How Google Ranks a Website with Greg Brooks

This week on Not Another Marketing Podcast we ask the question 'Do we know how Google ranks a website?'. This is a great chat with Greg Brooks, CMO and partner at SearchTides. Greg talks about how he's pretty sure how Gogle works! We dig into the complexities surrounding Google's website ranking system, providing insights into various aspects like domain authority, content quality, and technical optimisations. Greg also explains how SearchTides understands these ranking factors through extensive data analysis. There's also plenty of chat about the increasing role Ai and LLMs play in SEO and the future of content creation. Connect with Greg https://searchtides.com https://www.linkedin.com/in/gregorybbrooks/