The Kick Start Dental Marketing Podcast, host Chris Pistorious talks with David Fradin about the power of reviews and why negative feedback can actually be good for your dental business. David discusses the importance of understanding your customers' needs and journey, developing a clear product market strategy, and differentiating your practice through positioning and branding. He emphasizes the value of surveying patients, improving appointment scheduling processes, and continuously gathering feedback to refine your services. David also offers advice on how dental practices can leverage customer insights and market research to grow their business responsibly in an increasingly competitive landscape.
Timestamps:
0:00 - Introduction and background on David Fradin
5:43 - The five keys to product success for dental practices
9:89 - Importance of understanding the customer journey
14:89 - Differentiating your dental practice
19:89 - Conducting patient surveys and market research
24:89 - Taking action to implement these strategies