Built Not Born

🎙️ From College Football Runner to CBS Sports Betting Analyst: How Mackenzie Brooks is Changing the Game."I speak for the nerds. I'm like the Lorax of the coders - bridging the gap between casual fans and complex analytics." - Mackenzie BrooksIn this episode, we sit down with Mackenzie Brooks, a 23-year-old sports betting analyst for CBS Sports who's revolutionizing how we understand sports analytics and making football accessible to everyone, especially Taylor Swift fans (aka - Swifties)!⏰ Time Stamps:00:00 - Introduction and McKenzie's background05:30 - Journey from University of Georgia to CBS Sports10:15 - The birth of Quick Locks and early social media presence15:45 - Breaking into sports betting analysis20:30 - Being a woman in a male-dominated industry25:15 - The Taylor Swift effect and educating new football fans30:45 - The future of sports betting and broadcasting35:20 - Work-life balance and recharging strategies40:10 - Advice for aspiring sports analysts45:30 - Networking and career development tips🔑 Key Interview Highlights:From running coffee for ESPN College GameDay to becoming a leading sports betting analystHow coding and analytics created a unique career pathBreaking down complex sports concepts for new audiencesThe impact of Taylor Swift on women's interest in footballThe future of sports betting in mainstream broadcasting💡 Career Tips from Mackenzie Brooks:Find your niche and be a "one of one"Put in the reps, even with a small audienceBuild relationships with producers, not just on-camera talentUse social media to develop your personal brandDon't be afraid to start small and grow🎯 Game-Changing Moments:Her innovative approach to teaching football to new fans (25:15)How she bridges the gap between data analytics and casual viewers (20:30)The future of sports betting integration in live broadcasts (30:45)Connect with CBS Sports Mackenzie Brooks:IG: kenzbrooksbetsX: kenzbrooksbets "Life is Built, Not Born."Joe Ciccarone#Episode154© 2024 Joe Ciccarone / Built Not Born Podcast . All rights reserved.

🥋 Built Not Born Podcast #153- Episode Notes: Mastering BJJ Through Project-Based Learning with Josh Vogel🎯 Episode Highlights:Josh Vogel, BJJ black belt and co-owner of The Jiu-Jitsu Company in Philadelphia, shares deep insights on developing an effective BJJ game plan and training methodology.📝 Key Topics Covered:Project-based learning approach to BJJCreating an organized game planChoosing the right training partnersBalancing positional sparring vs. free rollingUsing instructionals effectivelyThe "Bank Robber" analogy for skill development💡 Major Takeaways:Focus on mastering your own style of jiu-jitsu rather than trying to learn everythingStart with one reliable technique from each major positionMaintain a 70/30 split between maintenance training and new project workChoose training partners based on your injury prevention needs and learning goalsUse instructionals strategically by testing small portions during live training🏆 Training Tips:Begin with the end in mind and work backwardsBalance between natural reactions and trained responsesUse positional sparring to develop specific skillsStudy competition footage to understand real-world applicationFocus on solving one problem at a time🎓 About Josh Vogel:20+ years of BJJ experienceCo-owner of The Jiu-Jitsu Company in Old City, PhiladelphiaCreator of "90 Day Project Based Jiu-Jitsu" instructional on BJJ FanaticsKnown for systematic, organized approach to teaching BJJ📱 Connect with Josh Vogel:Website: JiuJitsuPhilly.comInstagram: @TheJiuJitsuCompanyBJJ Fanatics: Josh Vogel's Instructional Built Not Born Podcast #44: Josh Vogel #BJJ #MartialArts #JiuJitsu #Training #Podcast #BuiltNotBorn #ProjectBasedLearning #BJJTraining #Grappling #MartialArtsTraining #JoshVogel #JoeCiccarone #BuiltNotBorn #podcast #philly #philadelphia #PhillyBJJ

🎙️ Title: How to Think Like Socrates with Donald Robertson📝 Description:Philosopher and psychotherapist Donald Robertson joins us to discuss his new book "How to Think Like Socrates: Ancient Philosophy as a Way of Life in the Modern World." Donald and I discuss how Socrates' methods of questioning and critical thinking remain powerfully relevant in the modern world. Robertson reveals why wisdom is more about developing skills than accumulating knowledge, and explains how anyone can apply Socratic techniques to navigate modern challenges.📋 Show Notes:🏛️ Introduction to Socrates: The most influential early philosopher who shaped Western thought❓ The Socratic method explained and how to apply it in modern life🧠 Why Socrates was called "the most interesting man in history"👑 The relationship between Socrates and Marcus Aurelius⚖️ The trial and death of Socrates: Why Athens executed its greatest philosopher🎯 Practical techniques for developing wisdom as a skill💡 How Socratic questioning can improve critical thinking📚 Preview of Robertson's upcoming book on anger management through Stoic philosophy👨‍🏫 About Donald Robertson:Donald Robertson is a philosopher, cognitive-behavioral psychotherapist, and author of multiple bestselling books including "How to Think Like a Roman Emperor" and "Marcus Aurelius: A Life." He is one of the world's leading experts on ancient philosophy and its application to modern life.🔗 Links:🌐 donaldrobertson.name📖 How to Think Like Socrates

From Undrafted to 3x Super Bowl Champion: James Develin - Never Give Up Episode DescriptionFormer New England Patriots fullback James Develin shares his remarkable journey from being an undrafted defensive lineman out of Brown University to winning three Super Bowls alongside Tom Brady under Bill Belichick. In this deeply personal conversation, James reveals what it takes to succeed at the highest level of professional football and the valuable life lessons he learned from two NFL legends.Episode HighlightsEarly Years & College JourneyGrowing up in southeastern PennsylvaniaPlaying football at Boyertown High SchoolDecision to attend Brown UniversityBalancing mechanical engineering studies with footballTransition from defensive line to fullbackProfessional Football JourneyGoing undrafted in the NFLPlaying arena football for Oklahoma City Yard DogsTime with the UFL's Florida TuskersPractice squad experience with Cincinnati BengalsBreaking through with the New England PatriotsPatriots Dynasty YearsLearning from Tom Brady and Bill BelichickSuper Bowl XLIX victory (Patriots vs. Seahawks)Historic Super Bowl LI comeback (28-3 vs. Falcons)Super Bowl LII against hometown Philadelphia EaglesPlaying alongside NFL legends (T.O., Chad Ochocinco)Key Lessons from NFL LegendsTom Brady's Influence:Consistency in preparationPutting team before selfImportance of treating everyone with respectProfessional longevity through self-careBill Belichick's Leadership:Attention to detailUnderstanding historyStrategic preparationIdentifying key prioritiesLife After FootballTransitioning from NFL to entrepreneurshipFounding Solberry (smoothie and açai bowl business)Locations in Brigantine and Ocean City, NJBalancing business with family lifeNotable Quotes"Nothing beats hard work. I found my niche in the NFL doing the jobs that nobody else wanted to do." - Jimmy DevelinBill Belichick on Develin's retirement:"James Develin may be unsung in terms of publicity and fame, but to his coaches and teammates, he is one of the most appreciated and respected players we ever had."Key TakeawaysConsistency and hard work trump natural talentBeing comfortable with discomfort leads to growthFamily should always come firstNever quit on your dreamsDetails matter in both sports and businessAbout Jimmy Develin3x Super Bowl Champion8 seasons with New England Patriots (2012-2019)Brown University graduate (Mechanical Engineering)Current entrepreneur and owner of SolberryConnect with Jimmy Develin:IG: @JDevelin Visit Solberry in Brigantine and Ocean City, NJKeywords and Tags#NFLJourney #Patriots #SuperBowl #TomBrady #BillBelichick #NeverGiveUp #FootballLife #NFL #EntrepreneurLife #PatriotsDynasty #SuperBowlChampion #NFLSuccess #FootballStory #BusinessSuccess #BuiltNotBorn #JoeCiccarone #jamesdevelin #jimmydevelin #podcast #philly #Eagles Listen to full episode for more insights on leadership, perseverance, and success both on and off the field.

Built Not Born Podcast: Seth Godin Unveils "This is Strategy" (Episode 150)CLICK THIS LINK -->>> SIGN UP FOR THE NEW BUILT NOT BORN BLOGIn Episode #150 - Joe Ciccarone sits down with marketing legend and bestselling author Seth Godin to discuss his latest book, "This is Strategy." Seth gives a master class on the art of strategic thinking!Don't miss this episode packed with actionable insights and the creative perspectives of Seth Godin. Seth's insights are a strategic playbook for navigating our ever-changing world.Listen and discover how to become a master strategist in work and life!🎙️ Episode Highlights:Why Strategy Matters Now: Seth explains why he felt compelled to write about strategy in today's world, touching on the need for hope and actionable plans.Empathy: The Secret Weapon: Discover how understanding your audience is crucial for effective strategy (it's not just for corporate bigwigs!).Culture & Strategy: Seth breaks down his famous definition of Culture - "people like us do things like this" concept and how it relates to creating lasting change.Avoiding the Race to the Bottom: Learn why competing solely on price is a dangerous game, and how to rise above it.The Sunk Cost Trap: Seth shares wisdom on letting go of past investments to move forward strategically.Permission Marketing in the Digital Age: Killer advice for creatives looking to grow their audience authentically.AI & Strategy: Seth offers insights on how professionals can leverage AI tools without being replaced by them.💡 Quotable Moments:"Low price is the last refuge of someone who doesn't have a strategy."You have more power than you want to admit, and less than you think you might. Each of us has a chance to lean in and make a difference, but none of us is in charge."🎁 Bonus Content:Seth's sub-$100 life-changing purchases (spoiler: they're delicious!)The worst advice Seth hears in the Strategy field.How a rescue dog named Murray helps Seth stay focused.🔗 Connect with Seth Godin:Blog: seths.blogStrategy Book bonuses: seths.blog/tisBuilt Not Born Episode #127 - Creativity, Overcoming Fear & Saving the Planet Built Not Born Episode #100 - The Song of Significance

Lisa Bodenburg: Boundary Breaking USMC Huey Door GunnerLisa Bodenburg is one of the first female Huey helicopter door gunners in the U.S. Marine Corps. Lisa amazing story is featured in NY Times Best Selling author James Patterson's - "Walk In My Combat Boots: True Stories from America's Bravest Warriors." Lisa and I Discuss: Lisa joining the Marines and earning the right to be one of the first ever female Huey door gunners.Her deployments to both Iraq and Afghanistan.Challenges she faced as a woman in a male-dominated role.Mental health struggles after deployments and how she overcame them.Her transition to civilian life: bodybuilding and Olympic boxing trials.Lisa's advocacy for veterans and women in combat roles.Lisa's story offers insights into the realities of modern warfare, the evolving role of women in the military, and the importance of mental health support for veterans.Connect with Lisa Bodenburg:IG: Lisa BodenburgFacebook: Lisa Bodenburg Book: Walk in My Combat Boots (By James Patterson) "Life is Built, Not Born."Joe Ciccarone#Episode149

Jon Gordon is one of the most influential and sought after leadership authors and speakers in the world. Jon is the author of 30 books including 17 best sellers and 5 children’s books. His books include the timeless classic The Energy Bus which has sold over 3 million copies, The Carpenter which was a top 5 business book of the year, Training Camp, The Power of Positive Leadership, and The Power of a Positive Team. Jon’s book,

John Matthews is the founder of the non-profit Ride Hard, Breathe Easy. John and his team at RHBE have raised close to $1 Million Dollars and helped thousands of lung cancer patients as they undergo life saving treatment. John started RHBE in memory of his late mom, Kathleen Matthews. Before his Mom lost her life to lung cancer, John promised her he would "do something" for lung cancer patients. That "something" became a commitment of raising $1 Million Dollars for lung cancer patients. John and I discuss what it was like to bike across the country, the numerous challenges cancer patients face as they go through treatment and why "Many Hands, Make Light Work."Connect with John Matthews:Website: Ride Hard, Breathe Easy LinkedIn: John Matthews Website: Know What Matters "Life is Built, Not Born."Joe Ciccarone#Episode147

CLICK THIS LINK -->>> SIGN UP FOR THE NEW BUILT NOT BORN NEWSLETTER CLICK THIS LINK -->>> SIGN UP FOR THE BUILT NOT BORN YOUTUBE CHANNEL Thank you for being a listener! "Life is Built, Not Born."Joe Ciccarone#Episode146

Adam Hergenrother is the Founder & CEO of Adam Hergenrother Companies. Adam’s journey from a college graduate to leading a $1 Billion organization and 1,000 employees is inspiring. Adam discusses why personal growth and leadership drive business success.Adam shares how he turned his startup into a powerhouse in real estate, construction, and education. Adams his company has been voted the best place to work in Vermont five times. Livian, his real estate team, is ranked #2 in the nation. BlackRock Construction has appeared on the Inc. 5000 list twice. Adam's first book, The Founder & The Force Multiplier, is a #1 Amazon bestseller. His latest book The 200% Life: Your Guide to Spiritual Growth & Business Success Without Meditating on a Mountaintop.Adam talks about his secrets to success: having a growth mindset, learning from failure, setting and achieving huge goals, balancing work and life, and always learning. Whether you’re an aspiring entrepreneur or just want to level up in life, Adam’s insights are gold.Don't miss this episode. Get ready to be inspired by one of today’s top business leaders. Connect with Adam Hergenrother:Website: Adam HergenrotherBook: The 200% Life IG: @AdamHergenrother "Life is Built, Not Born."Joe Ciccarone#Epsisode145

CLICK THIS LINK -->>> SIGN UP FOR THE NEW BUILT NOT BORN BLOGHarry Psaros is the author of the book, "From Struggle to Strength: A Father's Journey with Autism and the Power of Hope and Positivity."Harry writes about his Autism journey with his oldest son Gus. Harry shares the mindset that brought the family from awareness, to diagnosis, to a treatment plan that led to Gus ultimately attending college. Known affectionately as the “Pitt Guru,” Harry is a top social media influencer for University of Pittsburgh athletics and the senior writer for Pittsburgh Sports Now.Connect with Harry Psaros:Website: Harry PsarosBook: From Struggle to Strength - A Father's Journey IG: Harry PsarosTwitter: Harry Psaros @PittGuruLinkedIn: Harry Psaros"Life is Built, Not Born."Joe Ciccarone#Episode144

CLICK THIS LINK -->>> SIGN UP FOR THE NEW BUILT NOT BORN BLOGLucius Pomerantz, MD is a board certified orthopedic surgeon and hand specialist in San Diego, CA. "Dr Luke" is a former MMA fighter and Black Belt in Brazilian Jiu Jitsu who trains at Victory MMA with the legendary Dean Lister and Jocko Willink. Dr Luke is the creative force behind, "Cut to the Bone", the digital channel he created where he educates people on how to prevent and treat common orthopedic injuries. Dr Luke and I discuss what it's like being on the patient side of orthopedic surgery, how to stay on the BJJ mat, why he finds time to unlock his creative pursuits and what's the best life lesson he can pass on. Connect with Lucius Pomerantz, MD:Website: Lucius Pomerantz, MDIG: Dr LuciusYouTube: Cut to the Bone"Life is Built, Not Born."Joe Ciccarone#Episode143

Amy P. Kelly is the Vice President of Consulting for The Jon Gordon Companies and co-author with Jon Gordon of the USA Today Best Seller "Difficult Conversations Don't Have to Be Difficult" &  "The Energy Bus Field Guide" a roadmap to fueling your life, work, and team with positive energy.Amy and I discuss how she got connected with the legndary Jon Gordon and some of the amazing takeaways from her USA Today Best Selling Book "Difficult Conversations".Connect with Amy P. Kelly:Website: Amy P. KellyLinkedIn: Amy P. KellyIG: Amy P. KellyBook: Difficult Conversations "Life is Built, Not Born."Joe Ciccarone#Episode142

Terry C. Carney, Sr. is the founder of Platinum City Golden West Entertainment. Terry discusses his latest project, "Put the Guns Down: A World Epidemic," which he directed and produced in collaboration with Ice-T. The documentary is a call to action, igniting conversations on mental health and gun violence. Terry and I discuss his amazing story from the tough streets of Los Angeles to the global stage of film and music, the gun epidemic facing America today, the root causes of the gun problem and how the problems can be fixed. Terry C. Carney Sr.'s story is an inspiring tale of triumph, purpose, and the relentless pursuit of social impact.Connect with Terry C. Carney, Sr.:Website: Terry C. Carney, Sr. Trailer: Put the Guns Down: A World EpidemicPromo: Ice T Promoting the Documentary Book: Last Man Standing "Life is Built, Not Born."Joe Ciccarone#Episode140

CLICK THIS LINK -->>> SIGN UP FOR THE NEW BUILT NOT BORN BLOGMatt Arroyo is an entrepreneur, a retired UFC / MMA fighter & ADCC competitor, a husband, a father of 3, a Christian, and Coach. In 2007, Matt was on the Ultimate Fighter Reality Show Season 6, making it to the semifinals that led him to be awarded a UFC Contract. Matt is also a featured character in the UFC video game "UFC Undisputed 2009". Matt won the ADCC Trials in 2014 which earned him a spot in ADCC 2015 (the olympics of no gi Jiu Jitsu) in Brazil. Matt is the owner of Gracie Tampa South MMA Academy in Tampa, Florida that serves over 500 students. He developed 2 UFC fighters (Billy Quarantillo and Matt Frevola) and corners them in the UFC each year all around the world.Matt created an online education platform teaching BJJ Athletes his systems and teaching digital courses and seminars to Martial Arts School Owners on how to explode their businesses. In this episode, Matt and I discuss how he discovered Jiu Jitsu after his college baseball career and a brief stint of selling life insurance. How a Royce Gracie Seminar led him to discover BJJ, how the "Monsta Lobsta" ultimately lead him to the UFC, the books that most influenced his life, and the daily routines he implements to create a successful day.Connect with Matt Arroyo:Website: Matt ArroyoIG: @MattArroyoMMAWebsite: The Jiu Jitsu Lifestyle "Life is Built, Not Born."Joe Ciccarone#Episode140

Angelo Cataldi was legendary voice of Philadelphia sports fans for 33 years as the host of The Morning Show on Sports Talk 94.1 WIPFor 33 years, Angelo lit the fire on the radio that fueled the most passionate sports fans in America. Angelo and I discuss his new book LOUD: “How a Shy Nerd Came to Philadelphia and Turned up the Volume in the Most Passionate Sports City in America."We talk all things Philly sports: Buddy Ryan, the Eagles Super Bowl Win, 1993 Phillies, the 2008 Phillies, the Eagles' crushing loss to Tampa in the NFC Championship Game at the Vet, AI, Jason Kelce, his dream golf foursome and of course the craziness of the Wing Bowl. Connect with Angelo Cataldi:Website: Angelo CataldiBook: LoudTwitter / X: Angelo Cataldi "Life is Built, Not Born."Joe Ciccarone#Episode139

Built Not Born is 3 years old! Thank you for being a listener. I really appreciate you being here.The Next Wave of interviews launches this week. We will be joined by Philly Sports Radio legend Angelo Cataldi, UFC Fighter Matt Arroyo, and our first comedian.Thank you for all the feedback and ideas on how to make the show even more relevant and impactful. Our goal is to bring you amazing, thought provoking guests that share the ideas, tactics and strategies that made them who they are and helped them over come the obstacles that life confronted them with. "Life is Built, Not Born." Joe Ciccarone#Episode138

Kate Volman is the CEO of Floyd Consulting. Kate is the author of, "Do What You Love - A Guide to Living Your Creative Life Without Leaving Your Job." Kate and her team are dedicated to helping individuals and organizations become the-best-version-of-themselves by providing training, coaching, and consulting services, including Floyd’s cornerstone Dream Manager Program based on Matthew Kelly’s bestselling book. Kate is a sought after speaker and has worked with brands such as GoDaddy, Entrepreneur.com, & StartUpNation.com.Kate and I discuss why everyone is an artist, the benefits of finding a creative outlet and how to find the time and the courage we need to live our creative best life.Connect with Kate Volman:Website: Kate VolmanBook: Do What You LoveLinkedIn: Kate VolmanIG: Kate Volman"Life is Built, Not Born."Joe Ciccarone#Episode137

Guy Kawasaki is a Silicon Valley icon, renowned entrepreneur, and the chief evangelist of Canva. Guy is the creator of the “Remarkable People” podcast.Working alongside the legendary Steve Jobs, Guy was the Chief Evangelist of Apple and one of Apple’s original employees and played a pivotal role in the marketing of the Macintosh computer. He also served as a trustee of the Wikimedia Foundation.Guy is the author of Wise Guy, The Art of the Start 2.0, The Art of Social Media, Enchantment, and eleven other books.Guy has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College.Guy and I discuss his latest book "Think Remarkable", how surfing conditions play a role when he schedules meetings, how to develop a growth mindset, the books that changed the way he looked at the world and why Steve Jobs did not want Guy to get an advanced copy of the legendary “Think Different” commercial that launched the Macintosh computerConnect with Guy Kawasaki: Website: Guy Kawasaki Podcast: Remarkable People PodcastBook: Think Remarkable Course: How to Be Remarkable "Life is Built, Not Born."Joe Ciccarone#Episode136

CLICK THIS LINK -->>> SIGN UP FOR THE NEW BUILT NOT BORN BLOGRyron Gracie is head instructor at Gracie University in Torrance, California.Ryron is the eldest grandson of Grand Master Helio Gracie, the creator of Gracie Jiu-Jitsu and the eldest son of Rorion Gracie, the creator of the UFC (Ultimate Fighting Championship).Ryron and I discuss how to thrive in adversity, how to create a survival mindset and the evolution that led Ryron and his brother Rener to create Gracie Combatives 2.0.Ryron also tells a story he never told before about his time living with his grandfather, GM Helio Gracie on his ranch in Brazil and his time training at a local academy.Connect with Ryron Gracie:IG:  Ryron GracieTwitter:  Ryron GracieWebsite:  www.GracieUniversity.comWebsite: Gracie Combatives 2.0Podcast: Built Not Born (#63)- Ryron Gracie: Mindset, Will Power & The Present Moment"Life is Built, Not Born."Joe Ciccarone#Episode135