Managing Clients In An AI World with Joeri Billast

Artificial Intelligence Podcast: ChatGPT, Claude, Midjourney and all other AI Tools

08-04-2024 • 20 mins

Welcome to the Artificial Intelligence Podcast! This podcast is aimed at helping you find ways to create new revenue streams or make money online without dealing with an underpaid or underappreciated job. Our host is best-selling author, Jonathan Green.

Today's guest is Joeri Billast, a former business intelligence CEO who transitioned into the world of fractional CMOs. Initially running his own company, he realized his true passion lay in strategizing, starting projects, and coaching clients. This led him to discover the role of a fractional CMO, which perfectly aligned with his interests.

Instead of hiring a full-time CMO, Joeri offers his expertise temporarily, setting up everything and building a team for his clients. His unique background allows him to bridge the gap between understanding a company's requirements and assessing the capabilities of various agencies, ensuring the best partnership for the job.

In this episode, Joeri Billast shares valuable insights on navigating the world of AI as a fractional CMO. He discusses the importance of having a trusted advisor who can separate fact from fiction in an industry rife with claims and overpromises. Joeri also tackles the critical issue of AI security, highlighting the need for companies to develop robust policies and understand the risks associated with different AI solutions.

From exploring the potential of open-source AI to striking the right balance between convenience and security, this episode offers a comprehensive look at the challenges and opportunities that come with embracing artificial intelligence.

Notable Quotes:

  • "If you have some person in the middle that understands the requirements of the company, but also can assess the services or the skills of an agency, then you know, we have the best of both worlds." - [Joeri Billast]
  • "People need to be aware that wherever they put data, if it's on social media, if it's on a translation engine, like Google Translate, that they should be careful." - [Joeri Billast]
  • "With AI, you never know what is going... It's not mathematical. You don't know if you give A, you get B back, you give A, and you get C back or D back, and the next time you get something else back. So you're never really sure." - [Joeri Billast]
  • "If it's insecurity, testing is important, but you can never be guaranteed, of course." - [Joeri Billast]

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