Inside The Clubhouse with Andrea Griffith Miele - Founder of Colony

1:1 Interview With Andrea, founder of Colony and up and coming Minting Platform.

Andrea stresses the importance of understanding the need for the product you're building and why simply showing up to the space with a product won't necessarily work. She goes on to explain how Colony tackled the issue of supply and demand by establishing a true holder base through their minting platform for artists, creators, and even web2 brands.

We dive into the challenges of launching new NFT collections and the issue of oversized holder bases with many flippers and traders, which often leads to collections quickly losing value. Andrea shares how Colony's platform addresses this issue and establishes a true holder base, increasing the chances of long-term success.

Finally, Andrea shares insights on creating a UI that resonates with users and keeps them coming back, using the example of the "what if" moment that fuels many decisions in the space. With years of experience in the NFT space, Andrea's insights are sure to inspire and educate listeners on the science behind building a successful minting platform in the ever-changing world of NFTs.