Solving for Scale: Real-time retail experiences with CTO at Endear

Big Ideas in App Architecture

09-04-2024 • 38 mins

Major retailers from AllBirds to Alo Yoga to Glossier boost sales and increase customer loyalty with Endear’s CRM solution. To learn about the technology behind the scenes enabling omni-channel strategies at these large consumer brands, David Joy sat down with the CTO at Endear, JP Grace.

Join as we discuss:
  • The intricacies of building and maintaining a robust infrastructure and data platform — from refining operating procedures to leveraging managed services.
  • Challenges and opportunities faced by CTOs — from the shift in mindset to prioritizing spending and building relationships with cloud platform companies.
  • The transformative potential of AI in B2C marketing and beyond.