Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans along with their guest, Kieve Huffman, CEO of Engager Global and PLANT Entrepreneurial Institute for a deep dive into the highs and lows of the cannabis industry in 2023 and unpack the top 10 best and worst events that shaped the landscape. From groundbreaking advancements to challenging setbacks, we’ll cover the best and the worst moments that defined the year for cannabis. We'll also peer into our crystal ball to provide insightful predictions for 2024, exploring potential trends and regulatory shifts that could influence the industry's trajectory in 2024. Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

Listen in as we navigate the complex landscape where the cannabis industry intersects with the challenges of online commerce, navigating the maze of legal regulations that pose hurdles in marketing cannabis products in the digital space. Join Branding Bud Live cohosts David Paleschuck and Adriana Hemans with our CLIO award-winning guest, Patrick Toste, Co-Founder of HIGHOPES, for an insightful conversation titled “Cannabis And E-Commerce.” Some of the questions we discuss: How has the e-commerce landscape evolved within the cannabis industry in recent years?How will technology shape the future of cannabis e-commerce?What trends will dominate the landscape of cannabis e-commerce in the near future? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

In a market where regulations often pose significant challenges, understanding the nuances of online marketing isn't just advantageous; it's crucial. From demystifying compliance hurdles to capitalizing on digital platforms, our discussion will spotlight the role of online marketing strategies in building brand recognition and loyalty. Join Branding Bud Live cohosts David Paleschuck and Adriana Hemans with our guest, Guillermo Bravo, CEO of Ecomara, for an insightful conversation titled “Cannabis And Online Marketing.” Some of the questions we discuss are: How crucial is online marketing in establishing a successful cannabis brand? What are the primary challenges in implementing digital strategies? How can dispensaries optimize SEO strategies to increase visibility and customer reach? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

The power of a brand is its ability to consistently deliver on a promise. But when it comes to crafting a cannabis brand, navigating the fragmented legal market is a challenge. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with our guest, Wendy Bronfein, Co-Founder, Chief Brand Officer and Director of Public Policy at Curio Wellness, as we dive deep into the hurdles faced by cannabis entrepreneurs in delivering consistency amid a maze of state regulations. Some of the questions we discuss are: What challenges do cannabis brands face in terms of maintaining consistency?How do regulations impact the branding strategies of cannabis companies?How do these inconsistencies affect product development and innovation? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we explore the complexities surrounding working within the cannabis industry and the challenges individuals may encounter while seeking employment in this evolving field. We’ll explore the unique dynamics, legal considerations, and cultural shifts that shape the intersection of cannabis and the workforce in our episode titled "Cannabis And Employment" with Raymond Navis, Executive Recruiter and CEO of RW Navis & Associates. Some of the questions we’ll discuss are: What are the key challenges faced when seeking employment in the cannabis industry?How legal regulations impact job opportunities within the cannabis sector?How does the corporate culture in the cannabis industry differ from other sectors? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as they unravel the complexities of an industry teetering on the brink of implosion with mounting pressures, including fierce competition, stringent laws, escalating taxes, and the volatile fluctuations of supply and demand. We explore the critical factors contributing to the challenging landscape and the urgent need for intervention with Angela Brown, Cofounder of Massachusetts-based Coast Cannabis. Some of the questions we discuss are: How have tax laws impacted the overall sustainability of cannabis businesses?What factors have contributed to the volatile nature of supply and demand in the industry? How can brands maintain quality standards and differentiation while facing pricing pressures? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

What is cannabis activism, and how can we take part in it? From advocating for social justice, promoting access to medical treatment, challenging stigma and misconceptions, or pushing for legislative reforms, these are just a few forms of cannabis activism. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we chat with Dale Sky Jones, Cannabis Activist and Executive Chancellor of Oaksterdam University. Some of the questions we discuss are: How does cannabis activism align with broader social justice movements?What laws and policies seek to create harm reduction, equitable access, and responsible use?How can activism create economic opportunities for communities? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

This week, we’ll be exploring the latest developments in cannabis-infused craft beverages. From examining the latest trends to uncovering the unique flavor profiles, sensory experiences, and infusion techniques, we’ll dive deep into cannabis-infused artisanal drinks. Some of the questions we discuss include: What are the unique flavor profiles and sensory experiences that cannabis brings to craft beverages?What role do packaging and branding play in influencing consumer perceptions?Who is the target audience for cannabis-infused craft beverages, and the strategies used to engage them? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

What makes a great cannabis product? Is it the ingredients? Is it the manufacturing process? Is it the packaging? Listen in as we explore the latest developments and trends shaping cannabis products and product development. Join James Kennedy, Founder of Apothecanna and CEO of Flying Colors, on Branding Bud Live, with co-hosts David Paleschuck and Adriana Hemans, as we discuss “Cannabis And Product Development”. Some of the questions we’ll discuss include: How has the landscape of cannabis product development evolved over the past decade?What are the challenges in formulating cannabis products for diverse consumer preferences?What are the emerging trends in cannabis product development? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

In the ever-evolving world of cannabis, influencers are making a significant impact. They're not just trendsetters; they're educators, advocates, and champions of the plant. Listen in as we dive deep into the realm of “cannfluencers” – exploring their role in destigmatizing cannabis, shaping industry trends, and sharing their unique stories. Join Jocelyn Sheltraw, CEO of Budist on Branding Bud Live, with co-hosts David Paleschuck and Adriana Hemans, as we discuss “Cannabis And Cannfluencers.” Some of the questions we’ll discuss include: Do cannfluencers help to reduce the stigma surrounding cannabis consumption?Can cannfluencers balance educating their audiences while entertaining?Does cannfluencers influence industry trends and consumer preferences? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana #cannfluencers

Get ready to explore the dynamic intersection of cannabis and innovation. Listen in as we dive deep into the realm of the latest trends, disruptive technologies, and groundbreaking ideas that are shaping the cannabis landscape. Join Carolyn Matthies, CMO of The Arcview Group, on Branding Bud Live with co-hosts David Paleschuck and Adriana Hemans as we discuss “Cannabis and Innovation” on Thursday, October 5th  at 11a PST / 2p EST. Some of the questions we’ll discuss include:  What are some of the most impactful innovations in the cannabis sector in recent years?Can innovation enhance the quality and safety of cannabis products?How do regulatory challenges influence the pace of innovation in the cannabis industry? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana

In this thought-provoking episode titled "Cannabis & Communities of Color", we delve deep into the complex and often unsettling relationship between cannabis and communities of color. From its early criminalization driven by racial biases to persistently disproportionate arrests and convictions, the cannabis industry has an undeniable history of social injustice. Join us as we unravel the harsh realities, backed by historical references and alarming statistics, shedding light on the disparities and systemic inequalities that have plagued people of color in the world of cannabis. It's a crucial conversation that aims to educate, inform, and inspire change, as we strive for a fair and equitable future for all. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with our guest, Roz McCarthy, Founder and CEO of Black Buddha Cannabis and Minorities for Medical Marijuana as we discuss “Cannabis & Communities of Color”. How can allies and advocates support initiatives aimed at promoting racial equity in the cannabis industry?How can consumers make informed choices to support businesses that prioritize social equity and justice?What steps can individuals and communities take to advocate for fair and equitable cannabis policies? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana

Embark on a captivating journey in our next episode titled "Cannabis & Spirituality." We'll unravel the connections between cannabis and spiritual enlightenment, spanning centuries of history and contemporary cannabis culture with Swami Chaitanya and Nikki Lastreto, Co-founders of Swami Select. Whether you're a seasoned enthusiast or a curious seeker of higher consciousness, this episode promises to enlighten and entertain, bridging ancient traditions with contemporary insights to understand the profound bond between cannabis and spirituality. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with our very special guests, Swami Chaitanya and Nikki Lastreto, Co-founders of Swami Select as we discuss “Cannabis & Spirituality”. What are the common spiritual and philosophical beliefs associated with cannabis use in various cultures throughout history? Are there specific cultivars or varieties of cannabis that are believed to be more suitable for spiritual exploration? How will the future of cannabis and spirituality evolve, especially as legalization spreads? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana

Join Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans for an exciting episode titled "Cannabis vs Marijuana", as they delve into the nuanced and evolving terminology surrounding cannabis, shedding light on how context and intent are crucial in understanding these terms. As cannabis professionals, it’s imperative to understand the impact of these words and how they can help us foster informed discussions, dispelling outdated stigmas and paving the way for a more inclusive and progressive cannabis landscape. Some of the topics we touch upon are: Cannabis vs Marijuana Adult-use vs Recreational CannabisStrain vs CultivarDe-schedule vs Reschedule Join in as we explore how precise language plays a vital role in accurate cannabis taxonomy and consumer education. Additionally, we'll address the complexities of cannabis, and examine how these terms can shape policy decisions and the future of legalization. Staying well-informed on these nuances is paramount in advocating for progressive reforms. Don't miss out on the conversation that uncovers the power of words in the cannabis industry. Let's come together to create a unified language that drives positive change and progress. Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ #cannabis #brand #branding #brandingbud #brandingbudlive #cannabis-vs-marijuana

THC can reduce stress and anxiety, increase focus, energy, and appetite, and even increase socialization. Adaptogens are also known for decreasing stress and anxiety, increasing focus and energy levels, and aiding digestion. Many products on the market now combine the two. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with their guest, Scott Jennings, CEO and Founder of PANTRY, as they discuss “Cannabis & Adaptogens: New Science.” Some of the questions we’ll chat about include: What are adaptogens, and how do they work?Are there any specific adaptogens that complement cannabis particularly well?Can combining adaptogens and cannabis enhance the overall health benefits? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠⁠ #adaptogens #cannabis #brand #branding #brandingbud #brandingbudlive

Just a few years ago, the cannabis industry was gearing up, full of confidence for a bright future with immense growth potential. Companies were hiring, expanding production, and exploring mergers & acquisitions, while the stigma around cannabis declined, propelling legalization efforts in new markets. Today, however, investment has all but stopped, the industry is imploding, and many cannabis companies are even suing each other. The lesson to come out of this is uncertainty. Crises are inevitable, and preparing for them is a universal business issue. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans, along with our guest, Jordan Isenstadt, SVP of Marino, a New York-based PR firm, as we discuss “When Cannabis PR Becomes Cannabis Crisis Management”. Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠⁠ #education #professional-training #cannabis-education #cannabis #brand #branding #brandingbud #brandingbudlive

As the cannabis market continues to grow, so does the demand for skilled professionals who possess a comprehensive understanding of the plant, its various applications, and the complex regulations governing its use. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we explore "Cannabis: Education & Professional Training" In this episode, we delve into the pressing need for professional training within the cannabis industry with Kurt Kaufmann, CEO and Co-founder of Seed Talent. Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠⁠ #education #professional-training #cannabis-education #cannabis #brand #branding #brandingbud #brandingbudlive

Join us as we explore the unique challenges faced by veterans and how cannabis has emerged as a potential therapeutic tool for physical and emotional wounds. Get ready for an eye-opening conversation titled, "Cannabis and Veterans: Healing Heroes". Gain valuable insights as Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans, along with their guest, Bob Patton, Co-founder of Green Meadows, a vertically integrated Massachusetts brand, discuss the power of healing as it relates to veterans. In this impactful episode, we dive into the powerful and moving stories of military veterans who have found solace and healing through cannabis. From managing pain and PTSD to finding a sense of community and purpose, we delve into the struggles, and the triumphs of veterans who have turned to this natural remedy. Prepare to be inspired and enlightened as we uncover the transformative power of cannabis in supporting and honoring our real-life heroes. Tune in as we discuss the potential role of cannabis in revolutionizing veteran care and advocate for further research and understanding of this healing plant. Some of the topics we cover : Are more veterans turning to cannabis as a means of healing?Are there any cannabis brands that focus on veterans?What cannabis-specific resources are available to veterans? Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠⁠ #media #advertising #marketing #cannabis #brand #branding #brandingbud #brandingbudlive

There is an increasing need to advertise, market, and communicate with consumers about cannabis. This must be done in a manner that is disciplined, ethical, and fact-based. Join Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans, as they chat with Amy Deneson, Co-Founder of the Cannabis Media Council whose mission is to leverage the power of advertising to advocate for mainstream awareness with compelling, wholehearted, people-centered campaigns that promote positive experiences with cannabis – and normalize consumption across generations. Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠⁠ #media #advertising #marketing #cannabis #brand #branding #brandingbud #brandingbudlive

Do cannabis brands play a role in shaping consumer behavior and preferences – or is it the other way around? Gain valuable insights as Branding Bud Live co-hosts, David Paleschuck and Adriana Hemans, along with their guest, Michael Rosenfeld, Sr. Client Partner at Weedmaps discuss the power of branding, the impact of packaging, and the ability to leverage data to influence consumer choices. From understanding the evolving demographics and psychographics of cannabis consumers to exploring the impact of cultural trends and product innovation, we'll dive deep into the factors that influence consumer choices. In this thought-provoking episode, we'll discuss the motivations, preferences, and aspirations of cannabis consumers, shedding light on what they truly want in a cannabis brand. Branding Bud Live | 100% THC | 0%WTF Find cannabis’s best-kept secret at ⁠⁠⁠⁠⁠⁠⁠www.brandingbud.com⁠⁠⁠⁠ #cannabis #consumers #packaging #product #brand #branding #brandingbud #brandingbudlive