Every year, advertisers spend millions of dollars on 30 second adverts that are shown during half-time at the Super Bowl, and every year, more and more people tune in to watch the adverts. What does this mean for advertisers and what can marketers learn from it? Is it possible to replicate any of it with a limited budget? In this episode, Esther and Melanie discuss these questions and more. Listen in and let us know which was your favourite ad this year (or of all time) --- Send in a voice message: https://podcasters.spotify.com/pod/show/monday-morning-marketing/message