You may notice if you've typed in Charlie Jewett or Bobby Alford, you will see four or five, six pages worth of content, blog, posts, podcasts, all these things, resources, books Charlie's written, maybe some podcasts or posts Bobby has put up.
A presence online. A lot of us are envious of that, and if we want to create our own, we have to set our own name out into the market. And this episode is more of a dialogue, nothing scripted or anything, but figuring out best practices for building your own brand. We think, and I think every agent should have their own brand.
You don't need to be relying on Bobby and Charlie to produce content, to bring you clients, all those things. You should have your own brand. Even if you are working at a large financial brokerage, in today's market, we try to set ourselves apart online because that's usually the first place people find us. If you're focusing on online marketing like Charlie and I, that's really the first place prospects find us because we don't leave our Zoom rooms.
So listen in today as we talk about branding and how to make yourself more visible online.
Just know that all of these methods we are covering in this series work. Listen to this episode and learn more about marketing, try to pick the style that fits you the best, and put it to work in your business!
About Charlie Jewett
Charlie Jewett is an author, speaker, recruiter, trainer, consumer advocate and investment advisor from San Diego, CA. As the “Financial Services Whistleblower” Charlie has been trying to change the way that industry professionals and consumers think about retirement since 2005. With considerable years of experience and an array of professional certifications, Charlie focuses on stock market alternatives combined with tax-free retirement income and provides educational materials that help people to create their ideal retirement plan. He is the host of two podcasts, Renovating Retirement and Target Practice for Advisors, as well as the author of “Renovating Retirement” and “Two Ways to Be Debt Free”, both available on Amazon Kindle.
About Bobby Alford
Bobby Alford has walked an unconventional path to becoming the CEO of Renovating Retirement. He spent 10 years in the US Submarine force, both as an officer and enlisted person, earning a degree in nuclear engineering along the way. Bobby then joined corporate America and worked for a Fortune 50 company in operations, finance, and sales management roles. After getting his MBA, he began working with military veterans to improve their retirement options. At that point he found Charlie Jewett and learned how to truly impact a person's financial life using the MERIT model of planning. Bobby joined Charlie and now uses his skills to grow their company toward achieving the goal of creating $1 billion dollars of annual tax-Free money for their clients.
Web/Social Links
Website: https://targetpracticepodcast.com