Riz are “Tailors of Sunshine”, a London swimwear brand with a simple mission to spread a little sunshine whilst having a positive impact on our planet. Riz realise that the world is as vulnerable as it is beautiful. With more people living in cities, living on their phones and constantly busy, there is a growing need to slow down and reconnect with nature. Their shorts are designed for a more thoughtful life, created to connect you to the beach and beyond. They only make shorts, believing in a ‘less but better’ philosophy, an approach perfect for conscious consumers who value both long lasting style and the environment. Both the clothing industry and our oceans are full of waste, which is why not only are Riz shorts beautiful and long lasting but since the birth of the brand in 2009, every pair of shorts have been made from recycled materials. At the end of their life, the shorts can also be returned and “Rizcycled”.

In this episode of the MenswearStyle Podcast we interview Riz Smith, Co-Founder of Riz about the founding story of the London brand which simply makes men's shorts for the beach that are tailored, elegant and flamboyant.  Our host Peter Brooker and Riz talk about finding a gap in the market, crowdfunding benefits, sustainability, recycled fabrics, timeless design, brand loyalty, and James Bond's swim shorts.

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