It’s hard to believe as we are closing in on 2023 that there are still email marketers and other bulk email senders who don’t immediately remove people who unsubscribe from their list, but it’s true. So this article is for those people who need to understand that you really really need to remove the email addresses of people who want to opt-out from your mailing lists as soon as humanly possible. Even though CAN-SPAM gives you 10 days to do it.
Prefer to read it instead of listen to it? Do that here: https://www.isipp.com/blog/why-you-should-process-unsubscribes-immediately-even-though-can-spam-gives-you-10-days/
The Everything Email Marketing blogcast is provided by Get to the Inbox by ISIPP SuretyMail, the founder of the email deliverability industry. For more information about how we can help you get to the inbox go to GetToTheInbox.com