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This week's episode:

What do you do when traditional bike helmets just don’t work for you? Forgo a helmet altogether or choose a different sport? Tina Singh chose a third option - designing a helmet for Sikh kids who, like her three sons, keep their hair uncut. Although her company, Bold Helmets, was created with her community in mind, Tina hopes other overlooked groups could one day benefit from her re-imagining of the helmet.

What we discuss in this episode:

• The tough choices faced by Sikh parents who want their kids to participate in helmet-mandated sports
• How Tina started with zero knowledge of helmet design and what she would do differently
• Why she ended up pivoting the brand name
• How she coped with media attention when Bold Helmets launched

If you liked this episode, please share with someone who you think would enjoy it and please leave a 5-star review on Apple Podcasts or Spotify to help others discover the show.

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About Tina Singh

Tina Singh is the founder of Bold Helmets, an Occupational Therapist, Digital Content Creator and mom of 3. In December 2022, Tina launched the Bold Helmets brand which has created the first safety certified multi-sport helmet for Sikh kids who keep their hair. As an Occupational Therapist who worked in the area of head and brain injuries, Tina knew that a helmet was essential for her kids. When she couldn't find one to fit her kids, she made her own.

Learn more about Bold Helmets: www.boldhelmets.com

Follow Bold Helmets on Instagram: @boldhelmets

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