In this week's episode, we cover:ChatGPT's Momentous First YearIn its first year, ChatGPT became wildly popular, gaining 100 million users faster than any other platform. But it hasn't been without incident, facing outages, bans, new capabilities like computer vision, regulatory scrutiny, leadership shakeups, and more.Synthetic Media Company Unveils Instant Digital AvatarsAI startup HeyGen has unveiled new technology to more quickly create digital avatars from video, enabled by less source footage required. This could spur usage for sales prospecting, marketing videos, and more synthetic media. However, consent and ethical risks around fake content continue.Stable Diffusion Offshoot Enables Real-Time Image GenerationAn offshoot of text-to-image generator Stable Diffusion can now create images in near real-time. This leap in efficiency empowers more interactive and customized visual content creation. It also pushes capabilities closer to potential future applications like on-demand video and gaming.Hype Builds Around New Generative Video StartupExciting new firm Pika has demoed remarkable quality text-to-video capabilities. However, expectations should remain measured until real-world testing matched demos. Either way, growth potential seems substantial given rising demand for synthetic video and rapid pace of progress.AI Excels at Complex Strategy Game Requiring Human NegotiationAn AI system called Cicero can now play the elaborate strategy game Diplomacy as well as top-tier human players. It indicates AI persuasive abilities are advancing alongside raw computational intelligence. This could eventually enable new use cases like contract negotiations and even political debates.Music Generation System Becomes More Controllable and ShareableUsers can now fine-tune audio outputs from text-to-music tool Stable Audio. Fresh editing parameters empower more personalized results. Added sharing and library elements also aim to facilitate collaborating. These improvements may help marketers stand out from stock audio content.Artists Revive Copyright Lawsuit Against AI Firms, Citing DamagesAfter a partial dismissal, artists revived an amended legal complaint against AI companies allegedly misusing their works. By surfacing AI-generated art over original pieces for their names in search engine results, artists claim tangible harm from degraded commercial prospects and online reputation. Technical remedies seem feasible, but more twists in this formative legal saga likely lie ahead.

Welcome to a special edition of "Artificially Intelligent Marketing", where we delve into AI's transformative role in marketing and beyond. Join Martin as he uncovers the impressive strides made by Eric Xiao and his AI tech company, Laxis.Venture to Innovation: Discover Eric's transition from venture investing to founding Laxis and how his experiences have shaped the development of Laxis, an AI assistant that enhances productivity for revenue teams.Intelligent Integrations: Eric takes us through Laxis's impressive capabilities, from its effortless CRM integration with platforms like HubSpot and Salesforce, to its conversational chatbot that personalises interactions by recalling past conversations.Laxis at a Glance: Boasting 25,000 active users across 3,000 organisations, Laxis's influence is undeniable. Eric outlines AI assistants' distinct advantages to sales consultants and business developers, emphasising efficiency and customer engagement.Security in AI: Addressing privacy concerns is paramount. Our discussion includes the stringent encryption and safety protocols Laxis adheres to, ensuring user data remains protected in an era where AI assistance is increasingly common.AI's Expanding Horizon: Eric shares his enthusiasm for AI's potential, speculating on future advancements that will further integrate AI into our daily routines and professional lives.A Market of Minds: We dive into the competitive realm of AI transcription tools, the critical role of meticulous meeting notes, and the synergy of AI-generated content with genuine expertise.Marketing Mastery: Eric imparts the marketing wisdom garnered through Laxis's journey, from harnessing organic growth to forging alliances with titans like Google, Cisco, and Zoom, to leveraging AI for content creation and SEO.Don't miss this deep dive into AI with Eric Xiao on "Artificially Intelligent Marketing." Tune in to discover the edge AI can give your marketing and sales strategies.

ChatGPT Updates - A Deep Dive into the Latest FeaturesExplore the latest on ChatGPT, including the new context window, cost updates, multimodal capabilities, and the fresh text-to-speech modal. Join us as we discuss the impact and the future of generative AI models.The Rising Star of ChatGPTChatGPT's growing pains: dealing with downtime, pausing new sign-ups, and the impact of reduced capacity on user experience. We're breaking down the challenges and what this means for AI enthusiasts.Microsoft Ignite 2023: The Dawn of Copilot StudioMicrosoft unveils Copilot Studio and updates to Microsoft 365, introducing a new era of personalised and collaborative AI experiences. Find out more.Unpacking GPT-4's Memory CapabilitiesDiscover how GPT-4 handles long context scenarios with insights from Greg Kamradt's analysis. Understand the limitations and optimisation strategies for better recall. Read Greg's study.Google's Anticipated 'Gemini' AI: A New Challenger AwaitsGoogle postpones the launch of 'Gemini', its next-gen AI model, as it seeks to refine its capabilities. We delve into the implications and expectations.Google's Global AI Search ExpansionGoogle's Search Generative Experience (SGE) AI feature now reaches a global audience. Learn how this will change the way we search online.YouTube's Commitment to Responsible AIYouTube introduces new policies for AI-generated content, ensuring transparency and ethical use. Get the lowdown on how this affects creators and marketers alike.YouTube's Melodic AI: Tuning into the FutureDive into YouTube's AI-driven music experiments and the potential for AI in music creation. What does this mean for the industry?Ethics in AI Training: A Resignation at Stability AIEd Newton-Rex resigns from Stability AI over ethical concerns in AI training practices. Learn about the debate.Runway's Motion Brush: The Next Leap in AI Video GenerationRunway's Motion Brush brings a new dimension to AI video generation, enabling selective animation in images.OpenAI's Collaborative Vision with Data PartnershipsOpenAI launches Data Partnerships to diversify AI training datasets, inviting organisations to contribute. Join the initiative.

In this bonus episode, we cover the updates from the OpenAI Developer Conference on the 6th Nov 2023. This includes:GPT-4 Turbo launched with 128k context window, allowing more detailed analysis of long documents. New Assistant API enables developers to build AI agents leveraging OpenAI models like DALL-E3, GPT4, test to speech, advanced data analysis and more. Opens possibilities for many specialized apps e.g. coding assistants, an AI-powered vacation planner, a voice-controlled DJ, a smart visual canvas, whatever you can imagine.No need to switch modalities in ChatGPT Plus - it now handles images, data analysis, etc automatically without needing to use a drop down.New GPT-3.5 Turbo with 16k context window coming to free ChatGPT users.Retrieval tool allows apps to remember user info rather than re-sending to API, aiding workflow.OpenAI launching GPT store where anyone can build and share custom GPTs without coding, via a wizard. Monetization possible.Copyright Shield introduced to protect customers from infringement lawsuits.Whisper speech recognition model updated to version 3.

On this week's episode, we discuss:HubSpot Acquires Clearbit for Enhanced B2B DataHubSpot acquires Clearbit to integrate its firmographic data into HubSpot's CRM. This brings unprecedented B2B data into the platform for improved customer intelligence and personalization for marketing and sales applications.OpenAI Upgrades ChatGPT InterfaceOpenAI upgrades ChatGPT with new capabilities like analyzing PDFs, while eliminating the need to switch between modalities and chats to get stuff done. This streamlines workflows but may threaten some third-party tools.Stability AI Launches New Image CapabilitiesStability AI releases new API-driven image manipulation tools like Sky Replacer and Stable Fine-Tuning. These allow rapid image customization for industries like real estate, gaming, and marketing.Emotional Prompts Enhance AI PerformanceNew research shows emotional prompts like urgency or encouragement boost AI model performance. This could indicate a form of basic emotional intelligence in large language models.Woodpecker Framework Tackles AI HallucinationsChinese researchers develop Woodpecker to reduce hallucinations in AI text generation, providing users with more confidence in the outputs.AI Detects Diabetes from VoiceCanadian researchers use AI to diagnose Type 2 Diabetes from voice, detecting subtle acoustic patterns. This showcases AI’s ability to find disease biomarkers humans can’t perceive.AlphaFold 2 Predicts Biological StructuresDeepMind's AlphaFold 2 advances protein structure prediction and expands to more molecules. This further enables computational biology and drug discovery.Bletchley AI Summit Focuses on RisksHistoric AI summit held at Bletchley Park brings together global experts. Discussions emphasize existential risk, but reach no firm policies.Microsoft Rolls Out Windows 11 Co-PilotMicrosoft launches Windows 11 Co-Pilot to assist with OS commands and tasks via natural language. Its usefulness may depend on one's level of tech proficiency.Office 365 Co-Pilot Available to EnterprisesMicrosoft brings AI co-pilot to Office 365, rolling out to enterprises first. Early access indicates it currently has limitations compared to expectations.

Diving Deep: Paul and Martin's AI Toolkit RevealedJoin the discussion as Paul and Martin unveil their go-to AI tools that power their daily operations and innovative ventures. From content creation to data analysis, discover the cutting-edge solutions that are reshaping their approach to marketing.Jasper's End-to-End AI Copilot: Elevating Marketing TeamsJasper transitions from a generative AI tool to a holistic AI copilot for marketers. With features bridging strategy and execution, real-time analytics, company knowledge storage, enhanced team collaboration, enterprise integration, and more, Jasper shifts from cost-saving to revenue generation.Universal Music vs. Anthropic: Navigating the AI-Generated Lyrics Copyright QuagmireUniversal Music takes on Anthropic in a copyright lawsuit, accusing chatbot Claude of producing near-identical lyrics of artists like Gloria Gaynor. This case sets a benchmark for AI's role in marketing content creation involving copyrighted materials. Universal's move to license assets for ethical AI use paves the way for a legal framework and a new revenue stream.Invasion of Celebrity Clones: The Rise of AI Chatbots in MarketingProminent figures like Tim Ferriss and Scott Galloway have trained chatbots on their content, allowing for Q&A based on their insights. Meta is rolling out celebrity-inspired chatbots, enabling users to engage with AI renditions of stars. With Gen Z showing significant interest in companion chatbots, this could reshape influencer marketing.Visionary Tools: Harnessing ChatGPT's Visual CapabilitiesChatGPT's latest visual feature revolutionises conversations about uploaded images. Marketers can now dissect high-performing landing pages, receive feedback on slide decks, convert handwritten notes to text, and more.

Google Offers Legal Cover for Generative AI UsersGoogle introduces indemnification for customers using its AI services, addressing liability concerns and potentially accelerating enterprise AI adoption. The cover extends to Google's training data and generated outputs but excludes intentional infringement.Skyscanner’s Generative AI for Travel DiscoverySkyscanner unveils an AI-powered travel discovery tool, aiming to offer tailored travel ideas and insights into customer engagement with AI. The tool is currently in beta and is powered by ChatGPT.The Risks of Fine-Tuning Generative AI ModelsNew research highlights the vulnerabilities in fine-tuning generative AI models. The study warns that even normal tuning can degrade built-in protections against bias and that hackers can exploit these weaknesses.CEO Appetite for AI: From Skepticism to Strategic IntegrationA recent survey shows a 130% increase in CEO adoption of AI within a year. While concerns about bugs and privacy persist, the benefits appear to outweigh the challenges, especially in the marketing sector.UK's Generative AI Ambitions: A Reality CheckCambridge researchers question the UK's global leadership aspirations in AI, citing a lack of capital investment and computing power. The report calls for a focus on real-world AI applications that leverage the UK's strengths.ElevenLabs' AI Dubbing FeatureElevenLabs launches an AI-powered voice cloning and dubbing system, capable of translating voice recordings into over 20 languages. While the technology is promising, it raises ethical questions around potential misuse.OpenAI's Shifting Core ValuesOpenAI revises its core values, moving from "audacious" and "thoughtful" to a focus on "scale" and "AGI." The change raises questions about the company's long-term goals and authenticity.Interview: Oliva Gambelin, Founder of Ethical IntelligenceOlivia Gambelin delves into the intricacies of AI ethics, emphasizing the need for corporate values that prioritise ethical considerations. She argues that aligning AI development with ethical guidelines is a business imperative.

OpenAI Contemplates Custom AI Chips OpenAI is mulling over the creation of its own AI chips to mitigate supply constraints and high costs. While acquiring a chip company could fast-track this, OpenAI would still be dependent on suppliers like Nvidia for the time being.ChatGPT Vision's Diverse Use Cases ChatGPT expands its capabilities with a new vision feature, enabling a range of applications from homework assistance to design advice. However, this rapid advancement raises ethical questions that can't be ignored.Meta's Generative AI Ad Tools Meta is set to disrupt the advertising landscape with its new generative AI tools. While promising, the recent AI sticker generator incident highlights the need for robust ethical frameworks.Canva's Magic Studio and Compensation Program Canva introduces Magic Studio, featuring AI-driven design tools. Alongside, a new compensation program raises ethical concerns around consent and content usage.Zapier's Canvas Optimizes Workflows With AI Zapier's Canvas offers AI-powered suggestions to optimize and automate workflows, potentially revolutionizing team productivity.Understanding Neural Networks Anthropic's latest research demystifies neural networks, making them more interpretable and paving the way for safer, more reliable AI systems.Databox Uses AI to Summarize Marketing Data Databox leverages generative AI to automate the analysis and summarization of key marketing metrics, offering quicker insights.Adobe’s Project Stardust Editing With AI Adobe's Project Stardust revolutionizes photo editing with its AI engine, capable of object recognition and generative image population.CEO Replaces Team With AI Chatbot An Indian CEO opts for AI automation, replacing his customer service team with a ChatGPT chatbot, signaling a concerning trend for global service jobs.

ChatGPT Gains Voice and Vision: A Leap in AI Accessibility and Functionality ChatGPT initially rolled out text-to-speech and image interpretation features for Plus and Enterprise users. While enhancing accessibility, it also raises concerns about impersonation risks. Available on iOS and Android for voice and across platforms for image capabilities.DALL-E 3's Text-to-Image Revolution: Visual Assets at Your Fingertips Launching in early October, DALL-E 3 offers more nuanced image generation from text prompts. Built on ChatGPT, it aims to help users quickly generate visual assets for campaigns while considering tools for AI-generated image identification.Amazon & Anthropic's Generative AI Partnership: A $4 Billion Investment in AWS Capabilities Amazon collaborates with Anthropic to enhance generative AI on AWS. With a $4 billion investment, AWS customers like Lonely Planet are already seeing an 80% cost reduction.Anthropic's Claude: Boosting Recall in Long Documents: A Strategy for Optimisation Anthropic research reveals that prompting Claude with relevant quotes and examples can significantly improve recall on long documents, reducing error rates by over one-third.Microsoft Copilot's Ecosystem Integration: AI Across Windows, Office, and More Microsoft Copilot is now integrated across the Microsoft ecosystem, including Windows 11 and Office apps. New AI capabilities in Paint and Photos aim to offer personalized assistance and streamline marketing workflows.McKinsey's Generative AI Forecast: The Future of the US Economy McKinsey predicts that generative AI could automate 10% of US economy tasks by 2030, affecting lower-wage roles but also creating new higher-wage jobs. Adaptability and reskilling are key.Bentley-Gallup Study on AI Job Impact: American Perspectives Three-quarters of Americans believe AI will cut jobs within a decade, yet see its potential for task automation and personalization. Ethical deployment remains a concern.Salesforce Einstein Copilot: Customised Conversational AI Salesforce's Einstein Copilot offers workflow-customised conversational AI with a focus on data privacy. Already in use by companies like AAA and Heathrow, it aims to drive revenue and improve customer experiences.

In this week's episode, we explore the latest in AI—from Google's ChatGPT rival AI to ethical dilemmas in AI journalism. Here's what we'll cover:Google's Gemini: The Conversational AI Poised to Rival OpenAI's GPT-4Google is set to launch Gemini, aiming to rival OpenAI's GPT-4. The suite offers functionalities from chatbots to text summarisation and is integrated into Google's Cloud Vertex AI service.Stability.AI Unveils StableAudio: Audio Generation with a TwistStability.AI introduces StableAudio, a diffusion model for fine-tuned audio generation. It offers customised background music for marketing campaigns and comes in three subscription tiers.Microsoft's AI Fiasco: When AI Goes Awry in Obituary WritingMicrosoft's MSN faces backlash for an AI-generated obituary tarnishing a deceased NBA player. The incident highlights the need for human oversight in AI-driven journalism.Amazon's Generative AI Simplifies Seller ExperienceAmazon launches generative AI tools for easier product listing. The AI takes brief descriptions to generate complete product titles and bullet points.GoCharlie Raises $2 Million Seed to Revolutionize AI-Driven MarketingGoCharlie secures $2M in seed funding, aiming to become a trusted partner in the AI-enabled marketing space.Adobe's Firefly: The Next Wave in Generative AI for Creatives and MarketerAdobe's Firefly is now available across various Adobe platforms. It offers features like Photoshop's Generative Fill and Illustrator's vector recoloring.Coca-Cola Y3000: Sipping the Future with AI-Generated FlavourCoca-Cola introduces Y3000, a limited-edition drink developed through AI and human insights.EY's $1.4 Billion Leap into AIEY invests $1.4B in AI technologies, aiming to compete with other consulting giants like KPMG and Accenture.

Slack's AI Tool: A New Way to Recap Channels and ThreadsSlack is set to test Slack AI this winter, a tool designed to enhance workspace navigation. Features include summarising threads, recapping channel highlights, and a natural language search function. Slack also introduces Slack lists and a new Workflow Builder for easier third-party app integration.Anthropic's Claude 2: A New Premium Player in AI ChatAnthropic unveils Claude 2, a premium AI chat experience. The Claude Pro plan offers extended context windows, swift outputs, and complex reasoning capabilities for a monthly fee. The service aims to compete with OpenAI's ChatGPT Plus.Microsoft's Assurance: Covering AI Legal CostsMicrosoft pledges to cover legal expenses for businesses using their AI tools. This move follows similar commitments from other tech giants and aims to instil confidence in users amidst rising legal challenges in the AI sector.Zoom's AI Companion: Enhancing Virtual CollaborationZoom introduces its AI Companion, offering functionalities like meeting recaps, chat response crafting, and more. The feature is available at no extra cost for paid Zoom subscribers.Sprig's AI Analysis: A New Approach to Survey InsightsSprig launches AI Analysis for Surveys, a tool that employs generative AI to offer immediate insights from survey data. The feature allows users to ask custom questions to their survey results.Amazon One: The Power of Palm Scanning with AIAmazon introduces Amazon One, a palm scanning technology for payments and more. The system was trained using synthetic data and promises a high accuracy rate.ChatGPT Integrates with Canva for Streamlined DesignChatGPT now integrates with Canva, simplifying the design process. The feature is exclusive to ChatGPT Plus subscribers.Gizmodo en Español: From Human Editors to AI TranslationsGizmodo en Español shifts from human editors to AI translations. The move has been met with mixed reactions and highlights the changing media landscape.

In this week's episode, we're diving into some groundbreaking updates that are set to revolutionise the marketing landscape. From OpenAI's ChatGPT Enterprise to HubSpot's AI roadmap and Google's Duet AI, we've got a lot to cover. Plus, we have an exclusive interview with Jeff Coyle, co-founder of MarketMuse. Let's get into it!ChatGPT Enterprise: A Game-Changer for BusinessesOpenAI has just rolled out ChatGPT Enterprise, a robust version of ChatGPT tailored for business needs. This isn't just a chatbot; it's a full-fledged business assistant. Here's what you need to know:Enterprise-Level Security: Your data is safe, thanks to AES 256 encryption and SOC 2 compliance.Scalability: Features like an admin console, SSO, and domain verification make it ideal for large-scale deployments.Power-Packed Performance: With access to GPT-4 and advanced data analysis, this is the most potent ChatGPT yet.Hot Take: The code interpreter feature is a game-changer, allowing businesses to analyse data securely. Imagine the possibilities when you can upload .txt files with chapters of context!HubSpot's AI Roadmap: INBOUND 2023As we gear up for INBOUND 2023, HubSpot has unveiled its AI priorities:AI-Powered Efficiency: Eliminate repetitive tasks and boost productivity.Driving Effectiveness: Use AI to turn insights into actionable strategies.Customer Connection: AI tools that not only meet but exceed customer expectations.Hot Take: HubSpot is setting the stage for a smarter, more effective approach to marketing. The focus on customer connection is particularly intriguing.Google Duet: Your New AI TeammateGoogle is rolling out Duet AI to all Google Workspace users. This AI assistant is more than just a tool; it's your new teammate.Automated Presentations: Create presentations in a fraction of the time.Integrated Features: Duet AI is now in Google Meet and Google Chat.Privacy and Security: Your data remains yours.Hot Take: At £30 per month per user, the ROI potential here is massive as long as businesses invest in employee AI training.Ideogram: The Future of AI-Generated Text in ImagesIdeogram, a startup by ex-Google Brain researchers, is making waves with its AI image generator focused on text within images.Typography Feature: Create lettering in various styles.Beta Testing: The technology shows promise but has room for improvement.Hot Take: While it's still in the beta phase, Ideogram could be a game-changer for marketers focusing on visual branding.Interview with Jeff Coyle, Co-founder of MarketMuseMartin sits down with Jeff Coyle to discuss MarketMuse, an AI-powered content strategy tool that's making a significant impact on SEO and content marketing.

Explore the latest advancements in AI technology, from Google's creative writing toolbox, TextFX, to legal developments in AI art copyright, AI-powered videos for entrepreneurs, and much more in the ever-evolving world of artificial intelligence.Google's TextFX: A Creative Writing ToolboxGoogle has launched TextFX, a set of 10 tools to aid creative writing, including Unfold, Simile, Explode, and Chain. It helps in brainstorming and overcoming writer's block but isn't perfect in all its connections.AI Art Denied Copyright ProtectionA U.S. judge ruled that AI-created art cannot be copyrighted, emphasizing the need for human involvement. Read more here.GoDaddy's AI-Generated Videos for EntrepreneursGoDaddy introduced an AI-powered video tool to help small businesses create professional videos for social media.AI Skills on the Rise, But People Skills PrevailA LinkedIn report shows the proliferation of AI skills, but people skills like Flexibility and Professional Ethics are more in demand.Adapting to AI: The Workplace EvolutionAn IBM study reveals that 40% of the workforce might need to reskill due to AI's role in business.SeamlessM4T: Bridging Communication with Multimodal TranslationMeta's SeamlessM4T offers translation and transcription across 100 languages, aiding global communication.AI Content Detectors and LimitationsStudies on AI detectors reveal their limitations, especially against non-native writing styles.AI Art with Midjourney's New Inpainting FeatureMidjourney's "inpainting" feature allows easy customisation of AI-generated images and Playbook launches MidJourney integration.Fine-Tuning ChatGPT: A Business Game-Changer?OpenAI's fine-tuning feature allows businesses to customize ChatGPT. AI Revolution in AdvertisingMajor brands like Nestlé, Unilever, and WPP are using generative AI to enhance advertising.AI Bots Surpass Humans in CAPTCHA TestsAI bots are outperforming humans in CAPTCHA tests, raising questions about security protocols.Interview with Louis Pereira, Founder of AudiopenAn interview with the founder of Audiopen.ai, Louis Pereira, provides insights into the company's offerings.

In this week's episode, we dive into the latest AI news for marketers, including the peak hype of Generative AI, McKinsey's revolutionary chatbot Lilli, Google's warning on AI-generated content, Microsoft's Azure ChatGPT, and much more. Plus, an exclusive interview with Robert Rose from the Content Marketing Institute on their new career and salary research report.Generative AI Reaches Peak Hype: What Marketers Need to KnowGenerative AI is at the peak of its hype cycle, with GenAI startups securing $14.1 billion in the first half of 2023. We explore the rapid adoption, the role of generative AI in companies like Amazon, and the potential uncertainties and challenges. Marketers, it's time to stay informed and adapt to this evolving technology!McKinsey's AI Chatbot Lilli: The Ultimate Consulting ToolMeet Lilli, McKinsey's internal chatbot that's transforming the way consultants work. We discuss how this AI tool is cutting down research time and providing expert advice, and what it means for marketers. Time to tidy up those resources and consider the power of AI in your strategy!Google's Warning: AI-Generated Content May Just Be Rehashed MaterialGoogle's John Mueller warns about the pitfalls of relying too heavily on AI for content creation. We delve into the importance of crafting unique, user-focused content and how marketers can leverage AI without losing authenticity. The human touch still matters!Microsoft Launches Azure ChatGPT: A Secure, Private Alternative for EnterprisesIntroducing Azure ChatGPT, Microsoft's secure and private alternative for businesses. We discuss the privacy, control, and value it offers, and how it opens up AI chatbot tools for large enterprises. A game-changer for marketers!Google's Smarter AI Features Revolutionize Search ExperienceGoogle's new AI capabilities for Search Generative Experience (SGE) are here, and they're changing the way we interact with content online. We explore the implications for SEO and content strategy, and what it means for marketers. Time to refresh your approach!Amazon's AI Revolutionizes Product ReviewAmazon's generative AI is creating concise highlights from customer reviews, enhancing the shopping experience. We discuss the impact on product marketing and the importance of maintaining authenticity. A new era for customer engagement!Ethan Mollick = Unleashing AI: A New Era of Creative CollaborationAI is acing standard human creativity tests and even outperforming humans in idea generation. We explore the studies that prove AI's proficiency in creativity and what it means for marketers. AI could be your new brainstorm buddy!Interview with Robert Rose: Content Marketing Institute Career Outlook Report 2024Generative AI is a key focus in the Content Marketing Institute's Career and Salary report 2024, and we dive into the mixed feelings about the use of AI in content marketing with Robert Rose.

In this week's episode of Artificially Intelligent Marketing, we dive into the latest advancements in AI, from the groundbreaking PlayHT2.0 voice model to the lifelike realism of AI avatars by HeyGen. We also explore the new features of ChatSpot, the potential of Stability AI's Beluga Models, and much more. Details below:Unleashing the Power of Emotion with PlayHT2.0 - The New Conversational AI Voice Model - PlayHT has taken a giant leap with PlayHT2.0, introducing the ability to control emotional expression in synthesized speech. From happiness to fear, the model's versatility opens up creative possibilities. We discuss the enhancements, including real-time low-latency speech generation and its potential impact on marketing, podcasts, and advertisements.AI Avatars Go Viral with Lifelike Realism- HeyGen's AI-generated avatar clones are so realistic that they're indistinguishable from humans. We delve into the mind-blowing quality, potential use cases in marketing, and the ethical considerations of this rapidly advancing technology.ChatSpot's AI Upgrade: Summarizing CRM Records, YouTube Videos, and Podcast Stats - ChatSpot, HubSpot's AI tool, has introduced time-saving features like summarizing CRM records and YouTube videos. We explore how these updates can streamline processes for marketers and sales professionals, and what it means for HubSpot users.Stability AI's New Beluga Models Set Benchmark Records - Stability AI's Stable Beluga models are setting new benchmarks in the AI language model scene. We discuss their exceptional performance, commercial implications, and what it means for competition in the open-source large language model landscape.How Anthropic's New AI Model Could Help Marketers Generate Better Content - Anthropic's Claude Instant 1.2 offers improvements in content generation. We discuss its relevance for marketers, the power of low-cost LLMs, and what it means for content creation via API.Longshot.ai have launched BotShot - Longshot's BotShot, a no-code custom AI chatbot, offers a new way to interact with websites. We discuss its potential applications and Longshot's commitment to customer needs.Zoom Updates Terms to Train AI with Customer Data - Zoom's updated terms allow the use of customer data for AI training. We discuss the implications for marketers, the importance of user consent, and the potential benefits and challenges of AI in user engagement.AgentBench: Evaluating LLMs as Agents - AgentBench aims to evaluate LLMs as real-world agents. We explore its potential to assess LLMs' capacities and what it means for marketers looking to use LLMs as customer service chatbots.AI Startup in a Box? MetaGPT Aims to Replace Entire Software Companies - MetaGPT's potential to replace entire software companies is a glimpse into a future where building apps becomes exponentially easier. We discuss its implications for marketers, potential concerns, and the exciting possibilities it opens up for innovation.

Segment 1: Protecting Your Content from AI Bots- OpenAI introduces measures to prevent unauthorized access by AI bots to website content.- Marketers' efforts in crafting strategic website content and the importance of protecting it.- How OpenAI's transparency helps control bot access and maintain alignment with customers' expectations.- The implications of blocking AI bots for optimal customer marketing while supporting AI advancement.Segment 2: AI-Generated Art Protection and Initiatives- Challenges arising from AI-generated art and initiatives to safeguard artists' work.- Introduction to C2PA (Content Authenticity and Attribution) for AI-generated content verification.- MIT's Photoguard initiative to protect images from AI repurposing.- Relevance of these developments to marketers and the importance of staying informed.Segment 3: Meta's AI "Personas" and Digital Marketing- Meta's development of AI-powered chatbots with unique personas for platforms like Facebook and Instagram.- Balancing personalized user engagement and data collection for ad targeting.- Opportunities and challenges for marketers with persona-based AI bots.Segment 4: Instagram's AI-Powered Features- Instagram's AI-powered features, including image labeling, DM summaries, and AI-enhanced editing.- How these developments transform Instagram's capabilities and their impact on marketers.- Adaptation to AI-powered creation and moderation for improved social content.Segment 5: Google Assistant's AI Upgrade- Google's plans to incorporate generative AI technologies into its Assistant.- Implications for consumers, developers, and employees due to this major overhaul.- Parallels with Amazon's AI-powered Alexa and the shift towards new AI-powered assistants.Segment 6: OpenAI's GPT-5 Trademark and Its Implications- OpenAI's trademark application for GPT-5 and its implications.- Potential use cases of GPT-5's advanced speech recognition and creation capabilities.- Uncertainty and debate around the release of GPT-5.Segment 7: Meta Open-Sources Audiocraft for AI Sound Magic- Introduction of Meta's open-sourced text-to-audio tool, Audiocraft.- Audiocraft's capabilities in generating music, soundtracks, sound effects, and more.- Importance for marketers in having properly licensed music for content creation.- Innovations and projects expected with Audiocraft's open-source availability.Segment 8: Interview with Brennan Woodruff, Chief Business Officer, GoCharlie- Conversation with Brennan Woodruff, co-founder of AI marketing platform GoCharlie.- Insights into building a startup in the evolving AI space.- GoCharlie's role in empowering businesses for scalable marketing content creation.- Vision for AI agents automating passive income streams in the future.

In this week's Artificially Intelligent Marketing, we cover:Shopify launches Sidekick, an AI-powered support agent that can answer business questions and suggest actions based on a user's Shopify data.Wix releases an AI website builder to help users build high quality websites from text prompts.Major US AI companies like Google, OpenAI and Microsoft agree to manage risks of AI by ensuring transparency, fairness, safety, human control, and privacy.Elon Musk launches new company X with talent from OpenAI and Google, aiming to create "good AGI".Apple is reportedly developing its own AI chatbot "AppleGPT" to compete with OpenAI and Google.Writers using ChatGPT took 40% less time and produced 18% higher quality work according to a study in Science.Mayo Clinic is using Google's MedPalm2 AI chatbot for hospital training, performing comparably to doctors.Stability AI releases image generation model SDXL 1.0 to rival Midjourney, with 10.1 billion parameters.Rewind launches a personal AI iPhone app to record and search users' digital interactions using GPT-4.Amazon announces Agents for Bedrock to let companies build conversational agents accessing proprietary data.Cohere unveils Coral, an enterprise knowledge assistant chatbot connecting to company data sources.Cybercriminals launch FraudGPT, an AI tool for malicious coding and phishing on the dark web.Eleven Labs releases new synthetic voices with accents and delivery styles for generative audio.Runway launchedsvideo generation from images, creating animations from Midjourney and other image outputs. The results are impressive.Stability AI open sourced large language models FreeWilly 1 and 2, outperforming GPT-3 and even GPT-4 in some cases.Martin gives us an update from the AI Marketing conference MAICON

After a two-week break, Paul and Martin return with a heap of AI news from the last two weeks. Strap in!ChatGPT user growth may have stalled, with data suggesting fewer users in June compared to May.OpenAI provided all API users access to GPT 4, a significant development for developers using the API.ChatGPT's internet access was revoked due to users bypassing paywalls and accessing gated content on news sites.OpenAI's team is building a human-level automated alignment researcher to scale efforts and align superintelligence more effectively.OpenAI made Code Interpreter available to everyone, enabling various functionalities within the chat, data analysis, visualization, predictive modeling, and more.OpenAI seeks new data sources, striking deals with Shutterstock and the Associated Press.ChatGPT's performance has changed significantly, with some tasks showing deterioration over time.ChatGPT increases message limits, allowing some users up to 100 messages every 3 hours.ChatGPT introduces custom instructions, letting users provide information about themselves and how they want ChatGPT to respond.Claude 2 is released, nearly as good as ChatGPT 4 on various benchmark tests with a 100k context window.Meta releases commercial version of its open source language model, LLaMA 2, available in three model sizes with some usage restrictions.Google updates to Bard, allowing image uploads, voice responses, and modifications to response tones.Google launches NotebookLM, an AI-powered notes app for select users in the US, designed to gain insights from language models and existing content.Google is testing an AI tool called "Genesis" for writing news articles, acting as a co-pilot for journalists.Hubspot's chatspot learns your writing style for blogs and emails, but the tool is limited to 5000 characters.Microsoft plans to charge $30 per user for Microsoft Office AI features, potentially leading to significant ROI for enterprises.Inflection AI develops an $880M AI supercomputer despite scarce GPUs, raising $1.5 billion at a $4 billion valuation.ClipDrop introduces Stable Doodle, allowing users to create sketches for image generation prompts.Midjourney launches the Panning feature, enabling image extension in various directions.Meta's new image generation model, CM3Leon, creates images from text and vice versa, with the ability to edit existing images.

In this week's episode, we explore how artificial intelligence is taking on a more personal role, transforming the way we work, shop, and engage with customers. From Microsoft's AI-powered shopping tools to OpenAI's ambitious plans for ChatGPT as a super smart personal assistant.Main Stories:Microsoft Brings AI Shopping Tools To Bing And Edge:Microsoft announced new AI-powered shopping tools for Bing and Bing AI chatbot in the Edge sidebar.The toolset includes an automatic buying guide generator, AI-generated review summaries, and a Price Match tool.Partnerships with top U.S. retailers have been established for the Price Match tool.AI-generated tweets might be more convincing than real people, research finds:A recent study revealed that people trust AI-generated tweets, particularly those written by GPT-3, more than human-written tweets.The study involved participants from multiple countries and focused on various science topics.The research highlighted the need to improve training datasets to prevent misuse of AI for disinformation.KPMG Report: Productivity boost from Generative AI could add £31 billion of GDP to the UK economy:Generative AI has the potential to contribute £31 billion to the UK's GDP annually, resulting in a 1.2% boost in productivity, according to a KPMG report.Certain occupations, such as authors and graphic designers, could see a significant impact from text-based AI automation.Changes in work practices, skill enhancement, and digital investments are necessary to realize these productivity gains.OpenAI is reportedly planning to turn ChatGPT into a "supersmart personal assistant for work":OpenAI is exploring the idea of equipping ChatGPT with in-depth knowledge of individual employees and their workplaces to provide personalized assistance.This move could enable ChatGPT to draft emails, documents, and other materials in an employee's unique style and incorporate the latest business data.OpenAI's decision on whether to offer the enhanced AI assistant as a standalone product or part of a broader software suite is still under discussion.Snippets:OpenAI is opening its first expansion office in London.Demis Hassabis, Google DeepMind’s CEO, revealed plans for a new algorithm combining LLM technology with techniques used in AlphaGo.DragGAN, a research paper on adjusting images by dragging them, is now available as source code and a demo on Hugging Face.Insilico Medicine, a member of NVIDIA Inception, is entering Phase 2 clinical trials with a drug candidate discovered using its AI platform.Midjourney users are experiencing interesting effects using the new zoom tool.GPT Author is a project utilizing GPT-4 and Stable Diffusion API calls to generate original fantasy novels.Amazon is building an LLM marketplace, compiling the best "ChatGPT's" in one location.A not-for-profit AI research lab focused on ethics in AI has been created by Canva, HuggingFace, and Stability AI.The Marketing AI Institute has released a Creative Commons licensed manifesto for ethical AI usage.Tool of the Week: Storybird.ai

Welcome to our podcast about the impact of artificial intelligence on marketing. We'll explore AI trends, tools, and developments. From Meta's Cannes initiatives to Voicebox, we aim to inform, entertain, and inspire you. Let's dive in!Meta talks AI for marketers at CannesMeta is investing in AI-powered technologies and research for generative AI experiences.Focus areas include AI assistants, AI stickers, and AI media editing.AI assistants could transform consumer experiences and provide customer support through Meta-owned apps.AI-generated stickers would allow users and businesses to express themselves creatively.AI media editing has the potential to revolutionize interaction with visual content.Lots of generative image newsMidjourney 5.2 introduces a "Zoom out" feature for AI image generation.Stability AI launches SDXL 0.9, an AI model for more photorealistic image generation.Meta introduces I-JEPA, a "human-like" AI image creation model for completing unfinished images.Marvel Studios utilizes AI for the opening of its series Secret Invasion.Meta releases new text-to-speech AI called VoiceboxVoicebox is an all-in-one generative speech tool with text-to-speech synthesis.Supports speech synthesis in six languages and can perform tasks it wasn't trained on.Features noise removal, content editing, style conversion, and more.20x faster than current models and outperforms single-purpose models through in-context learning.Clickup makes AI-powered assistant available more widelyClickup introduces 100+ AI Tools optimized for various use cases.Improve writing, allow AI to generate text and copy, eliminate administrative tasks.Use cases include marketing, sales, product, engineering, and project management.ClickUp AI is available for paid plans at $5 per user per month.Tool of the week: Perplexity.ai - an AI-powered search engine and Chrome extension.