S3 Ep6 Katie Owen Sargasso and Grey - Promote Before You Launch!

The Female Creative Talks

17-10-2021 • 50 mins

Welcome to Season 3 of The Female Creative Talks Podcast!

Hannah's guest this week is Katie Owen from Sargasso and Grey!

Katie Owen is a mum of two young boys and founder of luxury British wide fit shoe company Sargasso & Grey.

Katie was frustrated that there was so little choice in luxury footwear for someone with wide feet. Speaking to other women she also realised how many women were suffering with wearing ill-fitting footwear because they wanted to wear stylish shoes but were therefore having to forgo comfort. Working with podiatrists and shoe experts, Katie created a collection of elegant shoes which a made in a wider fitting but also contain special comfort features to ensure they can be worn all day, without pain.

"It is so important to me that every woman, regardless of her foot shape, has the opportunity to wear shoes that make her feel like Cinderella." I want women to wear my shoes and say "These shoe feel like they were made just for me!"

Sargasso & Grey was launched in 2014 and has grown steadily, despite the challenges of COVID, and now sells shoes to loyal customers all over the world, including celebrities and royalty.

Hannah and Katie chat about how she moved from the corporate world to self employed and making shoes, why networking doesn't have to be painful and the importance of promoting your new product before it's launched! Plus Katie gives us her top tips for starting or growing a business!

This week's listener question is all about how to attract and nurture repeat clients!

Don't forget to send in your 'ask the listener' questions to @the_femalecreative
or @tfctalkspodcast or contact@tfctalkspodcast.co.uk

If you want help in sorting through your business overwhelm and moving from stuck to success then then check out TFC website at www.thefemalecreative.co.uk and book a free discovery call!

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Sargasso and Grey Social Media Links
Instagram -https://www.instagram.com/sargassoandgrey
Facebook - https://www.facebook.com/sargassoandgrey
Website - http://www.sargassoandgrey.com