Personality Archetypes and the Art of Blogging

The Art of Blogging Audio Articles

08-03-2021 • 13 mins

Personality archetypes have been around for quite some time. Psychologist Carl Jung believed human beings to have a universal character (archetype) within them, and that each of the twelve primary types has its unique set of values, traits, motivations, and flaws. When it comes to blogging, you can use these archetypes to figure out your blog’s primary motivation, while gaining crucial insights into what story you’re telling about your blog.

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