The $600M Protein Bar Founder is Back Again | Peter Rahal Interview

Episode 639: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Peter Rahal ( https://x.com/peterrahal ) about starting RXBAR with $10K and selling it for $600M, business ideas he would chase today, plus why he’s back with another bar.   — Show Notes:  (0:00) RX Bar's path to $600M (8:32) Branding to solve a problem (14:03) David Protein (16:22) Idea 1: Differentiated vasodilator (27:53) Idea 2: The coffee of sleep (32:28) Idea 3: Continuous Testosterone meter (36:58)Idea 4: New religion  (42:03) Why do this again? (45:28) How to survive the first year after exiting (53:03) How big is David going to get? (56:18) Remote v in-office — Links: • RXBAR - https://www.rxbar.com/ • SCOTT & VICTOR - https://scottandvictor.com/  • David’s Protein - https://davidprotein.com/ • Lucy - https://lucy.co/  • Moonbrew - https://moonbrew.co/  • Levels - https://www.levels.com/  — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano