In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Jayesh Rajdev, Controller of Advanced Advertising at ITV, to discuss Connected TV, retail media, innovation at ITV, streaming and linear audiences, Media for All (MEFA), and more.

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Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490b

More information on InfoSum https://www.infosum.com/

More information on ITV AdLabs https://www.itvmedia.co.uk/itv-adlabs/product

More information on Media for All https://www.mediaforall.org.uk/

InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies

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