03-05-2024
S2E18 #Top5 #trends in #XR with Guest Nicole Lazzaro
S2E18: #Top5 #trends in #XR with guest Nicole Lazzaro, President and founder of XEODesign, Inc.
Welcome to The ARB show, a #podcast that sparks meaningful conversations with guests from diverse backgrounds, all aimed at adding value to your #professional life.
#XR, or extended reality, has emerged as a transformative technology, and #Apple's #Vision Pro ( #AVP) is at the forefront of this revolution. Its importance lies in the ability to seamlessly blend the physical and digital worlds, opening up new horizons for businesses. With XR, organizations can create immersive experiences, enhance customer engagement, and unlock novel revenue streams. Industries across the board, from healthcare to manufacturing, are witnessing the profound impact of XR, revolutionizing training, design, and collaboration. With Apple's Vision Pro, the potential for business opportunities and the positive influence on various sectors is vast and promising.
Our guest today Nicole Lazzaro will share her thoughts on the top5 trends in XR
Nicole is a world-renowned #game #developer/#designer who pioneered measuring emotions on players' faces as they play. She helps companies increase engagement by putting the 4 Keys to Fun a framework created by her that involves Hard Fun, Easy Fun, People Fun, and Serious Fun
Voted by VentureBeat and Gamasutra as one of the Top 20 women working in video games, and Fast Company as one of the 100 most influential women in technology Nicole is frequently cited by WIRED, Fast Company, Australian Broadcasting Corporation (ABC) News, CNET, The Hollywood Reporter, TED Conferences, MWC (Mobile World Congress), Unity Developer Days The New York Times, GamesBeat. XEODesign, Inc.'s clients include top Global brands
She has an undergraduate degree in Psychology from Stanford University where she also studied filmmaking and computer programming.
A few of her Accomplishments include
• She created XEODesign's VR/AR Benchmark Engagement Framework
• She discovered the 4 Keys to Fun how games create engagement with emotions (used by 100,000 leading developers worldwide) . The 4 Keys is baked into the AI of The Sims and inspired IBM Watson's emotion analytics
• First to measure emotion on people's faces in games with microexpressions
• Designed the first iPhone game (1 Million downloads)
• Created Tilt World an iOS game to plant 1 million trees in Madagascar (16,000 trees planted so far)
• Designed the first body grammar for camera games for a Paul Allen startup 12 years before the Kinect
• Track record of game designs that increase engagement and monetization double the industry average
Please mark your calendars for next Friday, when we'll release our exciting new episode.
Link to the episode on other channels in the first comment.
#podcasters #podcastinglife #podcasting #business #podcast #business #success #management #leadership #XR #AVp #apple #visionpro