EP024 | What Does 'Future You' Want? with Shelley Rostlund

The Brand Compass

21-07-2023 β€’ 6 mins

In this POD BITE episode:

A short, digestible tidbit to snack on as a quick reflective prompt, a rally for new thinking, or to just throw a challenge out there for you to take up - should you choose to. These are dropped in between my normal episodes.

This episode is about digging into what your Future You wants from Present You. Until you have practically articulated exactly what it is that your ideal future looks and feels like, it’s going to be hard to shape a brand strategy that gives you purposeful direction, or craft a marketing plan that will support your objectives.

I also share how I deal with this kind of thing inside my group programme. I physically and practically help the participants to reflect on this important topic FIRST before we do anything else.

Come listen to this short pod bite – I’ll give you something to think about.

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Shelley is a systems-led brand strategist working with knowledge experts…those who teach, educate, consult, advise or mentor others. Her specialism is in value propositions, the product eco-system sitting inside brand strategies.

South African born and British-grown, Shelley has worked with 150+ brands across 30+ industries through her consultancy and agency work, and spends the majority of her time running her group programme, teaching micro businesses how to transform their expertise into a momentum-building brand machines.


All normal episodes are video recorded and can be watched in the website show notes at shelleyrostlund.com/podcast, or on YouTube. (Click here for the full audio transcribed version). There is no video available for POD BITE episodes, like this one.