Instant X-Pertise: Marketing

XPROMOS Marketing Mastery

Marketing and business insights from a pair of 30-year marketing experts who founded an agency together in their 20’s. Find a key learning in every episode. read less
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Episodes

EP 70: Unlock Infinite Growth: Master the Art of Offers, Customer Reach, and AI Enablement
19-09-2023
EP 70: Unlock Infinite Growth: Master the Art of Offers, Customer Reach, and AI Enablement
Feel like you're banging your head against a marketing brick wall? Get ready to bulldoze through. In today's mini-series episode finale on the 9 fundamentals of Demand Gen Marketing that every B2B SaaS founder needs to know, we unlock the secrets that made Amazon Prime and Google AI game-changers in their sectors. We're talking sizzling offers, the science of customer reach, and the future—AI enablement in marketing. Join 35-year founder experts Yvette Brown and Shari Nomady as they unlock the 9 Fundamentals of Demand Gen Marketing with this new Instant Expertise: Marketing podcast mini-series: 9 Minutes to Skyrocket Your SaaS. If this podcast episode resonated with you, there's a treasure trove of actionable insights in “9 in IX Marketing Scrum”, the lifeline for B2B SaaS founders looking to scale past that elusive 100-customer milestone. They’re waiting for you, designed to meet the specific needs and pain points of founders like you. We know your time is precious—9-minute content drops, 2X a week, ensure you get laser-focused information without the fluff. These aren't just theories; they're curated, proven strategies from marketing icons and global brands, all tailored to the B2B SaaS domain. You're standing on the shoulders of giants here, gaining rapid, effective learning to help you break through bottlenecks. Don't delay; your competitors won't. Subscribe now at marketingscrum.beehiiv.com to keep scaling smartly toward your dream exit or IPO. --- Send in a voice message: https://podcasters.spotify.com/pod/show/xpromos/message
EP 69: Crack the Code: Decoding Market Trends, Customer Value, and Engagement Tactics
12-09-2023
EP 69: Crack the Code: Decoding Market Trends, Customer Value, and Engagement Tactics
Stuck in a marketing rut? It’s time to crack the code on the secrets that make Starbucks' Pumpkin Spice Latte and Salesforce’s Dreamforce Conference total game-changers. This episode uncovers how to tap into market trends, offer irresistible value to your prospects, and keep them hooked for a lifetime. Join 35-year founder experts Yvette Brown and Shari Nomady as they unlock the 9 Fundamentals of Demand Gen Marketing with this new Instant Expertise: Marketing podcast mini-series: 9 Minutes to Skyrocket Your SaaS. If this podcast episode resonates with you, there's a treasure trove of actionable insights in “9 in IX Marketing Scrum”, the lifeline for B2B SaaS founders looking to scale past that elusive 100-customer milestone. They’re waiting for you, designed to meet the specific needs and pain points of founders like you. We know your time is precious—9-minute content drops, 2X a week, ensure you get laser-focused information without the fluff. These aren't just theories; they're curated, proven strategies from marketing icons and global brands, all tailored to the B2B SaaS domain. You're standing on the shoulders of giants here, gaining rapid, effective learning to help you break through bottlenecks. Don't delay; your competitors won't. Subscribe now at marketingscrum.beehiiv.com to keep scaling smartly toward your dream exit or IPO. --- Send in a voice message: https://podcasters.spotify.com/pod/show/xpromos/message
EP 68: Unlock Your SaaS Superpowers: Get Laser-Focused on Who You Are, Who You Serve, and Who You're Up Against
05-09-2023
EP 68: Unlock Your SaaS Superpowers: Get Laser-Focused on Who You Are, Who You Serve, and Who You're Up Against
Are you overwhelmed by the complexities of Demand Gen Marketing? Stop spinning your wheels as you try to scale your B2B SaaS brand! This kick-off episode breaks down the three pillars that dictate your brand’s success. We’ll dig into the behind-the-scenes of iconic brands like Apple, Nike, and Coca-Cola to give you the clarity you need to rise above the competition. Join 35-year founder experts Yvette Brown and Shari Nomady as they unlock the 9 Fundamentals of Demand Gen Marketing with this new Instant Expertise: Marketing podcast mini-series: 9 Minutes to Skyrocket Your SaaS. If this podcast episode resonates with you, there's a treasure trove of actionable insights in “9 in IX Marketing Scrum”, the lifeline for B2B SaaS founders looking to scale past that elusive 100-customer milestone. They’re waiting for you, designed to meet the specific needs and pain points of founders like you. We know your time is precious—9-minute content drops, 2X a week, ensure you get laser-focused information without the fluff. These aren't just theories; they're curated, proven strategies from marketing icons and global brands, all tailored to the B2B SaaS domain. You're standing on the shoulders of giants here, gaining rapid, effective learning to help you break through bottlenecks. Don't delay; your competitors won't. Subscribe now at marketingscrum.beehiiv.com to keep scaling smartly toward your dream exit or IPO. --- Send in a voice message: https://podcasters.spotify.com/pod/show/xpromos/message
EP 67: Unleashing the Power of AI in Marketing: How ChatGPT is Redefining the Creative Landscape
22-08-2023
EP 67: Unleashing the Power of AI in Marketing: How ChatGPT is Redefining the Creative Landscape
In a digital age where innovation moves at lightning speed, how do marketers and entrepreneurs stay ahead? Dive into the world of generative AI with us in today's episode as we explore the meteoric rise of ChatGPT and its transformative impact on the creative process. From brainstorming sessions to content creation, discover how this generative AI is quickly revolutionizing marketing and why it's becoming an indispensable asset for the modern marketer. Join Yvette Brown and Shari Nomady as they demystify the world of Marketing AI and share insights on harnessing its power for your business. Welcome to Instant Expertise: Marketing. If you're passionate about staying at the forefront of marketing innovation and want to delve even deeper into the topics we cover, we've got you covered. By subscribing to our channel, you'll never miss an episode, ensuring you're always in the know. But if you're hungry for more in-depth insights, exclusive content, and expert analyses, our newsletter is where the magic happens. Imagine the value of having a treasure trove of knowledge, tips, and strategies delivered straight to your inbox, allowing you to stay one step ahead in the ever-evolving world of marketing. So, if you're serious about elevating your marketing game and want to be part of an exclusive community of like-minded professionals, hit that subscribe button for our channel and sign up for our newsletter. Let's embark on this journey of discovery together! --- Send in a voice message: https://podcasters.spotify.com/pod/show/xpromos/message