Your soulful brand

Alison Barker

You have a biz vision in your heart that you want to share with the world. But, when it comes to communicating that with your audience, you don’t know where to start. You want to be wildly successful, but the limiting stories you tell yourself hold you back from shining your light. It’s time to create your soulful brand on your terms. Alison Barker, a brand strategist and copywriter for female-founded wellness brands, discusses how you can create your soulful brand with mindset, messaging and magic. Alison is here to support you to own your message by embracing all of you. read less
BusinessBusiness
Episode 56- Don't let this one thing hold you back.
19-02-2023
Episode 56- Don't let this one thing hold you back.
There is something which may hold you back from sharing your message. You not be aware of it. This is why I wanted to bring it to the pod. The online world can be harsh, in many ways. People waiting to trip one another up for any minor mistake. This is why I want to reflect on why mistakes along the way are inevitable. I talk about why they are not a big deal when you look at the bigger picture. And why you can choose to embrace mistakes so you can do the work you're here to do.What you'll learn:Why the fear of mistakes may be holding you back from sharing your message.A real talk perspective on mistakes.How you can move forward in sharing your message to embrace your business as a human-run business.How failure to make mistakes can hold your business back from growing and hiring team members.How you can own your mistakes from a place of power and align with your values.Links/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate linkShare the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 55 - Does this label hold you back?
26-01-2023
Episode 55 - Does this label hold you back?
You may feel that dread in the pit of your stomach when you come to share your message publicly. My daughter calls it the fizzy tummy. You know the drill.Being seen in your biz can bring up all of the things. Why do so many of us feel this way? Observe kids. They love to dance, sing and cavort around with wild abandon. So, what goes wrong as we move into adulthood?This gets to the root of why so many of us feel we don't have a voice. Little wonder, really.In today's show I talk about a label which I hear used *all of the time* to describe children. This label, when used consistently, then sticks. It becomes an identity. The result is it impacts how you show up in the world. Maybe it has defined you, too?Tune in to find out what label this is and how you now have a choice to redefine who you are. It's time to stand in your power.By the time you have finished listening, you’ll discover:How labels given to us in childhood can become the voice in our heads that define our identity as an adult.How you can reclaim your power and cast off any labels given to you. You can then share your message from a place of inner strength.Links/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate linkShare the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 54 - How to avoid building your brand on your own
23-09-2022
Episode 54 - How to avoid building your brand on your own
Do you ever feel alone as you build your brand? Or, you launch something. The excitement builds. Then? It falls flat.There is another way..... you can build community AS you go. If you stay true to the whole 'build it and they will come' mantra, you miss the journey that is available to you, and your community, on the way to becoming. In this week's show, I discuss how I launched this podcast WITH a pod team. If you were part of this, thank you for being part of it. It made the whole thing such a vibe. And I'm about to launch the next thing in my brand in the same way.  By the time you have finished listening, you’ll discover:The option that is available to you to invite your community along with you as you create and birth things in your brand.The benefits of having a community with you in this way, for them and you.An exciting invite for you to be part of the next thing in my biz.Links/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate link Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 53 - How to create your first online course
19-09-2022
Episode 53 - How to create your first online course
You may dream of launching your first course. A vision board goal, only. It's time to give life to your goal and launch the course you have in your head and heart.It can feel a lot. I get it. You don't want to get it wrong. The perfectionist in you is coming out to play. Meet her where she is. And then?  Choose again. Choose to put your offering out into the world even though it's not perfectly perfect.In this week's show, I talk you through how I launched my first online course, Wellness Copy Queens, and lessons you can apply to launch yours.What you'll learn:The timeline of launching an online courseYou can't do it alone and how to get supportHow to share interest in your course before it is readyLinks/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate link Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 52 - How to unlock your uniquely you factor in your brand
27-08-2022
Episode 52 - How to unlock your uniquely you factor in your brand
The wellness and holistic space may lead you on a path of always seeking the next level of you. A thirst for something that you may never satisfy. This feeling of always searching can come through in your messaging and energy.A search for the best logo, the perfect brand photos, the expertly crafted elevator pitch. The result? You never get your message out there to the world. Or you start to put it out there in a way which lacks the potency that is available to you.What you'll learn:- How to stop seeking what is already here. It's time to start to identify the uniquely you factor that is already here- A better way to use your energy in creative mode, rather than in a state of lack and deficiency.- How to build a brand being you.Links/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate link Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 51- Your message doesn't have to be this way.
11-08-2022
Episode 51- Your message doesn't have to be this way.
You don't have to stay in a limited box. You may feel that you have a lot to share. Yet you may also feel everything needs to be 'on message'. You may clip your wings in the process. The result? You limit the flow of what needs to come through you.I used to think you had to be a master of the one thing. You will have heard the quote that does the rounds (more on that in this week's episode).I changed my mind. And a little reminder that you can change your mind at ANY point. On anything.I now believe you can be deeply rooted in your personal brand and sell anything the feck you want. More on that in the show.By the time you have finished listening, you’ll discover:What I believe a personal brand is and how that can build flexibility into your offerings.How being of service to your creative potential is being of greatest service to your community.How your values speak through you to build your brand.Links/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate link Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 50 - How to call out your own BS and make quantum leaps
04-07-2022
Episode 50 - How to call out your own BS and make quantum leaps
Do you aim for perfectionism in everything you do in your biz? Maybe you don't recognise it as perfectionism. You may feel justified in delaying your launch. You may feel the hours (and hours) of research into the best podcast mic, or the best website hosting platform is a good investment of your time. Your first step is to recognise this. Often delay, procrastination and excuses of any kind are driven by perfectionism. A desire to do it the best. To be the best. A fear of making a mistake.Having high standards is great. To a point. If it keeps you from moving your biz forwards....if it keeps your message stuck in your head....if you aren't out there serving your community, then it's time to  bring an awareness to it.  Then? Move through the messy middle and own the imperfect actions.I walk you through how perfectionism can show up in your biz and how to break free from this.By the time you have finished listening, you’ll discover:How perfectionism can show up in your biz.How to move through perfectionism to share your message.Links/resourcesAlison’s InstagramFREE RESOURCE: 5 ways to craft copy in your authentic voice Alison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensActive Campaign affiliate linkKajabi affiliate linkShare the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 49- Try this one thing if you feel stuck
10-06-2022
Episode 49- Try this one thing if you feel stuck
This is one thing which you have the choice to change. You may overlook this when you feel stuck, or lacking creative downloads.By making new choices, you can increase your vibration, feel more vibey and more aligned. It can easily be overlooked. I share my experience of this in this week's episode.By the time you have finished listening, you’ll discover:How your environment looks and feels influences your vibe.How you can tap into your creative flow and messaging downloads.How you can make your work time more joyful and easyHow to break free of the traditional ways of being and doing work. Your Brand. Your biz. Create in a way that serves you to your highest potential.Links/resourcesEnrolment for Wellness Copy Queens is open. Find out more about payment, testimonials + FAQs https://alison-barker-2b32.mykajabi.com/wellnesscopyqueensActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 48- Don't limit yourself in this box
25-05-2022
Episode 48- Don't limit yourself in this box
You may feel stuck on this point. What title to call yourself. It seems to be a sticking point for so many people.Society loves to stick us in a box. How many times do people ask 'what do you DO?' As in, what is your job title. They can then feel they have you nailed. With a title or profession, subconscious assumptions fall into place. Like how much money you make. Where you may have gone to school/college. The usual superficial points. Typically they're assumptions that don't relate to you as the beautiful human that you are. Or the impact you make in this world.I talk about how you can be more expansive than a title as a personal brand. It comes back to what we regularly talk about on the show: owning ALL of you. That includes all aspects of you as you grow and evolve.This may be the pep talk you need to embrace all aspects of you.By the time you have finished listening, you’ll discover:Why giving yourself a title is not important to your soul mate clientsWhy you may find it a challenge to capture your medicine in a title.What to focus on insteadHow to give yourself permission to evolve and grow as a personal brand.Why honouring expansive potential can be more exciting than being a one trick pony. Links/resourcesEnrolment for Wellness Copy Queens is open. Find out more about payment, testimonials + FAQs https://alison-barker-2b32.mykajabi.com/wellnesscopyqueensActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 47- The real reason writing for your biz feels hard and how to change it
12-05-2022
Episode 47- The real reason writing for your biz feels hard and how to change it
How do you feel when it comes to writing for your biz?Do you feel it in your body? That sense of dread. You don’t know what to write. You worry what people will say. You worry if you will be judged by other people. Awareness of anything is key to changing it. I shine a light on why you may find writing hard. And what you can do to move through this to a place of ease when you write for your biz. It’s all available to you.By the time you have finished listening, you’ll discover:Why you may find it hard to write for your biz.How you can make peace with this and move through this to share your message.The freedom of expression that is available to you. Links/resourcesActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 46- A new approach to creating a lead magnet
02-05-2022
Episode 46- A new approach to creating a lead magnet
Are you thinking about creating a freebie or lead magnet as they call it in the marketing world?Creating in your biz can start to feel mechanical. Tick boxes. You go through the motions. What if it could be fun? What if your freebie could be a way of deeply connecting with your reader? You know I like to do things in an intentional way around here. The intention and purpose around the creation of your freebie is everything. That is what I talk about in this week’s episode. By the time you have finished listening, you’ll discover:The real reason behind creating a freebie to welcome people into your community.The intention behind the creation process.How you can make your freebie stand out in your niche.  Links/resourcesActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 45 - The secret to create the life (and brand) you desire
03-04-2022
Episode 45 - The secret to create the life (and brand) you desire
Do you know what you want? Do you ask for it? Do you claim it?Mother’s day was last week in the UK. Belated happy Mother’s day for those of you tuning in this week. This year, I chose a new way of doing it. It was a powerful way to let go of the victim mindset and step into my power.In this week’s episode, I share what I did which changed everything. It applies to your business, and your life. It’s simple, yes. That is not to say it’s always easy. By the time you have finished listening, you’ll discover:Why you get to choose in every moment and how you can make choices that serve you to the highest level.Why you need to know what you desire first BEFORE you can call it in.How you can co-create your reality, without being in victim mode.Links/resourcesActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 44- 6 steps before you launch an online programme
21-03-2022
Episode 44- 6 steps before you launch an online programme
You may have a stirring in your heart to create an online programme or course. Amazing that you have the vision, my love.The thing is, your ideas may never germinate. They can be left in the waiting lounge waiting to be birthed. Why? Because you don’t know where to start. You may end up getting in your own way.As always, the world needs your medicine. Your creative ideas are a blessing from the divine. I’m here to support you to give life to these ideas so others can benefit from your magic. This episode talks you through 6 key steps to follow before you design your programme/course.By the time you have finished listening, you’ll discover:6 key steps to know before you create your programme/course.Mindset shifts to move forward into creation mode.Lessons I learnt from my first launch.Links/resourcesActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 43- How to use the magic of your unique essence in your messaging
10-03-2022
Episode 43- How to use the magic of your unique essence in your messaging
We are entering a new paradigm in biz. People feel into their decisions, rather than be manipulated or persuaded by clever copy. This comes from the energetics and resonance of your brand. How people feel when they enter your space. How you feel when you create your content.You don’t have to do it the way everyone else does it. You can define your personal brand how you wish. There is a magic in this. It is available to you, too. There is no need to worry about being on-brand. Just be fully you.It almost sounds cliche to say this. The question you may have is how do you integrate and embody this in your personal brand. This is what I discuss in this week’s show.By the time you have finished listening, you’ll discover:Why your message is not confined to just your brand elevator pitch.You are your brand as a personal brand and how you can embody this.The universal message within your specific message and how to share this. Links/resourcesActive Campaign affiliate linkKajabi affiliate linkAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 42 - How to speak the language of your soulmate clients
02-03-2022
Episode 42 - How to speak the language of your soulmate clients
If you want to connect with your readers through your copy, you need to speak their language.There is a tendency to want to over complicate life. Sound familiar? With copy, it’s your job to use words that your reader relates to, and connects with. This is how you build the bridge of empathy and connection. I talk about how to embody this in your messaging so you can build connection with your community and make more sales. By the time you have finished listening, you’ll discover:Why being creative and clever with your copy can dilute your message.How to speak the language of your soulmate client.Links/resourcesAlison’s InstagramAlison's websiteCopy Queens’ Facebook GroupWaitlist for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 41 - One word to phase out of your copy
19-02-2022
Episode 41 - One word to phase out of your copy
Your messaging carries an energy and vibration of its own. Your messaging creates a feeling in your reader. Words matter in an online brand like yours. They are the bridge between you and your reader. There is one word that I see people use all.of.the.time. The thing is, It dilutes the potency of your message. This is not to make what you're currently doing wrong. Refining your message is an ongoing thing. Give yourself patience and grace. This is a small change that can make a big impact.I talk about this one word in today's show. By the time you have finished listening, you’ll discover:One word that dilutes the potency of your message.What word to use instead.How words can reflect your inner alignment and the power of your message.Links/resourcesAlison’s instagramAlison's websiteCopy Queens’ Facebook GroupWait list for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 40 - How to develop your authentic brand voice
11-02-2022
Episode 40 - How to develop your authentic brand voice
Do you find it a challenge to communicate your message in a way which feels right for you. The tone. The words. The whole thing?Your brand voice is an expression of you. It’s a point of connection with your audience. It’s simple in its essence. That doesn’t mean it’s easy, for you.I talk about what brand voice is and how you can begin to own your voice in your brand messaging. Connection comes first. Before selling. Before you make an offer. Your brand voice is the start of building this connection with your audience.In this week’s show, I talk about what brand voice is and how you can begin to own your voice in your brand messaging.  By the time you have finished listening, you’ll discover:What brand voice is.How you can step into your power with your brand voice.Why you need consistency in your various platforms.What are brand guidelines and why you need this as your grow your team.Links/resourcesAlison’s instagramAlison's websiteCopy Queens’ Facebook GroupWait list for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 39- 10 biz tools/apps to run a successful wellness biz
04-02-2022
Episode 39- 10 biz tools/apps to run a successful wellness biz
Your soul-led brand is all about doing the work that lights you up. To do that, you need tools to allow the cogs to turn without your 24-7 input. And then? You can then leverage your time to be the CEO of your biz.In this week’s show, I discuss 10 biz tools that I use to run my biz. By the time you have finished listening, you’ll discover:10 biz tools/apps which I use in my biz.Why each of these tools can allow your biz to work for you so you don’t need to be the one doing all of the work.Links/resourcesAlison’s instagramAlison's websiteCopy Queens’ Facebook GroupWait list for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Active Campaign (affiliate link)Kajabi (affiliate link)Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 38- 3 key lessons for your soul-led brand
24-01-2022
Episode 38- 3 key lessons for your soul-led brand
Anyone who follows me on the ‘gram will know I have a new hobby. I am learning to play the violin. I love to step into my creativity. But, I also love seeing the lessons which I can share with you to build your soul-led brand. This is what I talk about in this week’s show.By the time you have finished listening, you’ll discover:The 3 lessons you can apply to your brand today for more ease and flow.The magic that happens when you honour your creativity.Links/resourcesAlison’s instagramAlison's websiteCopy Queens’ Facebook GroupWait list for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x
Episode 37- Check this before you share your message
14-01-2022
Episode 37- Check this before you share your message
If you're always in your head when you share your message, you may find many reasons not to share it.Your intention and mindset around your message is really important. In today's show, I talk about a mindset shift that may serve you to step into the power to share your message. A mindset shift to lean into before you share your message.  How to honour your medicine. The paradox that exists when you share your message as a personal brand and how you can make it work for you. Why it is your time to step into your role as the messenger.  Why you need to honour your message by promoting it. Questions to ask yourself on visibility. How you can tap into fun ways to share your message to leverage your creative power.Links/resourcesAlison’s instagramAlison's websiteCopy Queens’ Facebook GroupWait list for Wellness Copy QueensFree resource: 5 ways to craft copy in your authentic voice Share the love on socialWhen you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. Leave a review, if you love the show Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to alison@alisonbarker.com.I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. Thank you so much for being here. I’ll see you in the show next week…..Own your message and be you x