Today's guest, Bevan is a close friend of ours, and we're tremendously grateful for his time and sharing. Bevan is the COO of Corvan. Corvan is one of Malaysia's fastest-growing companies in the home appliances industry. Corvan consistently ranks as Lazada's and Shopee's Top 5 in the Small Appliances category. Corvan specialises in developing and bringing home appliances of high practicality and quality to consumers. Today, Corvan serves hundreds of thousands of happy and loyal customers with its bestselling products such as the Corvan Cordless Vacuum, picaMop Cordless Mop and Cordless Waterproof Power Scrub.

In today's episode, we covered: Bevan's experiences and learnings from his internship at an e-commerce enabler Nsquared. Why does the concept of e-commerce enablers work and their benefits for large MNCs. How the distributorship, dealer and retailer business model works. The process of attaining an exclusive distributorship from Nito. How Corvan dealt with supply chain disruptions arising from the COVID-19 pandemic. How the pandemic forced Corvan towards digitalisation and creating an online brand presence and operational infrastructure. How Corvan utilised influencer marketing to get the ball rolling for them. The importance of reviews, social medial presence/referrals and serving great products in general. How Corvan manages SKUs, deciding when to add or remove a product from their product list to juggle between variety and economies of scale. The importance of developing technical expertise and product teams to constantly solve customers' pain points and develop great winning products and much more!

Find out more about Corvan's incredible products:

https://www.corvan.com.my/

https://shopee.com.my/corvan.os

https://www.lazada.com.my/shop/corvan/

Corvan's socials:

https://www.instagram.com/corvan_asia/?hl=en

https://www.tiktok.com/@corvan_asia

https://www.facebook.com/CorvanAsia/

https://www.linkedin.com/company/corvan/

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Disclaimer: Before we begin, we would like to put out a disclaimer. The information and content discussed do not constitute financial advice, and serve for educational or entertainment purposes only.