The Lockbox Podcast with Jeffrey Brogger  Zev Freidus founded Boca Executive Realty with the mission of combining innovative technology with superior agents to become Florida’s most respected and trusted residential real estate brokerage in Boca-Raton. Over 10 years, Zev led the company through rapid growth, which ended in 2014 by selling a controlling interest in the company to a private equity group and rebranding as BEX Realty.  Last year, Zev launched ZFC Real Estate, a full-service boutique Florida real estate brokerage that specializes in luxury homes, country club communities and luxury waterfront condos in South Florida.  Prior to real estate, Zev was a product manager at a Fortune 100 company, which became a valuable experience he used in his real estate work. In our conversation, Zev shares the journey from having a corporate job, casually investing in real estate, and running an extremely successful brokerage. We discuss: How building a website in the early days of the Internet led to more clients than he could handle. How Zev set up his company that would appeal to prospective buyers. How the technology became a great asset when selling the company. How the company markets today and the use of social media and post cards. Even if you’re in Florida, the vacation mode doesn’t work. The inspiration of Tony Robbins. Enjoy the show! Connect with Zev: Website: https://www.zfc.com/real-estate/Boca-Raton/ Connect with Jeff: https://steezy.digital/ Facebook: https://www.facebook.com/jeffrey.brogger  LinkedIn: https://www.linkedin.com/in/jeffrey-brogger/ Twitter: https://twitter.com/jeffbrogger FREE DOWNLOAD: The Ultimate Real Estate Goal Setting Framework This SMART spreadsheet will automatically breakdown the number of phone calls, appointments, or open houses you need to achieve your income goal!!! Click below to download this SMART spreadsheet today! https://steezy.digital/ultimate-real-estate-goal-setting-framework Learn more about your ad choices. Visit megaphone.fm/adchoices