How to create an integrated range of products & services - with Meera Bhogal

Bring Your Product Idea to Life

04-03-2022 • 42 mins

Meera Bhogal helps people to understand how food can nourish our body and mind to support optimal health, using a holistic approach via her website, products and services Meera’s Made From Scratch. EPISODE NOTES **Please remember to rate and review the podcast - it really helps others to find it.** This week’s guest is Meera Bhogal, or Meera’s Made From Scratch. Meera helps people to understand how food can nourish their bodies and mind to support optimal health using her holistic approach. Meera offers all kinds of products and services, which work seamlessly together to support your health, from memberships, bespoke programs and 1to1 services to selling her products, food made from scratch. I wanted to find out more about how Meera combines all the aspects of her business, and the unique challenges that creating and selling food products brings from legislation and compliance to the fact that all your products have an expiry date. Listen in to hear Meera share: An introduction to herself and her business (02:05) How she came to start her business (02:45) How the different parts of her business evolved including products and services (04:25) How she grew and educated her audience (06:13) The link between food and wellbeing (08:19) How she got interested in food, and its impact on her health and wellbeing (10:35) How she transitioned from making food for family and friends to it becoming a business (15:50) How she grew her audience (17:50) How she practically manages making everything at home (21:16) The challenges of delivering fresh food (25:21) The certification you need in order to be able to make and sell food (26:01) The challenges of having a product which rapidly expires (29:56) The services she provides alongside her products (33:29) Her future plans for the business, including kids subscription boxes (37:46) Her number one piece of advice for other product creators (40:25) USEFUL RESOURCES: https://meerasmadefromscratch.co.uk (Meera’s Made From Scratch Website) https://www.instagram.com/meerasmadefromscratch/ (Meera’s Instagram) https://www.facebook.com/meerasmfs (Meera’s Facebook) https://www.food.gov.uk/ (Food Standards Agency Website) LET’S CONNECT https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators) https://www.instagram.com/vickiweinberguk/ (Find me on Instagram) http://www.vickiweinberg.com (Work with me)  Mentioned in this episode: Get your FREE Amazon checklist to help you get started Get your FREE Amazon checklist to help you get started selling on Amazon: https://mailchi.mp/72c24952cf50/amazon_checklist https://bring-your-product-idea.captivate.fm/amazon-checklist (Get your free selling on Amazon checklist)