Leadership, Brand Strategy & Transformation - Minter Dialogue

Evergreen Podcasts | Minter Dialogue

With the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! The show was ranked as the #6 Leadership and #5 Branding Podcast 2021 by Feedspot, Julie Livingstone’s Top 15 Marketing Podcasts 2020 and Top 50 Marketing Blog/Podcasts by Linkedin. Minter Dial is a filmmaker and author of four award-winning books, The Last Ring Home, Futureproof (FT Press), You Lead (Kogan Page) and Heartificial Empathy, 2nd edition (2023). He's currently writing Dialogos on Substack, to foster more meaningful conversation. Podcast show notes are on minterdial.com. To rate & review: RateThisPodcast.com/mdial read less
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Episodes

Michael Katz on Building a Personalised AI Experience (MDE579)
25-08-2024
Michael Katz on Building a Personalised AI Experience (MDE579)
Minter Dialogue with Michael Katz In my latest podcast episode, I had the pleasure of hosting Michael Katz, the innovative mind behind Flowsend AI. Michael, a technologist from Baltimore, shared his journey from a sceptical tech enthusiast to a pioneering entrepreneur in the AI space. Initially cynical about AI, Michael eventually recognised its potential to amplify human creativity, leading him to develop Flowsend AI. This tool was born out of his frustration with the time-consuming process of managing podcast content. Flowsend AI automates these tasks while maintaining high standards of quality and personalisation, transforming original content into various formats for broader audience engagement. Michael emphasised that while AI might not yet generate original thought, it excels at repurposing and enhancing existing material, making it invaluable for content creators. He candidly discussed the challenges of running a startup, particularly prioritisation and client acquisition, but his passion for solving real problems keeps him motivated. Looking ahead, Michael aims to expand Flowsend AI's capabilities, envisioning a future where AI tools seamlessly integrate into content creation. For those interested, Flowsend AI offers a free trial and a special discount with the promo code Minter30. To stay updated on Michael's journey and Flowsend AI's developments, follow him on LinkedIn (Michael N. Katz) or Twitter (@MiguelKatz). This episode highlights the transformative power of AI in content creation and Michael Katz's inspiring journey, showcasing how passion and innovation can lead to groundbreaking solutions.
Speed and Success: Jay Baer’s Guide to Winning in Business (MDE577)
11-08-2024
Speed and Success: Jay Baer’s Guide to Winning in Business (MDE577)
Welcome and Introduction - Minter Dial welcomes Jay Baer back to the show after five years. - Introduction of Jay Baer as a business growth and customer experience researcher, author, expert, and advisor. Jay Baer's Background and Expertise - Jay Baer shares his extensive experience in digital marketing and customer experience. - Discussion of his new book, "Time to Win," and its powerful insights. The Importance of Domain Names in Branding - Jay Baer explains the process of choosing book titles and securing domain names. - Emphasis on the significance of having a memorable and relevant domain name for branding. Empathy and Customer Experience - Jay Baer and Minter Dial discuss the decline of empathy in business interactions. - Jay highlights the importance of treating customers with dignity, respect, and kindness. - The concept of an "empathy deficit" in modern business and its implications. Efficiency vs. Empathy in Business - Exploration of the tension between efficiency and empathy in customer service. - Jay Baer argues that true empathy is circumstantial and requires understanding individual customer needs. - The challenge of balancing efficiency with genuine customer care. The Role of Speed in Customer Satisfaction - Jay Baer discusses the critical role of speed in customer experience. - The concept of "responding without answers" to manage customer expectations. - The importance of setting realistic expectations for response times. Internal Communication and Organisational Efficiency - The necessity of fast internal communication to achieve external responsiveness. - Jay Baer emphasises the need for internal cohesion and alignment to meet customer expectations. The Future of AI in Customer Service - Jay Baer predicts the increasing role of AI in customer service and its impact on job roles. - Discussion on the balance between AI efficiency and maintaining a human touch in interactions. Setting Expectations and Managing Customer Perceptions - The importance of setting clear expectations for response times and service delivery. - Jay Baer shares examples of how businesses can manage customer perceptions through effective communication. Conclusion and Contact Information - Minter Dial praises Jay Baer's pragmatic solutions and engaging insights. - Information on how to contact Jay Baer, hire him for speaking engagements, and access his books. - Mention of Jay Baer's website (jaybaer.com) and the book's website (thetimetowin.com) for further resources and research. Final Thoughts - Minter Dial reflects on the importance of balancing speed, empathy, and efficiency in business. - Encouragement for listeners to apply Jay Baer's principles to improve their customer experience strategies.
From Bitcoin to Space: Torsten Hoffmann’s Documentary Adventures with Launch of Fortitude (MDE576)
21-07-2024
From Bitcoin to Space: Torsten Hoffmann’s Documentary Adventures with Launch of Fortitude (MDE576)
Minter Dialogue with Torsten Hoffmann Torsten Hoffmann, a filmmaker and techno optimist with a passion for emerging technologies. Torsten's journey from Munich to Melbourne and finally to London is as fascinating as his career in documentary filmmaking. His insights into the world of artificial intelligence and space exploration are not to be missed. From Business Deals to Filmmaking Torsten's transition from the business side of documentaries to becoming a filmmaker himself is a story of curiosity and passion. Initially involved in selling documentary packages to platforms like Netflix and Samsung, he realised that filmmaking was not an insurmountable challenge. His first documentary on bitcoin, inspired by his academic work on alternative currencies, marked the beginning of his journey into the world of documentaries. Despite its modest budget, the film's success set the stage for his future projects. The Allure of Space Torsten's latest documentary, "Fortitude," delves into the burgeoning space industry. He discusses the various facets of space exploration, from the geopolitical motivations of the past to the current commercialisation efforts. The film explores the economic potential of space, highlighting the significant reduction in costs and the technological advancements that are making space more accessible. The Hype Cycle and Timing One of the key themes Torsten touches upon is the importance of timing in the success of technological ventures. Using the example of bitcoin and the space industry, he explains how being at the right place at the right time can lead to viral success. His films mirror the hype cycles of the technologies they cover, capturing the zeitgeist and riding the wave of public interest. The Future of Space Exploration Torsten's optimism about the future of space is tempered by concerns about space debris and the potential for geopolitical conflicts. However, he remains hopeful about the scientific and commercial opportunities that space offers. His film "Fortitude" aims to inspire a new generation of space enthusiasts and highlight the economic potential of space technologies. The Art of Documentary Filmmaking Creating a documentary is a labour of love for Torsten. He invests his own time and money, often without a script, allowing the project to evolve organically. This approach, while risky, results in a more authentic and engaging film. His dedication to capturing detailed and factual content sets his work apart in a landscape often dominated by lighter, less rigorous productions. The Role of Space in Everyday Life Torsten's insights into the practical applications of space technology are eye-opening. From improving agricultural practices to tracking environmental changes, the data provided by satellites has far-reaching implications. He emphasises the importance of understanding these technologies, not just for their scientific value but for their potential to transform industries and improve lives. Looking Ahead As Torsten prepares for the release of "Fortitude," he is already contemplating his next project, which will focus on artificial intelligence and the future of work. His commitment to exploring cutting-edge technologies and their impact on society ensures that his future films will continue to be both informative and thought-provoking. For those interested in watching "Fortitude," it will be available on Apple TV, Amazon, and Torsten's own website. Engaging with his work through these platforms not only supports independent filmmaking but also provides an opportunity to delve deeper into the fascinating world of space exploration.
The Future of Empathy in AI: Perspectives from Lidewij Niezink and Peter van der Putten (MDE575)
14-07-2024
The Future of Empathy in AI: Perspectives from Lidewij Niezink and Peter van der Putten (MDE575)
Minter Dialogue with Lidewij Niezink and Peter van der Putten Lidewij Niezink's Background and Current Work - Lidewij shares her extensive experience in empathy within psychology. - Recent focus on integrating AI into applied psychology at Hanze University. - Exploration of using AI, particularly chatbots, in student projects to enhance their studies and professional development. Peter van der Putten's Background and Current Work - Peter discusses his long-standing fascination with AI since 1989. - His dual role as an assistant professor at Leiden University and director of the AI lab at Pegasystems. - Emphasis on AI's role in understanding human intelligence and emotions, and its application in customer interactions. Intersection of Empathy and AI - Minter highlights the guests' converging paths: Peter from AI to empathy, and Lidewij from empathy to AI. - Discussion on the potential of AI to assist in therapeutic contexts due to a shortage of human therapists. Defining Human Uniqueness - Peter and Lidewij debate what makes humans unique, considering empathy, consciousness, and irrationality. - Peter suggests that our projection of human qualities onto AI and other entities is a significant aspect of our interaction with technology. Empathy in AI and Human Interaction - Lidewij emphasises the importance of holding experiential space in empathy, avoiding projection and judgement. - Peter discusses the moral expectations in empathetic interactions, whether human or AI-driven. Challenges and Opportunities in AI Empathy - The guests explore the complexities of encoding empathy into AI, including the need for transparency and understanding the end goals of AI applications. - Peter shares insights from his research on AI's ability to understand and replicate human emotions and intentions. Practical Applications and Ethical Considerations - Lidewij and Peter discuss the practical applications of AI in customer service and the importance of aligning AI behaviour with company values. - The conversation touches on the ethical implications of AI empathy, including the need for transparency and the potential for AI to hold humans to higher standards. Conclusion and Call to Action - Lidewij invites collaboration on developing empathic AI applications, emphasising transparency and ethical considerations. - Peter highlights the importance of starting with a human perspective in AI development and shares resources for responsible AI use. Contact Information - Lidewij Niezink can be reached through her website, empathicintervision.com, and LinkedIn. - Peter van der Putten's work can be explored further through Pega.AI and his academic research, accessible via a simple Google search.
Tech for Good: Mark Hurst's Vision for a Better Digital World (MDE574)
07-07-2024
Tech for Good: Mark Hurst's Vision for a Better Digital World (MDE574)
Minter Dialogue with Mark Hurst In this episode of the podcast, Minter Dial welcomes Mark Hurst, a digital strategy expert and founder of Creative Good. The conversation begins with a nostalgic reflection on their long-standing acquaintance and shared interests, particularly their collaborative work on World War II research. Mark delves into his career-long mission to improve technology for the benefit of users, highlighting his early optimism during the advent of the web in the mid-90s. He contrasts this with his current concerns about the unethical practices of the major tech companies. Mark discusses his radio show, Techtonic, which he started to address the negative impacts of these tech giants. He emphasises the importance of ethical considerations in technology development and criticises the industry's shift towards exploiting users for profit. The conversation also touches on the historical context of tech regulation, the role of customer feedback in product development, and the ethical dilemmas posed by modern capitalism. Minter and Mark explore the potential for more responsible business models, such as cooperatives and B Corporations, and reflect on the legacy of companies like Hewlett-Packard. The episode concludes with Mark recommending an insightful interview with astronomer Sam Lawler on his show, which highlights the broader implications of unchecked technological growth. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to Apple Podcasts or your favourite podcast channel, to rate/review the show. Otherwise, you can find me @mdial on Twitter.
The State of Podcasting: Insights from Industry Veteran Rob Greenlee (MDE573)
30-06-2024
The State of Podcasting: Insights from Industry Veteran Rob Greenlee (MDE573)
Minter Dialogue with Rob Greenlee Rob Greenlee is a veteran of the podcasting industry with a rich history in radio and online content. Rob shares his journey from radio to podcasting, highlighting his roles at Microsoft, PodcastOne, Spreaker, and Libsyn. The conversation delves into the evolution of podcasting, contrasting it with traditional radio, and discussing the impact of platforms like Spotify and Apple. We explore the global podcasting landscape, the role of AI in content creation, and the tension between maintaining podcasting's authenticity and commercial pressures. Rob also touches on the importance of trust in media and the potential for branded podcasts to build deeper connections with audiences. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to Apple Podcasts or your favourite podcast channel, to rate/review the show. Otherwise, you can find me @mdial on Twitter. 00:00:05 Welcome 00:01:35: Introduction of Rob Greenlee 00:05:39: Rob Greenlee's Background and Early Career 05:18: Transition from Radio to Podcasting 06:30: Learning and Unlearning from Radio to Podcasting 08:50: Challenges of Producing Radio Shows 10:63: Differences Between Radio and Podcasting 12:54: Trust and Reality in Radio vs. Podcasting 15:08: Commercial Influences on Podcasting 18:07: Current State of Podcasting 20:24: Global Differences in Podcasting 21:38: Distribution and Data in Podcasting 24:11: Chinese Podcast Market 26:43: Ecosystem Around Podcasting 29:31: Big Tech Companies in Podcasting 31:59: Spotify vs. Apple in Podcasting 33:42: Monetization and Premium Content in Podcasting 35:09: Importance of Voice in Podcasting 37:39: Transition to Video in Podcasting 42:30: YouTube's Role in Podcasting 43:45: Rob's Approach to Speaking to an Audience 48:15: Role of AI in Podcasting 51:66: Free Speech and Content Moderation in Podcasting 54:29: Podcasting for Brand Marketers 58:22: Rob's Show "Trust Factor" 1:07:30: Where to Find Rob Greenlee's Content 1:10:53: Conclusion and Thank You
Embracing Transformation: A Journey from War-Torn Yugoslavia to Shaping the Future of Work (MDE571)
16-06-2024
Embracing Transformation: A Journey from War-Torn Yugoslavia to Shaping the Future of Work (MDE571)
Minter Dialogue with Zoltan Vass In the latest episode of our podcast, I had the pleasure of hosting Zoltan Vass, a transformation director with a focus on technology, processes, and people. Zoltan's journey from Yugoslavia to the UK is not just a tale of geographical relocation but a profound narrative of resilience, adaptability, and the relentless pursuit of creating collaborative environments. A significant portion of our discussion revolved around the future of work, particularly in the context of remote and flexible working environments. Zoltan emphasised the importance of trust, ownership, and creating a safe environment where employees feel valued and supported. He advocates for a 100% flexible work model, where employees can choose their work environment, be it the office, home, or a coffee shop, based on what suits them best. We discuss how leaders and organisations might navigate the evolving landscape of work, including concepts such as wellness, sleep, the four-day work week, and how companies can implement shift patterns to ensure continuous coverage while allowing employees to enjoy longer weekends, thus boosting morale and efficiency. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to Apple Podcasts or your favourite podcast channel, to rate/review the show. Otherwise, you can find me @mdial on Twitter.