are happy and relaxed. They will be more open to have a conversation and respond with positivity; and consequently more likely to say yes.Extra Tip: Never pick the afternoon slump straight after lunch!

Your Next Employee Needs an Attitude

Your Next Employee Needs an Attitude

Thinking of hiring someone new in your business?What skills should you hire for?Let’s be controversial here: Unless you hire for a very particular position (such as brain surgeon, engineer etc.), you shouldn’t worry about skills; it’s all about the attitude.In the next 90 seconds we’ll discuss our motto which is: Always hire for attitude and teach skills!

What's stopping you?

What's stopping you?

What’s stopping you getting more sales or closing more deals?In the next 90 seconds we’ll give you an excellent tip, a clever and simple way to sell more!When selling you are probably tempted to pitch your product or service, talk about features and benefits.Now ask yourself, Why would somebody not buy this product/service today?Once you figure it out, rather than explain the features of your product, you can tell your customers, 'If I were you, I’d probably be thinking….'The key is to put the objections upfront, deal with them, so they’re not an issue!

It doesn’t matter what you think!

It doesn’t matter what you think!

Now, isn’t that a bold statement?When you’re trying to sell your product or services, it doesn’t matter what you think; the only thing that matters is what your prospect or customer is thinking and their perception.Make sure you don’t project your own beliefs onto your customers. If you’re not in sync, you’re not going to build rapport and won’t get the sale.In the next 90 seconds we’ll show you how to put the customers first, improve your relationship with them and get more sales!

Knowledge isn’t actually power. Why?

Knowledge isn’t actually power. Why?

I bet you’ve heard multiple times “Knowledge is power”, right?In reality, it isn’t!The only time knowledge is power is when it’s put into practice. In other words, knowledge is only powerful if you take action.In the next 90 seconds we’ll challenge your thinking about knowledge!Don’t be the most knowledgeable person in the room, be the person who takes the most actions based on knowledge, and you’ll be a clear winner.

Why Don’t Pilots Fly in a Straight Line?

Why Don’t Pilots Fly in a Straight Line?

What do pilots and your business have in common?When pilots take off, they don’t fly in a straight line to the destination. They’re always course-correcting to allow for wind variations, aircrafts in the way or delays.In the next 90 seconds we’ll show you how to break down your 1 or 2-year plan into 90-day and 30-day chunks in order to achieve your goals.If you plan your 30-day and 90-day chunks well, they will lead you to your 1-year or 2-year plan. And that’s how your business is similar to flying a plane!

Dig Your Well Before You’re Thirsty

Dig Your Well Before You’re Thirsty

Ever heard the phrase “Dig your well before you’re thirsty”?Why is it so important for your business?If you’re looking for something when you’re “thirsty” (i.e. when you desperately need it), you’re going to make poor decisions and won’t achieve what you want, so it’s all about being ready in advance.In the next 90 seconds we’ll show you how to get ready in advance before you need something!

Nobody Notices Normal!

Nobody Notices Normal!

Why aren’t more people noticing you and your business?Unless you have something to make you really stand out, you’re not going to. Nobody notices normal any more.You have to do something that is going to really stand out in a very busy environment. Work out what is different about you and your business, document what makes your business really different from anybody else and then stand out. Maybe you're doing something special already without realising it. Call that item out, make it a selling point of your business, and you’ll stand outIn the next 90 seconds we’ll help you and your business stand out.What you can expect from this episode of the 90-Second Business Secrets:Realise that unless you’re doing something completely different, you won't be noticedFigure out what makes you or your business specialLearn how to make your business stand out

How to Get a Better Response

How to Get a Better Response

Want to know how to get a better response out of people?This technique applies to many areas of your business:MeetingsSales presentationsMarketing activitiesEvery time you ask somebody to do a task for youLet's consider this example: if you throw a ball at someone, will they catch it? What if you warn them in advance that you’re about to throw a ball, will they catch it this time?Prime people in advance about what and why, and you’ll get an amazing response.In the next 90 seconds we’ll show you how to get a better response out of people with specific examples.

What do educated prospects do more of?

What do educated prospects do more of?

What do educated prospects do more of? They buy!You need to educate your prospects about your business, about why they do business with you before you can sell to them.This is all down to the information you share with them: your USP, why someone buys from you and not anybody else, stories about other customers and their experience with you etc.The more you share, the more they care, the more they are educated about doing business with you. Start educating your prospects rather than selling to them!In the next 90 seconds we’ll show you how educating your prospects is key to selling to them.What you can expect from this episode of the 90-Second Business Secrets:Discover the 80/20 ruleFind out how to educate your prospectsLearn that the more you share, the more they care!

How many balls can you juggle at the same time?In fact, is that the best metaphor for being an entrepreneur?As an entrepreneur you have a lot on your plate, a lot of balls to juggle at the same time; and sometimes you might even feel like you can’t delegate because no one will do it as well as you.Look at it this way: if you juggle 1 ball, it will have 100% of your attention. If you juggle 3 balls, each will have 33% of your attention. And if you juggle 14 balls, each will only have 7% of your attention!The secret is to find a way to say no or to delegate before you drop too many balls.In the next 90 seconds we’ll show you how to become a better entrepreneur by delegating or saying no.

Are you desperate to get more out of your day?Did you know that modern scheduling tools are actually rubbish at helping you with your productivity?In the next 90 seconds we’ll help you change the way you think about your time.What you can expect from this episode of the 90-Second Business Secrets:Break down your days in minutes and understand where you spend your timeGet a better way to manage your timeLearn how to increase your productivity

Who Should You Employ?

Who Should You Employ?

Need to fill a job role? How do you know who to choose?The main question most entrepreneurs have about recruitment is always “How do I know I am choosing the right person for any given role?”In the next 90 seconds we’ll give you the golden rule when recruiting people.What you can expect from this episode of the 90-Second Business Secrets:Remember that you can’t be brilliant at everythingBe conscious that recruiting someone better doesn’t mean you’re delegating all your authorityFind out the golden rule when employing someone

Why Being Fit Is Important

Why Being Fit Is Important

What are the 3 reasons you need to be fit and healthy if running your own business?Where is fitness & health in your priority list? How long do you spend being fit & healthy?In the next 90 seconds we’ll show you how to increase your productivity and confidence by being fitter and healthier.What you can expect from this episode of the 90-Second Business Secrets:Discover 3 major reasons why fitness & health is important to run your business successfullyFind out how long you should exercise per dayUnderstand the impact on your mental health, which is detrimental as a business owner