04-04-2024
#142: Exploring Innovative Marketing Strategies With Michelle Ricketts
Meet Michelle, an accomplished Account Executive with three decades of experience across diverse industries including credit card processing, logistics, media, and consulting. From managing consultative alliances to leading sales teams, Michelle's career has taken her across Canada and beyond, providing a wealth of experience in multiple markets. Raised by a strong single mother, Michelle's early vision and values fueled her entrepreneurial journey, starting in event planning and speaking in the 90s.
Her passion for health, fitness, music, dance, and community has shaped her experiences, providing countless opportunities to give back. With Wardell International, Michelle empowers entrepreneurs in their communities. A graduate of Sheridan College's Advertising Program with a Master's in Project Management and CAPM certification, Michelle's commitment to growth is evident in her pursuit of coursework in negotiation, sales, and leadership, including at the University of British Columbia. Join us as we delve into Michelle's inspiring journey of entrepreneurial empowerment.
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