The Entrepreneur Spotlight with Scott Warren • TILT Creative & TILT NEXUS

TILT Creative

26-02-2024 • 45 mins

Find more podcasts, free live streams and a vibrant community on www.TILTnexus.com

Summary

The conversation revolves around the topics of communication, self-promotion, pricing, and the importance of having a good accountant. The speakers discuss how communication has been affected by social media and the blurred lines between self-promotion and spam. They emphasize the need for proper use of platforms like LinkedIn and the importance of building relationships and having face-to-face conversations. They also discuss the challenges of pricing products and services, the fear of charging what one is worth, and the role of marketing in creating awareness and opportunities. The conversation concludes with a discussion on the importance of having a good accountant who understands the financial aspects of a business and helps in making informed decisions. In this conversation, Désiré Mir and Scott Warren discuss their experiences as entrepreneurs and the challenges they have faced. They talk about taking risks, making big decisions, and overcoming fear. They emphasize the importance of focusing on the right clients and improving branding when raising prices. They also discuss the need for planning and time blocking to stay organized and achieve goals. Scott shares his party gift of wisdom, encouraging listeners to believe that there is always a better way forward. He also provides his contact information for those interested in connecting with him.   Keywords communication, self-promotion, spam, LinkedIn, pricing, relationships, face-to-face conversations, marketing, awareness, opportunities, accountant, financial decisions, entrepreneurship, risk-taking, decision-making, fear, clients, branding, pricing, planning, time blocking   Takeaways
  • The way we communicate has been affected by social media, blurring the lines between self-promotion and spam.
  • Proper use of platforms like LinkedIn is important for building relationships and having meaningful conversations.
  • Pricing products and services can be challenging, but it is important to charge what one is worth and consider the value provided.
  • Marketing is not just about making sales, but creating awareness that leads to opportunities.
  • Having a good accountant who understands the financial aspects of a business is crucial for making informed decisions. Taking risks and making big decisions can lead to positive outcomes, even in challenging times.
  • Overcoming fear and focusing on the right clients are key to success in business.
  • Improving branding is important when raising prices to attract a higher clientele.
  • Planning and time blocking help stay organized and achieve goals.
  • Believing that there is always a better way forward is a powerful mindset for entrepreneurs.
Titles
  • The Art of Pricing: Charging What You're Worth
  • Marketing: Creating Awareness and Opportunities Believing in a Better Way Forward
  • Improving Branding When Raising Prices
Sound Bites
  • "The way that we communicate and people have become like even the lines between self-promotion and spam have been blurred."
  • "It's about building that relationship with that person and saying look absolutely let's build that person and the thing is i also believe that everything should be and everything should be old school terminology of actually we need to see the whites of the eyes and our goal and aim and ever what we do it should be i use like a spider web is having that face-to-face conversation"
  • "Marketing isn't necessary. And I'm like, okay, you try doing sales without any marketing material and then come back to me."
  • "When you've got nothing left to lose, you tend to make those kind of decisions."
  • "There is ways and options. Let's have a look at this and see what we can do to get this into a better place."
  • "If someone raised their prices but did not improve their brand, that would not go down well."

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Désiré Mir • The Brand Maverick @ TILT Creative

🚀 TILT NEXUS ➡️ www.TILTNEXUS.com

💼 Agency ➡️ www.TILTcreative.agency

🎙️ Podcast ➡️ https://tilt.ltd/pod

📹 Youtube ➡️ https://tilt.ltd/yt

👔 Linkedin ➡️ https://tilt.ltd/li

📸 Instagram ➡️ https://tilt.ltd/ig

👯‍♀️ TikTok ➡️ https://tilt.ltd/tt

—

TILTing Trailblazers from mehhh to ASTRONOMICAL! 🚀

Désiré, The Brand Maverick, is more than a global brand expert, neuroeconomics influencer and a superconnector; she is a catalyst for turning aspirations into tangible triumphs.

Désiré's work is a fusion of artistry and strategy, infusing your brand's narrative with abstract creativity. She crafts a unique experience that resonates individually with your customers, seamlessly aligning with your business objectives. Her commitment to excellence is evident in a meticulous research process, an unwavering attention to detail, and an unrelenting pursuit of perfection, enhancing every facet of her work.

Born in the UK, raised in the Caribbean, and enriched by Indian and Persian heritages, Désiré possesses a unique perspective that sets her apart in the realm of branding. This cultural richness informs her storytelling, making her a potent communicator and a true unicorn in the branding landscape.

Known for her exceptional efficiency, Désiré's accelerated work pace, propelled by intense hyperfocus, ensures high-quality deliverables in significantly less time. It's as if her brain operates on rocket fuel, consistently achieving exceptional results.

TILT Creative Agency: Désiré is the force behind TILT Creative Agency, a brand consultancy tailored for service-focused B2B Gen-Z and Millennial solo/entrepreneurs, consultants, startups, and micro, small, and medium businesses. TILT offers an intensive yet cost-effective service to clarify messaging, define brand DNA, and refine voice for increased revenue, market visibility, and competitive advantage.

TILT NEXUS: Désiré has curated a community like no other. Drawing from personal experience, she understands the highs and lows of entrepreneurship and has made it her mission to create a community where trailblazers can thrive.

Désiré is not just a brand consultant; she is a dedicated educator. She offers hundreds of hours of video content and articles, bootcamps, community challenges, podcasts, and live streams. She’s given her community direct access to her branding methodologies, secrets for success and a real work/life balance.

But what truly sets Désiré apart is her commitment to giving back. Through TILT NEXUS, she’s created opportunities for entrepreneurs in developing countries to access valuable resources and support, which they would otherwise not have access to.

As a podcast host and prolific content creator, Désiré shares her insights through various channels, including social media, Youtube, The TILT Creative podcast, the weekly Elevate Your Brand free Zoom session and the Idea to Enterprise – Entrepreneur Think Tank live event on LinkedIn.

Désiré is a branding neuro-economics influencer with a substantial and engaged audience; her contact base is estimated to be well over 100k people. In early 2024, her Linkedin following was over 23,000, the TILT Social network crossing 10,000 users, a WhatsApp contact base of over 47,000 people, and an email list of over 17,000. She’s invited them all over to TILT NEXUS to be a part of a singular community, while she phases out older communication channels.

In her pursuit of elevating brands and changing lives, Désiré Mir continues to challenge the status quo, demonstrating that branding isn't just a business endeavour—it's a transformative journey.

If you want to work with her, join her on www.TILTnexus.com to find out how!