Get stuck into the most recent episode of Kantar’s Sustainable Futures podcast to hear all about The Earthshot Prize, recently held in Singapore this year on the 7th of November. Listen to Stephen Lavery, Senior Impact and Insights Manager at The Earthshot Prize be interviewed by Jonathan Hall, Mark Fisher and Trezelene Chan from Kantar’s Sustainable Transformation Practice. Learn about the origins and objectives of The Earthshot Prize and its progress towards overcoming environmental challenges. Hear about how Kantar partnered with The Earthshot Prize to help the not-for-profit grow its audience by targeting specific types of people who think differently about climate change. You will also gain insights into this year’s Earthshot Prize which was held in Asia for the first time. See how this new initiative is creating new opportunities for environmentally friendly projects that are accelerating sustainable development.  Hosted on Acast. See acast.com/privacy for more information.

Note: This episode is a special edition in Polish. Tym razem nasze rozważania o zrównoważonym rozwoju prowadziłyśmy w restauracji i to takiej, którą zna każdy, bo McDonald’s to największa sieć restauracji szybkiej obsługi na świecie, wpisana w krajobraz każdego miejsca. W Polsce sieć liczy już ponad 500 restauracji, które prowadzi ponad 90 przedsiębiorców, związanych z siecią na minimum 20 lat, czyli dłużej niż statystyczne polskie małżeństwo. Wiedziałyśmy, że to będzie pasjonujący, ale również trudny dla nas odcinek #SUSCASTÓW. Dlaczego? Po pierwsze, trudno wyjść z butów gościa akurat tej restauracji – kto ma inaczej ręka w górę!? Z drugiej strony „case” McDonald’s może być uznany za raj dla „zielonego kołnierzyka”, bo trudno znaleźć miejsce, w którym jak w soczewce skupiają się tematy, którymi należy w zrównoważony sposób zarządzić. Bo znajdziemy tutaj i wołowinę (fundament menu), i frytki, i słodzone napoje, ale również dyskusyjne (a może nie, bo bardzo zdrowe) lubiące wodę, awokado, czy opakowania jednorazowe (traktowane przez sieć jako „cenne surowce”), no i kalorie, bo z tej restauracji trudno nie wyjść sytym, zwłaszcza jeśli nasz wybór padnie na kultową kanapkę Drwala. Jak zarządzić tym impactem mając takie tematy „na tacy”?  Hosted on Acast. See acast.com/privacy for more information.

Listen to Valeria Piaggio, Head of Diversity, Equity and Inclusion at Kantar, interview Sara Denby, Head of the Unstereotype Alliance Secretariat at UN Women and learn how todrive social change by challenging stereotypes in marketing. This discussion introduces the importance of changing the narratives behind stereotypes to drive gender equality. Itoutlines how the marketing industry has a hefty responsibility to communicate positive, balanced, and inclusive messages and character portrayals. Currently, this is particularlyimportant in the depiction of men and boys and the way in which masculinity shows up in advertising and marketing content. There is both a social impact and brand affinityconsequences. It is time for brands to push past stereotypical portrayals of masculinity to resonate with the needs of men and boys and, in the words of the recent Barbie film, leavethem feeling that they are in fact “Kenough”. Hosted on Acast. See acast.com/privacy for more information.

**Please note that this episode is in Polish** Z każdym kolejnym odcinkiem mierzymy się z innym, ważnym tematem z obszaru (szerokorozumianego) zrównoważonego rozwoju, ESG. 16 października przypada Światowy Dzień Żywności i Walki z Głodem. Jest to dobry pretekst, aby podyskutować o temacie food waste, który swoją złożonością dotyka co najmniej kilku kluczowych Celów Zrównoważonego Rozwoju ONZ: nie tylko SDG 2 (zero głodu), ale i 10 (mniej nierówności), 12 (odpowiedzialna konsumpcja i produkcja) czy 13 (działania w dziedzinie klimatu). Rozmawiamy o marnotrawstwie żywności w sposób właściwy #SUSCASTOM, czyli rzeczowo, esencjonalnie, ale przystępnie i – jak zawsze – z perspektywy praktyki biznesowej. Zaprosiłyśmy Katarzynę Długą i Roberta Rękasa, przedstawicieli PSH Lewiatan, jednej z największej sieci handlowych w Polsce. O tym, jak sobie radzić z tym wyzwaniem na każdym etapie łańcucha dostaw, ale nie tylko z logistycznego punktu widzenia, lecz także (a może przede wszystkim!) zaczynając od odpowiedniego nakreślenia priorytetów i wartości wśród pracowników porozmawiamy z tymi, którzy odważnie zajęli się tym tematem – bynajmniej nie ograniczając się tylko do obowiązków i zadań wynikających z ustawy (o przeciwdziałaniu marnowania żywności). Da się to zrobić z prawdziwą werwą, pasją i wizją! Jak? Z jakim skutkiem (biznesowym)? Tego dowiecie z piątego odcinka #SUSCASTÓW. Hosted on Acast. See acast.com/privacy for more information.

In the latest episode of the Sustainable Futures podcast, Jonathan Hall engages with industry experts Tarik Mousa, Senior Manager of Sustainability & Innovation Consulting at PwC, and Archie Mason, Innovation Director at True, a consumer-focused investment and innovation firm. The discussion centres around the fundamental role of early-stage tech investment in shaping corporate strategies and its direct connection to Environmental, Social, and Governance (ESG) goals. The conversation underscores the crucial role of technology-driven solutions, early-stage tech investments, and ESG considerations in driving tangible progress towards sustainability goals. It emphasises the need for robust implementation plans to translate public net-zero commitments into actionable strategies effectively. As companies strive to navigate the dynamic landscape of sustainable development, this dialogue serves as a resounding call to action, urging organisations to navigate this realm with purpose and determination. Hosted on Acast. See acast.com/privacy for more information.

Can marketing solve the growth versus sustainability tension? This episode features two distinguished marketing experts, Rupen Desai, former Global Chief Marketing Officer at Dole Sunshine Company and Marc de Swaan Arons, founder of the Institute for Real Growth, to help us answer this question.   Rupen Desai, renowned for his passion in building brands that align with conscience, draws upon his rich experience as the former Global CMO of Dole and Co-founder of The Shed 28 to provide valuable perspectives. Marc de Swaan Arons, specializes in driving humanized growth for companies. Together, they engage in a thought-provoking discussion, exploring the challenges and opportunities in reconciling growth and sustainability.   During this captivating conversation, Rupen emphasizes the need to redefine our current systems of growth and challenge. He sheds light on the negative impacts of degenerative growth and calls for a shift in mindset and measurement. Marc complements this viewpoint by highlighting the significance of sustainable growth, encompassing a broader spectrum beyond mere environmental impact. Join this enlightening webinar as it unravels the crucial role marketing can play in shaping a sustainable future. Discover the strategies, language, and mindset shifts required to foster growth that not only drives profitability but also aligns with our collective goals for a more sustainable and inclusive world. Hosted on Acast. See acast.com/privacy for more information.

W tym odcinku zaczynamy poruszać ważny dla nas temat DEI (różnorodności, równości i inkluzywności społecznej), który zapewne jeszcze nieraz pojawi się na „antenie” naszych Suscastów, bo temat jest obszerny. W tym odcinku zaczynamy więc od początku, czyli od kobiet! A konkretnie od tego w jaki sposób kobiety i ich wizerunek w przestrzeni publicznej może wpływać na społeczeństwo, a w szczególności inne kobiety i dziewczynki. Zadziornie w tym odcinku mówimy zarówno o Warszawiankach i Powstankach Warszawskich oraz niekwestionowanej, najsłynniejszej lalce świata, czyli Barbie. Proszę się jednak nie oburzać na to zestawienie i posłuchać! Jak historia, herstorie i postawy kobiet mogą kształtować naszą świadomość i postrzeganie kobiet dziś? Jak możemy się na nich wzorować i co z tych postaw czerpać? Zwłaszcza, że w szerokim odbiorze społecznym wiele niesamowitych, heroicznych i wielkich historii i postaci jest nadal nieznanych. Co nam daje Barbie, która jest, jak by na to nie patrzeć, genialnym, ale tylko produktem konkretnej firmy. W jaki sposób firma Mattel przez ponad 65 lat kształtowała wizerunek kobiet? I wreszcie dlaczego firmy powinny czerpać z różnorodności i obecności kobiet w organizacjach i biznesie. Hosted on Acast. See acast.com/privacy for more information.

Prepare yourself for another engaging episode of the Sustainable Futures Podcast, hosted by Jonathan Hall and joined by Ryan McSorley, Co-Founder of NEAT, a renowned sustainable home care brand. During the episode, Jonathan and Ryan explore the establishment of a successful 'born-good' brand, emphasizing the integration of sustainability into the core brand proposition. They discuss the challenges faced by startups in the consumer goods industry, especially when competing against established brands. The episode showcases NEAT's audacious endeavour to challenge prevailing norms in the cleaning product industry. NEAT recognized that 90% of most cleaning products consist of water, resulting in excessive bulk and carbon emissions during transportation. They embarked on a remarkable journey, developing a concentrated formula packaged in reusable aluminium spray bottles. This empowers consumers to create their own cleaning products, significantly reducing packaging waste and minimizing their carbon footprint.   NEAT's status as a small, agile challenger brand allows them to take calculated risks and offer simple, sustainable solutions that resonate with discerning consumers. The podcast highlights NEAT's understanding of consumer behaviour and preferences, focusing on making sustainable choices accessible and rewarding. Hosted on Acast. See acast.com/privacy for more information.

In this week's Sustainable Futures podcast, Jonathan Hall and his guests explore the captivating world of sustainable food particularly in the Polish and Scandinavian markets. Jonathan talks with Kaj Török, Chief Sustainability Officer at MAX Burgers, and Katarzyna Zalewska, Client Development and Commercial Lead at Kantar's Sustainable Transformation Practice. Together, they uncover MAX Burgers’ journey, Sweden's oldest burger chain and a pioneer in sustainable practices. MAX Burgers introduced burgers to the Swedish market and leads the way with Sweden's greenest burger menu. Their sustainability report showcases the initiatives implemented, including climate-labelled menus and carbon offsetting through tree planting. Katarzyna Zalewska, from Kantar, provides valuable insights into the contrasting landscapes of market maturity and sustainability awareness between Poland and Scandinavian countries. She brings attention to the concept of the value-action gap, shedding light on how attitudes, cultural factors, and different levels of market maturity significantly influence the behaviour of individuals and businesses in the field of sustainability. The podcast also delves into MAX Burgers' success in the Polish market, particularly with the introduction of their famous green burgers. Kaj emphasises the significance of offering products and services with a lower carbon footprint, emphasising the role of taste in driving sustainability choices. Hosted on Acast. See acast.com/privacy for more information.

In this week's Sustainable Futures podcast, Jonathan Hall is joined by Jax Davey, the CEO of creative agency Nuevo. Jax , a Forbes 30 Under- 30 honouree and award-winning entrepreneur, shares his journey and the genesis of his creative agency.  Nuevo focuses on working with brands to reduce the carbon footprint of their advertising and make it more positively impactful. Ensuring that even the most impactful creative projects have minimal impact on the planet, paving the way for a sustainable and responsible future.  Throughout the episode, Jax emphasizes the importance of purpose and how it shaped his career: from a marine in the British Army to agency founder. He shares how purpose-driven initiatives attracted talented individuals to his agency and helped win clients who believed and shared their vision. The focus on sustainability and positive impact has been a driving force in the evolution of Nuevo's business model. The episode effectively, highlights the intersection of creativity, sustainability, and technology in the world of business and brands.    Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Jonathan Hall hosts a discussion with Hamzah Sarwar, the Global Social Impact and Partnerships Director at Reckitt,  and Monika Frech, the Managing Director & Chief Operating Officer at Yunus Social Business. The episode focuses on their involvement in  social impact initiatives and collaboration on the accelerator program. Yunus Social Business's accelerator program aims to empower  social entrepreneurs in the global south by collaborating closely with corporations, providing resources and integration into corporate  value chains.  Monika emphasises the growing trend of impact accelerators and how corporations actively foster social businesses, combining profit and  purpose.   Hamzah talks to the critical role of business in driving systems change – and how the Fight for Access fund has been designed to help  make access to health, hygiene and nutrition a right, not a privilege. The collaboration between Reckitt and Yunus Social Business leverages corporate resources and talent to amplify and nurture social  businesses. The conversation explores the concrete steps of the accelerator program, including needs assessments, program objectives,  selection of social entrepreneurs, support, mentorship, and evaluation of program impact.  The episode offers transformative insights on driving social change while achieving business   success.  Hosted on Acast. See acast.com/privacy for more information.

Jak zmiana myślenia może wspomóc (a może nawet uratować) Twój biznes? W tym odcinku przyglądamy się regulacjom prawnym związanym ze zrównoważonym rozwojem – dla wielu osób w biznesie to prawdziwa dżungla. Jak się w niej odnaleźć, żeby zrozumieć co i jak należy zrobić? Które z regulacji są w tej chwili najistotniejsze? Od czego zacząć wdrażanie ESG w Twojej firmie? Hosted on Acast. See acast.com/privacy for more information.

In this week's podcast, join Jonathan Hall as he engages in a captivating conversation with Ana Yang, the executive director of the Chatham House Sustainability Accelerator. Together, they explore the pivotal role of finance in driving sustainable transformation while highlighting the remarkable contributions made by Chatham House's Sustainability Accelerator in fostering sustainable thinking, conducting insightful research, and facilitating collaboration among stakeholders.  As an initiative under the Chatham House umbrella, the Sustainability Accelerator is dedicated to bridging the gap between the present and the future by profoundly exploring the convergence of sustainability and emerging trends. With a strategic focus on two pivotal drivers of change; finance and innovation. The accelerator employs futures and foresight methodologies to understand how sustainability can be effectively integrated into the dynamic economic and societal landscapes.  Ana Yang brings attention to a critical issue: the misalignment of the current financial system with society's values and long-term aims. Recognizing the need for change, the accelerator actively fosters collaboration and engages in policy dialogues to drive constructive transformations and advance sustainable thinking. By unpacking these aspects and instigating systematic change, the accelerator endeavours to transform the financial system, making it more supportive of sustainability.  Join us in this episode as we delve into the multifaceted world of sustainable finance, where the Chatham House Sustainability Accelerator plays a pivotal role in shaping a better future.  Hosted on Acast. See acast.com/privacy for more information.

Join Jonathan Hall in this week's episode as he sits down with AY Young, a singer-songwriter, sustainability advocate, the founder of the Battery Tour.    AY and Jonathan talk about the power of storytelling in communicating sustainability. AY shares his belief that when people genuinely connect with the realities of sustainability, they automatically become more proactive in their daily lives. This connection extends to their choices regarding consumption, purchases, and even their beliefs. AY underscores the crucial role of effective communication as the catalyst for making sustainability tangible and relatable. He shares that by showcasing genuine passion and aligning it with a clear mission, ‘we can collectively and authentically foster a mindset of positive change.’     Highlighting that sustainability is no longer solely a global issue; it has become our collective responsibility. By coming together, sharing our experiences, and collectively thinking and acting, we can drive meaningful progress toward a sustainable future.  The Battery Tour is a global movement that harnesses the power of music to inspire and engage people in #sustainable solutions and #cleanenergy. AY Young, recognized as a Young Leader for the SDGs by the United Nations, uses his platform to influence positively.    Through his innovative solar-powered concerts, AY raises awareness about sustainable electricity and funds for developing and distributing portable solar batteries in underprivileged areas lacking reliable power sources. His passion for music, sustainability, and entrepreneurship drives his journey to change the world positively.   Join us in this episode as AY Young shares his vision of a sustainable future, clean energy's transformative potential, and the importance of connecting everyone to what truly matters.  Hosted on Acast. See acast.com/privacy for more information.

W dążeniu do zrównoważonego rozwoju każdy z nas ma do odegrania pewną rolę. O tym jaka jest w tej układance rola firm badawczych, Badaczek i Badaczy i jaką mają do tego legitymację w drugim odcinku Suscastów opowiada Kamil Michalski, Managing Director w Kantar Polska. Jeśli chcesz wiedzieć więcej, zapraszamy do kontaktu: Katarzyna.Zalewska@kantar.com Hosted on Acast. See acast.com/privacy for more information.

In this week’s episode Jonathan Hall is joined by Stephanie Sarka, the Chief Executive Officer & Co-Founder of 1 Atelier, a luxury fashion brand launched in 2015.   Join the conversation to hear Stephanie’s story: from her early days at Goldman Sachs to her success in tech start-ups to the world of luxury fashion. 1 Atelier was born with a unique business model, leveraging technology and individualisation to reinvent contemporary luxury.   Stephanie will share her perspectives on:   o   The value of Tech as a category disruptor  o   How Luxury as we know it is broken and needs to be re-designed  o   The importance of joy, originality and the creative spirit  o   Customisation as a change agent  Luxury fashion relies on strong storytelling, engagement, and connector skills to build a sustainability identity and to achieve 1 Atelier’s vision to go beyond carbon neutral to carbon negative - and always zero waste. Hosted on Acast. See acast.com/privacy for more information.

In this week’s episode, Jonathan Hall is joined by Dominic Powers, Chief Growth and Innovation Officer for dentsu in Asia Pacific, and Trez Chan, Kantar’s Sustainable Transformation lead for APAC. Tune in to learn more about the Kantar-dentsu collaboration on the role of Marketing in driving sustainable growth in Asia Pacific. The ground-breaking Marketing a better future report brings together learnings from interviews with marketing and sustainability thought leaders, Kantar and dentsu data, and consumer and brand analytics, and highlights the dual disconnect: the consumer intention-action gap and the organisational intention-action gap. Key to the transformation will be re-imagining the role of Marketing with sustainability at its core, and removing the frictions across the consumer journey. Hosted on Acast. See acast.com/privacy for more information.

Na początek zacznijmy od słów, bo to one kształtują naszą rzeczywistość – często są największą motywacją lub blokadą do podejmowania działań. Czy Suscasty to dobra nazwa dla rozmów o zrównoważonym rozwoju? Czy zamiast o zrównoważonym rozwoju nie lepiej mówić o odżywalności? O co chodzi z ESG washingiem i jak go rozpoznać? Czy może nam zaszkodzić? Wreszcie jak mówić o zrównoważonym rozwoju, żeby ta idea stała się możliwa do wdrożenia w firmie? Naszym gościem jest dr hab. Jacek Wasilewski, medioznawca i badacz języka. Hosted on Acast. See acast.com/privacy for more information.

Tune in to this week's episode of Sustainable Futures podcast as Jonathan Hall, managing partner of Kantar's Sustainable Transformation Practice, discusses the changing role of advertising in driving positive change for the climate with Ally Kingston, Creative Lead at Purpose Disruptors, and Jo Royce, from Insight Climate Collective. Join the conversation as they delve into citizens’ post-pandemic visions of the future, the importance of interconnectedness, and the provocations for the marketing, advertising & media industry, as well as climate and sustainability professionals in reframing the notion of a good life. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Jonathan Hall is joined by Alex Peters, Global Purpose Insights Lead at Reckitt and Dr. Nicki Morley, Head of Behavioural Science and Innovation at Kantar UK to discuss the importance of authenticity in sustainability and how it can be achieved through purpose and a focus on driving real action through behaviour change. Join Jonathan, Alex, and Nicki as they share insights and tips for designing sustainable products, closing the value-action gap, and creating a sustainable future that is both authentic and profitable. Tune in to learn more about sustainability and the role of behavioural science in driving better outcomes for brands and the planet. Hosted on Acast. See acast.com/privacy for more information.