The One where we review the Best Bits Of 2023 – Christmas Special - TG111

Two Geeks and A Marketing Podcast

20-12-2023 • 58 mins

The One where we review the Best Bits Of 2023 – Christmas Special - TG111

00:00:00 Introduction

Here are your hosts, Roger and Pascal.  This week we pick our top 3 from each segment of the show from 2023 and then pick our winners.

That’s over 140 marketing news items, over 35 content spotlights, more than 70 marketing tech and apps, 70+ historical events and anniversaries, an additional 17 film marketing campaigns reviewed, and let’s not forget one of the highlights of the year episode 100 with talent manager Kate Edwards

00:06:11 In the News

3 news items each. Which will be the winning news?


00:16:56 Content Spotlights


ROGER’S TOP 3 CONTENT SPOTLIGHTS OF 2023

Revolutionizing Flight! The Amazing Potential of the CFM RISE Engine – Mentour Pilot on YouTube: https://youtu.be/ojVNOj-q3SQ

Why Learning to Write Well Is Still Important in the Age of AI by Jessica Stillman, Inc.com:https://www.inc.com/jessica-stillman/why-learning-to-write-well-is-still-important-in-age-of-ai.html


Retracking of the Nemesis Rollercoaster at Alton Towers:

https://youtu.be/boNPBJDAV-g and https://youtu.be/boNPBJDAV-g and https://youtu.be/wV7qOqYnVuY and finally: https://youtu.be/EjSzQhcq9Hw


PASCAL’S TOP 3 CONTENT SPOTLIGHTS OF 2023

The One-Page Report You Should Always Have On Hand by David Finkel for Inc.com: https://www.inc.com/david-finkel/the-one-page-report-you-should-always-have-on-hand.html

The Art of the Opening Scene – How to Start a Movie 6 Different Ways by Studio Binder, Robert Kiraz, Simona Clapan and team: https://youtu.be/Jw_ysaoVlt4

How as Marketing Changed over the Past Half-Century? An interview with Philip Kotler and Alexander Chernev co-authors of the 16th edition of the book ‘Marketing Management’: https://insight.kellogg.northwestern.edu/article/how-has-marketing-changed-over-the-past-half-century

00:29:37 This Week in History

We share our top 3 historical events and then choose the winners.


00:37:04 Marketing Tech and Apps

ROGER’S TOP 3 MARKETING TECH & APPS OF 2023