Accounting Talent Podcast

Rob Brown (Accounting Influencers Roundtable - AIR)

The ACCOUNTING TALENT PODCAST is hosted by Rob Brown, co-founder of the Accounting Influencers Roundtable (AIR). Join hundreds of others on our next virtual speed networking event for influential leaders and professionals in the accounting, finance and tech world: https://accountinginfluencers.com/events The Accounting Talent Podcast explores talent, people, culture, employer brand, recruitment, retention and succession in the accounting profession with high level panels, expert interviews, commentary and insights. Key topics include soft skills, examinations, qualifications, leadership, mental wellbeing, the brand of the profession, employee value propositions, engagement, capacity and headcount in accountancy firms, career development, HR, L&D, the great resignation, quiet quitting and a range of talent issues in accounting. Host Rob Brown is a renowned presenter, facilitator and chair of high-level conferences, panels and events globally for the accounting and fintech profession. He is retained by many professional networks, alliances, associations, practices and vendors to chair their events and provide high-level interview content for their communities. He is a dynamic speaker and accomplished expert on trust, reputation, employer brand, talent, career development, succession, gen z/generations, employee advocacy and executive presence. https://www.linkedin.com/in/therobbrown/ Rob is author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk ‘The Personal Brand of You’ has been viewed over 300,000 times on YouTube. He is a stroke survivor, has epilepsy, is a committed Christian and has a black belt in kickboxing. He is based in Nottingham UK, home of Robin Hood, plays chess and backgammon, loves orange chocolate and is allergic to grapefruit. https://www.linkedin.com/company/accountinginfluencers https://bit.ly/AI-youtube https://twitter.com/accinfluencers read less
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Episodes

Mental Wellbeing Strategies for Busy Accountants
Today
Mental Wellbeing Strategies for Busy Accountants
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections. Mental Wellbeing Tips for Today's Busy Accountants with Justin GrantJustin Grant discusses the image problem in the accounting profession, citing a decline in accounting degree enrolment and a shortage of skilled professionals. He suggests that leaders should prioritise creating a better work environment. Justin also emphasises the importance of high-quality podcast production to attract and retain listeners. He shares his journey transitioning from law to podcasting and highlights the need for professionals to focus on their expertise while seeking support in podcast production. The episode concludes with a discussion on the market for inclusivity and support for mental health in the accounting profession.Justin Grant is the CEO of Professional Productions, which he founded to provide bespoke, high-ROI podcasting services to professional clients. He is a podcast producer, audiobook narrator, and voiceover artist with over 25 years' experience. He has overseen the launch and production of over a dozen podcasts, handling every aspect from technical and project management to creative collaboration and marketing. A former professional himself, Justin received his J.D. law degree from Arizona State University in 2012 and passed the bar exam in 2013. He subsequently earned a masters with merit at the University of Edinburgh Law School in 2019.◣━━━━━━━━━━━━━━━━━━━━◢You can watch this episode and more on our YouTube Channelhttps://www.youtube.com/@accountinginfluencersJoin the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencersThanks to our sponsors:ACCOUNTINGFLY. Accountingfly connects employers with top U.S.-based accounting talent through a variety of services including dedicated searches, Always-On Recruiting, and freelance placements for seasonal or temporary needs. They specialize in remote accounting recruitment, recognizing early on the significant advantages that remote work offers to employers, job-seekers, and their own operations. They pride themselves on their track record of matching the right candidates with the right opportunities and building a robust team of industry experts. Additionally, their partnership with Going Concern—an esteemed source for accounting news and insights—further enhances their ability to stay on the cutting edge of remote recruiting by tapping into a natural pipeline of job seekers.If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownMentioned in this episode:About Talent in AccountingWelcome to Talent in Accounting, one of the world's leading podcasts in this genre, with several spinoff shows. Our focus now is on...
Top Tips for Managing & Upskilling Accounting Talent
Today
Top Tips for Managing & Upskilling Accounting Talent
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.Top Tips for Managing & Upskilling Accounting Talent with HLB's Marina KooijmansMarina begins by explaining the challenges of talent management in today's rapidly changing world. She highlights the importance of reskilling and upskilling due to the ever-changing marketplace and the need for organizations to adapt and stay relevant. She mentions that technology-driven change and innovation are key drivers of this need for new skills.The conversation then shifts to the perception of accountants as not traditionally being associated with innovation. Marina acknowledges this but emphasizes that the accounting profession is also evolving and recognizing the importance of upskilling and change. She explains that accountants need to acquire not only technical skills but also digital skills and advisory skills to meet the changing needs of customers.Marina introduces the concept of a skill strategy and explains that organizations need to focus on skills rather than job descriptions. She mentions the importance of internal mobility and how it allows employees to develop new skills in different environments. She also highlights the benefits of international mobility, as it provides opportunities to learn from different cultures and enhance career growth.The conversation then delves into the various skills and competencies that should be part of any skill strategy or framework. Marina outlines five skill groups: technical skills, digital skills, advisory skills, leadership skills, and human skills. She emphasizes the importance of leadership, storytelling, problem-solving, ethics, integrity, and effective communication in the accounting profession.Rob and Marina discuss the challenges faced by accountants in upgrading their skills. Marina acknowledges that many accountants feel comfortable with their current knowledge and are hesitant to step out of their comfort zones, particularly when it comes to human skills. However, she highlights the importance of continuous learning and personal development to stay relevant in a changing landscape.The conversation concludes with Marina discussing different learning approaches and methods. She mentions the use of blended learning, including classroom training, e-learning, and audio books. Marina emphasizes the need for individuals to take responsibility for their own learning and development.This episode provides valuable insights into the challenges and importance of talent management and upskilling in the accounting profession. It highlights the need for accountants to adapt, develop new skills, and embrace continuous learning to succeed in a rapidly changing industry.Marina Kooijman is HLB’s Chief People Officer at the Executive Office in London. She is responsible for leading and driving the people strategy for the HLB network. She works on installing an innovative and inspiring culture in the organisation, based on the brand’s core values and purpose.Prior to joining HLB International, Marina has worked for several large international organisations like Deloitte and PwC, both in the Netherlands and abroad, giving her years of experience and a strong talent management background.◣━━━━━━━━━━━━━━━━━━━━◢You can watch this episode and more on our YouTube Channel
Good vs Great Leadership in Today’s Accounting Firms
1w ago
Good vs Great Leadership in Today’s Accounting Firms
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.Good vs Great Leadership in Today's Accounting Firms with former Allinial CEO Terry SnyderIn this episode of the Accounting Influencers Podcast, host Rob Brown welcomes Terry Snyder, a seasoned expert in accounting firm growth. Terry emphasizes the significance of cultivating a growth mindset in accounting and shares practical strategies for expanding your accounting firm. He delves into branding and provides tips on creating a strong brand, including defining your unique value proposition, identifying your ideal client, and creating a consistent visual and verbal identity.Moreover, Terry sheds light on the future of accounting and how firms can brace themselves for the technological changes ahead. He predicts that automation and AI will continue to play a significant role in the industry. He also highlights the importance of maintaining a personal touch and building strong relationships with clients. Tune in to the Accounting Influencers Podcast to learn more and to get valuable insights and tips from the industry's top influencers.Terry Snyder, a growth, strategy, and culture consultant, formerly served as the Head of Allinial Global, one of the largest accounting alliances in the world. He currently advises BOKS International, large accounting firms, and software vendors on their growth strategies. He started his career in 1970 - interning with (Deloitte) Haskins & Sells before joining Arthur Andersen. In 2006, he stepped out of the profession and became the president of a bank for 2 years before joining Allinial Global as the CEO and President. He spent 12 years with AG, overseeing growth from from $600 million (NA focused) to over $4.3 billion (globally focused). Now retired, Terry lives living in Charlotte North Carolina and consulting with BOKS International on growth and strategy as well as individual firms. Key Takeaways➤ Having a growth mindset is essential for accounting firms to thrive, and it's crucial to be open to new ideas and seek out opportunities to learn and improve constantly.➤ Developing a strong brand is a key strategy for accounting firm growth, and a strong brand is more than just a logo or tagline. It's about creating a clear and compelling message that resonates with your target audience.➤ To build a strong brand, it's important to define your unique value proposition, identify your ideal client, and create a consistent visual and verbal identity.➤ Automation and artificial intelligence will continue to play a growing role in the accounting industry, but maintaining a personal touch and building relationships with clients is still essential.➤ To stay ahead of the curve in the accounting industry, it's important to invest in technology, develop new skills, and embrace change.◣━━━━━━━━━━━━━━━━━━━━◢You can watch this episode and more on our YouTube Channelhttps://www.youtube.com/@accountinginfluencersJoin the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencersThanks to our...
Resilient Accounting Leadership in Tough Times
15-02-2024
Resilient Accounting Leadership in Tough Times
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.Resilient Accounting Leadership in Tough Times with CEO Sensei John FentonJohn Fenton speaks with host Rob Brown about his experience as a managing partner at BDO and his passion for leadership. Fenton draws upon his background in athletics, particularly in football and martial arts, to emphasise the importance of mindset, self-awareness, and intentionality of ineffective leadership. He stresses the need for leaders to take a step back, breathe deeply, and create white space on their calendars to centre themselves, make better decisions, and build deeper relationships with their employees and clients.John also touches on the power of active listening and focusing on what is most important. He believes that allowing oneself to be more centred leads to deeper, more meaningful relationships with employees and clients. John shares his personal experience with goal setting and how it changed his life, motivating him to work towards achieving his potential as an athlete and ultimately leading him to a successful career in accounting. This episode offers valuable insights into effective leadership strategies for accountants looking to grow their firms.◣━━━━━━━━━━━━━━━━━━━━◢You can watch this episode and more on our YouTube Channelhttps://www.youtube.com/@accountinginfluencersJoin the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencersThanks to our sponsors:ACCOUNTINGFLY. Accountingfly connects employers with top U.S.-based accounting talent through a variety of services including dedicated searches, Always-On Recruiting, and freelance placements for seasonal or temporary needs. They specialize in remote accounting recruitment, recognizing early on the significant advantages that remote work offers to employers, job-seekers, and their own operations. They pride themselves on their track record of matching the right candidates with the right opportunities and building a robust team of industry experts. Additionally, their partnership with Going Concern—an esteemed source for accounting news and insights—further enhances their ability to stay on the cutting edge of remote recruiting by tapping into a natural pipeline of job seekers.If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.https://www.linkedin.com/in/therobbrown
Soft Skills Mastery for Accountants in a VUCA World
08-02-2024
Soft Skills Mastery for Accountants in a VUCA World
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.Soft Skills Mastery for Accountants in a VUCA World with Bailey ParnellBailey Parnell", owner of Skills Camp, emphasises the importance of soft skills in the workplace, particularly in high-pressure professions like accounting. She stresses that grit is just one element of resilience and that soft skills are often the skills that characterise our relationships with ourselves and others. Bailey also explains how the VUCA acronym, Volatility, Uncertainty, Complexity, and Ambiguity, applies to the current workplace environment and how soft skills are crucial in navigating it.Bailey and Rob discuss the need for a growth mindset and being open to continuous learning and development. They emphasise the importance of seeking feedback and auditing one's skills to identify areas that require action, especially with the increasing automation of some roles. The speakers differentiate between optimists and pessimists and explain how having an optimistic mindset, particularly in times of change and stress, is crucial. The conversation concludes by emphasising the need for a learner-centric approach to teaching soft skills that prioritises the learners' interests and learning styles over serving the institution.Key Takeaways➺ Soft skills are essential in accounting, as they play a significant role in building relationships with colleagues, clients, and stakeholders.➺ Resilience is a critical soft skill, but it's not enough. Other essential skills include stress management, empathy, and cross-cultural communication.➺ The VUCA (Volatility, Uncertainty, Complexity, and Ambiguity) acronym is a helpful way to describe the current workplace environment, and developing soft skills is crucial in navigating it.➺ To develop soft skills effectively, a learner-centric approach should be taken that prioritises the learners' interests and learning styles over institutional needs.➺ Having a growth mindset, seeking feedback, and auditing one's skills are essential to continuous learning and development.➺ Being optimistic is crucial, especially in times of change and stress. Optimism isn't necessarily about being positive or negative, but rather how one views oneself about what happens.Bailey Parnell is a 2x TEDx speaker, Founder & CEO of SkillsCamp, and named one of Canada's Top 100 Most Powerful Women. She is an internationally-recognized entrepreneur, an active humanitarian, and an expert in soft skills training. Bailey has nearly 4 million views on her TEDx talks, and her work has been featured in Forbes, Good Morning America, CBC, and other notable media outlets. She completed her Masters in Communications and Culture at Ryerson University with research on social media's impact on mental health. This research led to the creation of her signature 5 Steps Towards #SafeSocial and a connected non-profit of the same name. Bailey is known for her skilful storytelling, confidence, research, and humour. She frequently speaks on social media and mental health, soft skills, intergenerational understanding, and being a woman in business.Bailey's company SkillsCamp is a soft skills training company that works with businesses and educational institutions to help their staff and students develop the essential skills needed for personal and professional success - personal branding, stress management, emotional...
Mental Health Awareness in Accounting – What Works
25-01-2024
Mental Health Awareness in Accounting – What Works
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.Mental Health Awareness in Accounting - What Works with Lucy CohenIn this episode of the Accounting Influencers Podcast, Lucy Cohen discusses the unintentional journey of becoming an influencer in the accounting profession. She emphasizes the importance of substance and expertise when sharing insights. Lucy also highlights the impact of mental health issues, such as anxiety and depression, on accountants. She encourages professionals to prioritize their mental health, seek support, and take preventive action against burnout.Lucy shares her own experiences and encourages open discussions about mental health to reduce stigma within the industry. Overall, the episode promotes self-awareness and well-being among accountants.Lucy, the co-founder of Mazuma, is a passionate innovator and disruptor in the accounting industry. With over 20 years of experience, she leads Mazuma forward through innovation, marketing, and business development. Her inspiration for creating Mazuma came from her childhood experiences witnessing the challenges self-employed creatives face with tax and accounting. Lucy's expertise and contributions have been recognized through numerous accolades and awards, including being shortlisted for Director of the Year (Innovation) and Practice Pioneer. She is also involved in powerlifting, mentoring start-up businesses, and advocating for important causes such as improved pain relief in medical procedures. Lucy's commitment to the accounting profession and her outstanding contributions have earned her prestigious awards and acknowledgments, further solidifying her role as an industry leader.◣━━━━━━━━━━━━━━━━━━━━◢You can watch this episode and more on our YouTube Channelhttps://www.youtube.com/@accountinginfluencersJoin the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencersThanks to our sponsors:ACCOUNTINGFLY. Accountingfly connects employers with top U.S.-based accounting talent through a variety of services including dedicated searches, Always-On Recruiting, and freelance placements for seasonal or temporary needs. They specialize in remote accounting recruitment, recognizing early on the significant advantages that remote work offers to employers, job-seekers, and their own operations. They pride themselves on their track record of matching the right candidates with the right opportunities and building a robust team of industry experts. Additionally, their partnership with Going Concern—an esteemed source for accounting news and insights—further enhances their ability to stay on the cutting edge of remote recruiting by tapping into a natural pipeline of job seekers.If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.https://www.linkedin.com/in/therobbrown
What’s Your Identity Beyond Being an Accountant?
18-01-2024
What’s Your Identity Beyond Being an Accountant?
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections."Embrace the human side of professionals! John Garrett, CPA-turned-comedian, shares insights on valuing hobbies, cultivating culture, and creating better workplaces."In this episode of the Accounting Influencers Podcast, guest John Garrett shares his journey from being a CPA and stand-up comedian to becoming a keynote speaker and organizational culture catalyst. He emphasizes the importance of acknowledging the human side of professionals and valuing their multifaceted lives outside of work.John's research reveals that 92% of professionals have other dimensions to their identity beyond their job title. He encourages accountants to embrace their hobbies and passions, as these aspects not only enhance their well-being but also make them more relatable and valuable in their roles. By celebrating the unique qualities of individuals, organizations can create better workplaces and foster deeper connections with clients.John Garrett is a thought provoker, author, and CPA who champions the human side of professionals. He consults with organizations to create better workplaces and develop productive cultures. With a background in stand-up comedy, he brings humor and insights to his work. John is an award-winning author, two-time Emmy nominee, and has performed on over 2,000 stages. He currently resides in Denver and is a college football fan. ◣━━━━━━━━━━━━━━━━━━━━◢Join the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencersFor videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtubeThanks to our sponsors:ACCOUNTINGFLY. Accountingfly connects employers with top U.S.-based accounting talent through a variety of services including dedicated searches, Always-On Recruiting, and freelance placements for seasonal or temporary needs. They specialize in remote accounting recruitment, recognizing early on the significant advantages that remote work offers to employers, job-seekers, and their own operations. They pride themselves on their track record of matching the right candidates with the right opportunities and building a robust team of industry experts. Additionally, their partnership with Going Concern—an esteemed source for accounting news and insights—further enhances their ability to stay on the cutting edge of remote recruiting by tapping into a natural pipeline of job seekers.If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.https://www.linkedin.com/in/therobbrown
What Good Career Development Looks Like in Accounting
11-01-2024
What Good Career Development Looks Like in Accounting
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.For today's show "Strategies for accountants to grow their firms by focusing on employee value proposition, personal growth, and career development with Robyn Clark."In this episode of the Accounting Influencers Podcast, host Rob Brown engages in a one-sided conversation with guest Robyn Clark, focusing on strategies for accountants looking to grow their firms. The discussion centers around creating a great employee value proposition and understanding the importance of employee needs in driving engagement and retention.They highlight the significance of aligning organizational goals with individual aspirations and leveraging personal growth and career achievement as key drivers for success. The conversation emphasizes the role of confidence, both in oneself and how others perceive them, and the need for self-awareness, feedback acceptance, and personal change in driving career development.Overall, the episode offers valuable insights and actionable steps for accountants seeking to foster growth within their firms.Robyn Clark is the Founder and President of WinningWise, Inc., a company dedicated to developing leadership and driving sustainable change and growth. With over 30 years of experience in talent management, transformational change, and culture building, Robyn brings energy, positivity, and innovative thinking to her work. She has worked with top-tier organizations such as The Federal Reserve Bank, L'Oreal, and Discover Financial Services, helping leaders and teams achieve new outcomes. Robyn's exceptional facilitation skills, commitment to learning, and personal investment in her clients' success make her a trusted partner in driving individual and organizational capability.◣━━━━━━━━━━━━━━━━━━━━◢Join the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencersFor videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtubeThanks to our sponsors:ACCOUNTINGFLY. Accountingfly connects employers with top U.S.-based accounting talent through a variety of services including dedicated searches, Always-On Recruiting, and freelance placements for seasonal or temporary needs. They specialize in remote accounting recruitment, recognizing early on the significant advantages that remote work offers to employers, job-seekers, and their own operations. They pride themselves on their track record of matching the right candidates with the right opportunities and building a robust team of industry experts. Additionally, their partnership with Going Concern—an esteemed source for accounting news and insights—further enhances their ability to stay on the cutting edge of remote recruiting by tapping into a natural pipeline of job seekers.If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.https://www.linkedin.com/in/therobbrown
Recruitment Best Practice Advice for Accounting Firms
04-01-2024
Recruitment Best Practice Advice for Accounting Firms
Welcome to the Accounting Influencers Podcast, dropping every Monday to 40,000 accounting professionals, finance specialists, software vendors, tech providers and influencers across 150 countries in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections.For today's show "Best Practice for Talent Recruitment in Accounting with Jeremy Hyman"In this Talent Special, Jeremy Hyman shares valuable insights for accountants looking to grow their firms. He emphasizes the changing recruitment landscape due to technology's increasing influence. While recruitment may not be their area of expertise, Hyman believes that the resource needs of accounting firms will change as more technologies become mainstream.He highlights that the pressure points for firms lie in delivery rather than sales or winning clients. To address this, firms need to provide more enablement at lower levels within the organization or automate lower-level tasks. By doing so, they can unlock growth potential, reduce costs, and improve profitability. Hyman also discusses the impact of COVID-19 on firms, including increased demand for assistance and a backlog of work.The conversation delves into the role of automation in removing drudge work and improving efficiency. By automating tasks like data transformation or pushing certain work back to clients through cloud accounting, firms can free up resources and enhance client satisfaction. Hyman warns against relying solely on offshoring as a short-term solution, highlighting potential cost increases and client objections.Regarding recruitment, Hyman emphasizes that job quality is crucial. Firms need to showcase the use of technology, offer modern tools and systems, and provide meaningful and fulfilling work to attract top talent. Technology can enhance the job specification and improve the perceived value of the role for potential recruits and clients.Key Takeaways➤ The pressure points for accounting firms lie in delivery, not sales or winning clients. Firms should focus on enabling lower-level employees and automating tasks to reduce costs and improve profitability.➤ COVID-19 has increased the demand for assistance from state bodies, and firms are struggling to keep up with a backlog of work.➤ Remote work and changing client needs require firms to adapt their technology requirements and work patterns.➤ Automation can remove drudge work from the stack, benefiting clients and staff by saving time and increasing satisfaction.➤ Strategies like pushing work back to clients through cloud accounting can alleviate workload and improve efficiency.➤ Offshoring may provide short-term cost benefits but can increase costs and client objections in the long run.➤ When recruiting, the quality of the job, including technology and fulfilling work, plays a crucial role in attracting top talent and enhancing client perception.➤ Growth opportunities for accounting firms lie in remaining independent and impressing clients through innovative approaches rather than relying on consolidation.➤ Technology can enhance job specification and be perceived as valuable by both recruits and clients, leading to a more successful and proactive firm.You can also watch this on YouTube -https://youtu.be/9KHkwh0BxWAGuest BioJeremy Hyman is a seasoned professional with over 25 years of experience in the professional services sector. With a background in law and expertise as an IT manager, partner, software developer, and management consultant, Jeremy brings a wealth of technical, practical, and commercial skills
Understanding the Needs of Your Accounting Talent
28-12-2023
Understanding the Needs of Your Accounting Talent
Welcome to the Accounting Talent Podcast, dropping every Thursday to accounting professionals, finance specialists, software vendors, tech providers and influencers in the accountancy, CPA and bookkeeping space. To participate in our international virtual speed networking events for the accounting community, go to https://accountinginfluencers.com/events and book your place at the next gathering. Great to build your personal brand and make valuable industry connections. Understanding the Needs of Your Accounting Talent with Robyn ClarkRob Brown welcomes Robyn Clark, the founder of WinningWise, an HR/Talent Management company, to share her expertise and insights on talent management and organisational success.With over 30 years of experience working with renowned companies such as L'Oreal and the Federal Reserve Bank, Robyn brings a wealth of knowledge in designing and delivering solutions in talent management. In this episode, Robyn will delve into various topics essential for organisations and individuals.From an organisational perspective, Robyn will discuss the importance of succession planning and how to grow a strong bench of talented individuals within a company. She will shed light on employees' evolving needs and what people seek in their professional lives today. Furthermore, Robyn will emphasise the significance of building a positive organisational culture and why it matters for long-term success.Switching gears to an individual perspective, Robyn will provide valuable insights on how employees can navigate their career growth effectively.Listeners will gain practical advice on securing promotions, obtaining more rewards, and taking charge of their career trajectories. Robyn will also address the challenges that arise when disagreements occur and share strategies to align with one's boss for greater harmony and success.Guest BioRobyn Clark is the Founder and President of WinningWise, Inc., a company dedicated to developing leadership and driving sustainable change and growth. With over 30 years of experience in talent management, transformational change, and culture building, Robyn brings energy, positivity, and innovative thinking to her work. She has worked with top-tier organisations such as The Federal Reserve Bank, L'Oreal, and Discover Financial Services, helping leaders and teams achieve new outcomes. Robyn's exceptional facilitation skills, commitment to learning, and personal investment in her clients' success make her a trusted partner in driving individual and organisational capability.Robyn LinkedIn: https://www.linkedin.com/in/robynrclark/WinningWise LinkedIn: www.linkedin.com/company/winningwise/Website: www.winningwise.comYour HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: https://www.linkedin.com/company/accountinginfluencersYouTube:
Developing Talent in Accounting Firms: Mark Fritz
21-12-2023
Developing Talent in Accounting Firms: Mark Fritz
Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Developing Talent in Accounting Firms: Mark FritzIn this episode of the Accounting Influencers Podcast, guest Mark Fritz shares valuable insights for accountants looking to grow their firms. Mark emphasizes the importance of creating a sense of ownership and achievement among team members, rather than just focusing on activities. He discusses the drawbacks of micromanagement and encourages leaders to enable their teams, coach them, and act as enablers rather than dictators.Mark also highlights the significance of creating the right experience for clients in service-based businesses. He suggests that it's not just about the details of the service but also about the feeling and impression it leaves on clients. Additionally, he explores the concept of work-life integration and the need for flexibility in allowing individuals to balance their personal and professional lives effectively.The episode delves into the role of leadership in fostering growth and development within organizations. Mark stresses the importance of helping individuals tap into their potential, providing opportunities for them to grow, and involving them in improvement projects to enhance engagement and satisfaction.Lastly, he emphasizes the value of offering choices and options for personal development, recognizing that not everyone develops in the same way. Mark encourages leaders to listen to their team members and tailor development opportunities to their preferences and needs. He also underscores the significance of creating environments that foster understanding and support, both internally among team members and externally with clients.Overall, this episode offers practical advice and strategies for accountants to enhance their leadership skills, create positive experiences for clients, and promote growth within their firms.Guest BioMark Fritz is an accomplished leader with a focus on leading change across distances and cultures. With an extensive international career, Mark has led enterprise-level change programs in diverse markets such as Egypt, Netherlands, Italy, and Japan. He has excelled in driving transformation and reengineering efforts, successfully leading virtual organizations and building strong, diverse teams.As a leadership specialist, Mark has worked with executives and organizations worldwide, helping them transform their leadership habits and achieve better results. With mentoring and masterclasses delivered in over 50 countries, Mark brings his expertise to prestigious business schools, including IE Business School and HEC, teaching courses on leadership and influence. He also designs bespoke leadership programs within organizations to strengthen leaders and equip them with the tools for growth and success.Mark's personal journey has taken him across the globe, living in various countries and working in over 50 countries. Currently based in London with his Japanese wife, Mark finds joy in playing golf and cherishes the opportunity to work with people from different cultures and backgrounds, recognizing the value of learning from such experiences.Known for his focus on empowering leaders to stop micromanaging and instead foster a mindset of ownership and achievement, Mark helps leaders unlock their team's potential. Through impactful keynotes and masterclasses, he delivers inspirational experiences packed with practical advice and actionable steps.With a dedication to driving performance, influencing others, and mentoring, Mark's thought-provoking sessions and ongoing support make him an integral part of any organization's growth journey. His unique blend of inspiration and practicality leaves audiences
Winning the Accounting Talent Battle: John Fenton
14-12-2023
Winning the Accounting Talent Battle: John Fenton
Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Winning the Accounting Talent Battle: John FentonIn the Accounting Influencers Podcast episode, guest John Fenton shares valuable insights on how accountants can attract and retain top talent to grow their firms. John emphasises the importance of measuring success based on the quality of relationships with customers, employees, and vendors. He advises accountants to create white space on their calendars to reflect on their firm's direction, clients, and ongoing projects.The conversation delves into the challenges accounting firms face in the current talent landscape. John discusses the battle for talent, the push and pull dynamics related to remote work, and the return to office dilemma. He acknowledges the changing expectations and desires of the workforce, highlighting the importance of work-life balance and well-being. John also explores the concept of culture and its impact on the success of firms, emphasising that the "soft" skills related to people, relationships, and culture are essential bedrock for thriving businesses.In addressing the talent challenge, John suggests that firms must focus on creating an environment where individuals can contribute to something bigger than themselves and align their values with the firm's values. Given the advancements in AI and technology, he emphasises the need for critical thinking, creativity, and problem-solving skills in the profession.Listeners will gain valuable insights into talent retention strategies, creating a positive work culture, and addressing the evolving needs of the workforce. John's expertise provides actionable advice for accountants looking to attract and retain top talent while positioning their firms for growth in a competitive industry.Guest BioJohn Fenton is a seasoned executive coach, speaker, and author specialising in helping leaders navigate challenging and complex situations. With a black belt in tai chi and over two decades of experience as a managing partner at BDO USA, John brings a unique perspective to leadership development.As the founder of John J Fenton Executive Coaching, John has worked with diverse leaders, from managing partners at professional firms to board executives and CEOs. He understands the inner game of leadership, and his methodology focuses on developing the mindset, purpose, and culture necessary for success in today's rapidly changing world.John also authorises the best-selling book 5 Minute MasteryTM, which provides practical advice and strategies for leaders who want clarity and more freedom. He is an award-winning speaker on executive leadership excellence, having spoken at conferences and events worldwide.In addition to his professional accomplishments, John is a heart attack survivor and a strong advocate for well-being in the workplace. He is passionate about helping leaders overcome imposter syndrome, manage overwhelm, and develop emotional intelligence.John's three speciality topics are leading in challenging times, winning the talent battle, and the top five challenges for modern-day leaders. In his work, he emphasises the importance of purpose, culture, diversity, equity, and trust and provides actionable insights for leaders who want to thrive in 2023 and beyond.Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a...
Solving Talent Problems in Accounting: Jason Staats
07-12-2023
Solving Talent Problems in Accounting: Jason Staats
Jason Staats shares valuable insights on growing an accounting firm, defining a niche, and building a vision to differentiate.Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Solving Talent Problems in Accounting: Jason StaatsIn this episode of the Accounting Influencers podcast, host Rob Brown interviews Jason Staats, an accomplished entrepreneur and CPA, to provide insights on how to grow an accounting firm. Jason shares his experience and expertise in building a $5M accounting firm, as well as in producing content and providing thought leadership on sustainable accounting firms, AI adoption, and software partnerships.He emphasizes the importance of being able to say "no" and capitalizing on the coolest "yeses" to engage, as well as defining the type of clients and employees the firm is best for. Jason also highlights the need for a compelling vision to differentiate the firm and build a team around the right abilities. He emphasizes that it's essential to ensure that the support structure for the team is built to prioritize emotional health and mindfulness.Lastly, Jason shares his insights on the calculation for individuals just entering the accounting profession and the need to find the right place that aligns with their abilities and way of working best. Overall, the episode provides valuable advice for accountants looking to grow their firms and build a team around the right abilities.Guest BioJason Staats is an accomplished CPA and entrepreneur, running a $5M accounting firm and an online community for accounting firm owners. He produces content and provides thought leadership on sustainable accounting firms, AI adoption, and software partnerships. He is also a prolific content creator with a YouTube channel and weekly newsletter. In his spare time, he enjoys spending time with his family.Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: https://www.linkedin.com/company/accountinginfluencersYouTube: https://bit.ly/AI-youtubeTwitter: https://twitter.com/accinfluencersAdvanceTrack sponsors talent in AccountingPlease get to know us better!If you enjoy the show, please leave a review on your preferred platform.Website: https://accountinginfluencers.com/podcastSocial Media:LinkedIn: https://www.linkedin.com/company/accountinginfluencersYouTube: https://www.youtube.com/@accountinginfluencers
Problem Solving for Accounting Leaders: Katie Best
30-11-2023
Problem Solving for Accounting Leaders: Katie Best
Discover how leadership coaching can help accounting firms overcome challenges such as recruiting top talent and adapting to hybrid work with Katie Best.Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Problem Solving for Accounting Leaders: Katie BestIn this episode of the Accounting Influencers Podcast hosted by Rob Brown, a leadership coach and consultant, Katie Best discusses the challenges faced by professional services firms and their leaders and how coaching, consultancy and leadership development can help overcome these challenges. Katie explains that some common problems firms face include recruiting and retaining top talent, adapting to the hybrid work model, and staying ahead of the curve with new technology.Katie emphasises the importance of having a distinct culture and unique flavour to appeal to potential employees while acknowledging the commonalities across different sectors. She also discusses her upcoming book on messy leadership problems and a framework leaders can use to solve them.Katie highlights the challenges individual leaders face, especially the link between a particular leader's work and the broader corporate strategy, and how coaching can be used to overcome these challenges. Finally, she discusses the importance of engagement, culture, and personal relationships in leadership, especially in the current climate where work-life balance and mental health are becoming increasingly important.Guest BioDr Katie Best is a renowned leadership coach, consultant and Visiting Fellow at LSE and King's College, passionate about helping leaders and their firms navigate complex and challenging situations. With years of experience in coaching, consultancy and leadership development programmes, Dr Best has helped partners and senior leaders from top-tier firms such as EY, KPMG and RSM to tackle their most challenging leadership dilemmas.Dr Best's expertise in leadership has also made her a sought-after speaker at events, where she shares insights and perspectives on leadership in today's ever-changing business landscape. She is also working on a book about messy leadership problems, which will be a valuable resource for leaders looking to improve their leadership skills.Outside of work, Dr Best is an avid fan of competitive socializing, flea market hunting and travelling. Her love for sports has led her to attend the Women's Euros final, where she nearly passed out from excitement. Dr Best lives in North London with her husband and daughter, where she inspires and supports leaders to achieve their full potential.Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: https://www.linkedin.com/company/accountinginfluencersYouTube: https://bit.ly/AI-youtubeTwitter:
Employer Brand Wins for Accounting Firms: Trisha Daho
23-11-2023
Employer Brand Wins for Accounting Firms: Trisha Daho
Discover the importance of culture building, leadership development, and employer branding in accounting firms to improve retention and growth.Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Employer Brand Wins for Accounting Firms: Trisha DahoThe episode of the Accounting Influencers Podcast hosted by Rob Brown features Trisha Daho, who talks about culture building, talent acquisition and retention in accounting firms. Daho explains that firms are struggling to find conventional talent to fill the needs of their growing businesses, and high performers are leaving early because they don't see the accounting space as an innovative career path. To address this, firms must create a culture of inclusion that provides a custom experience for each employee. They also need to develop an employer brand that is compelling, authentic, differentiated, and feeds into the client brand.Daho emphasizes that firms must intentionally discover what makes them unique and different and what compels people to stick around. Firms must align their vision with their employees' to create a sense of purpose and meaning and focus on the onboarding experience to appeal to various people. To retain highly motivated employees, firms need to measure the impact of their leaders on their people and create a culture of open communication and mentorship that fosters growth and development.Guest BioTrisha Daho is a former Big 4 Accounting and Advisory partner turned into a culture, talent, and DEI expert. She founded Empowered, partnering with leadership teams to create sustainable and measurable people results. With laser-focused strategies, she built thriving practices in four regions and created growth businesses that have expanded exponentially. Trisha writes and speaks regularly on authenticity in leadership, creating growth cultures, diversity and inclusion, and more. She is also a kickboxing instructor, dog fosterer, and avid traveller.https://www.linkedin.com/in/trishadaho/Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: https://www.linkedin.com/company/accountinginfluencersYouTube: https://bit.ly/AI-youtubeTwitter: https://twitter.com/accinfluencersAdvanceTrack sponsors talent in AccountingCould you get to know us better?If you enjoy the show, please leave a review on your preferred platform.Website: https://accountinginfluencers.com/podcastSocial Media:LinkedIn: https://www.linkedin.com/company/accountinginfluencersYouTube:
Culture, Inclusion & Accounting Talent: Juana Bordas
16-11-2023
Culture, Inclusion & Accounting Talent: Juana Bordas
Dr. Juana Bordas emphasises the significance of intergenerational and intercultural leadership, diversity, and preparation for future trends.Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Culture, Inclusion & Accounting Talent: Juana BordasIn this episode of the Accounting Influencers Podcast hosted by Rob Brown, the guest, Dr Juana Bordas, discusses the importance of intergenerational and intercultural leadership in the accounting industry. Bordas explains that elders play a crucial role as a bridge between generations, sharing their experiences and perspectives. She emphasises the need for diversity in leadership to create a multicultural global world that taps into the talents of all different cultures, ethnic groups, and nationalities.Juana also discusses the impact of women in leadership roles, noting that women CEOs can help the bottom line by bringing their people skills and relationship orientation with them. She suggests that leaders should think about the future and prepare for trends such as the increasing youthfulness, multiculturalism, globalisation, and digitisation of the world. Bordas explains that young people today value work-life balance, meaning and purpose in their careers and want to connect with others, including getting to know their stories and narratives. She argues that intergenerational and intercultural leadership is vital for enriching organisations and enhancing humanity.Guest BioJuana Bordas is a renowned thought leader and pioneer in leadership, diversity, and organisational change. She is a celebrated author of award-winning books, including "Salsa, Soul, and Spirit: Leadership for a Multicultural Age" and "The Power of Latino Leadership, Second Edition, Revised and Updated: Culture, Inclusion, and Contribution."As an immigrant from Nicaragua, Dr. Bordas embodies the resilience and determination of the immigrant spirit. She is recognised for her expertise in multicultural and inclusive leadership, which includes the contributions of Latinos and communities of colour. She has worked with various organisations, including Google, Microsoft, and Chevron, to prepare them for the multicultural age.Dr. Bordas also received several awards and recognitions, such as the Lifetime Achievement Award from The International Leadership Association and being named one of the 100 Top Latino Leaders in the U.S. by The National Diversity Council. Her upcoming book, "The Power of Latino Leadership," explores how Latinos can be positioned to be leaders in this century through expanding demographics, intergenerational leadership, economic power, international connections, and workforce participation.Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: https://www.linkedin.com/company/accountinginfluencersYouTube: https://bit.ly/AI-youtubeTwitter:
Talent & Culture Drivers in Accounting: Trisha Daho
09-11-2023
Talent & Culture Drivers in Accounting: Trisha Daho
Learn why culture & people strategy are crucial for accounting firms, trust is vital for service providers, & employer branding wins the talent war.Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Employer Brand Wins for Accounting Firms: Trisha DahoThe episode of the Accounting Influencers Podcast hosted by Rob Brown features Trisha Daho, who talks about culture building, talent acquisition and retention in accounting firms. Daho explains that firms are struggling to find conventional talent to fill the needs of their growing businesses, and high performers are leaving early because they don't see the accounting space as an innovative career path.To address this, firms must create a culture of inclusion that provides a custom experience for each employee. They also need to develop an employer brand that is compelling, authentic, differentiated, and feeds into the client brand.Daho emphasizes that firms need to be intentional about discovering what makes them unique and different and what compels people to stick around. Firms must align their vision with their employees' to create a sense of purpose and meaning and focus on the onboarding experience to appeal to various people. To retain highly motivated employees, firms need to measure the impact of their leaders on their people and create a culture of open communication and mentorship that fosters growth and development.Guest BioTrisha Daho is a former Big 4 Accounting and Advisory partner turned into a culture, talent, and DEI expert. She founded Empowered, partnering with leadership teams to create sustainable and measurable people results. With laser-focused strategies, she built thriving practices in four regions and created growth businesses that have expanded exponentially. Trisha writes and speaks regularly on authenticity in leadership, creating growth cultures, diversity and inclusion, and more. She is also a kickboxing instructor, dog fosterer, and avid traveller.https://www.linkedin.com/in/trishadaho/Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: https://www.linkedin.com/company/accountinginfluencersYouTube: https://bit.ly/AI-youtubeTwitter: https://twitter.com/accinfluencersAdvanceTrack sponsors talent in AccountingCould you get to know us better?If you enjoy the show, please leave a review on your preferred platform.Website: https://accountinginfluencers.com/podcastSocial Media:LinkedIn: https://www.linkedin.com/company/accountinginfluencersYouTube:
Talent, Tech & High Growth Firms: Lee Frederiksen
02-11-2023
Talent, Tech & High Growth Firms: Lee Frederiksen
Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.Hinge Research: Talent, Tech & High Growth Firms: Lee FrederiksenThe Accounting Influencers Podcast, hosted by Rob Brown, features Lee Frederiksen, a behavioural scientist and researcher at Hinge Marketing, discussing marketing and growth opportunities for accounting firms.Lee talks about the importance of marketing and the need for the right talent and skills to implement effective marketing strategies. He highlights the role of digital marketing techniques such as search engine optimisation, consultations, and blog posts in high-growth firms. In contrast, traditional techniques like business development and networking are used by no-growth firms. The episode also covers the importance of being flexible and adaptive to changes and gathering client data to understand their needs and anticipate changes in the market. The focus should be on leveraging technology and talent to develop innovative solutions and stay ahead of the competition. Frederiksen concludes by emphasizing the evolving role of accounting firms, which includes strategy development, branding, and marketing services.Key takeaways from this episode include:➤ why employer branding is a critical topic for accounting firm leaders to understand➤ the three things you need to build a successful professional services firm➤ the biggest growth challenge for many accounting firms➤ why the accounting profession has the lowest number of actively looking job-seekers in the whole professional services sector➤ what exactly job seekers are looking for in new roles depends on where they are in their career➤ the importance of being able to work remotely for talent looking for accounting roles➤ why accounting firms who have not responded well to covid will suffer most in losing top talent➤ the number one factor in creating a really strong employer brand for your accounting firm➤ the futility of your accounting firm having more than 3 core values➤ the number one thing job seekers who are actively looking for a new position actually want➤ the prime times or triggers that make people restless in wanting to leave an accounting firm or role➤ explaining the trend of people thinking of their career as a series of gigs vz jobs➤ why loyalty to an accounting firm increases for both staff and clients once a critical time has passed➤ the disruptive effect of mergers and acquisitions on workforce stability of accounting firms➤ why making people stay with 'golden handcuffs' can cause resentment and lowered productivity in accounting firm staff➤ the two stages in developing a compelling 'employer brand' in an accounting firm➤ a strong accounting firm brand in the marketplace may attract talent to you, but there's one vital thing it won't do➤ the differences in professional services sectors when it comes to how they attract and retain top talent➤ the importance of time horizons for restless employees - vital to know for retaining your best people➤ why it's inevitable in tough times that accounting firms will lose people➤ how the business model of 'needing a local and regional presence' has changed for accounting firms➤ what do accounting firms can do to attract employees that are not actively looking to move➤ questions accounting firm leaders should be asking in shaping a strong employer brand➤ two top tips for accountants who want more career capital and greater profitabilityGuest BioLee Frederiksen is an award-winning marketer, Visible Expert®, and business strategist. As the Managing Partner of Hinge, he uses his PhD...
The Under-Used Brain of Accountants: Dawn Goldberg
26-10-2023
The Under-Used Brain of Accountants: Dawn Goldberg
Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.The Under-Used Brain of Accountants: Dawn GoldbergIn this Talent Special bonus, "The Under-Used Brain of Accountants", Rob Brown chats to Dawn Goldberg, a mindset coach for accountants and shares how understanding and managing your brain can transform your personal and professional life. She discusses the universal application of the mindset mastery tool she teaches, explaining how it can improve relationships and every other area of life. She also shares her experience applying the tool to tax season and how it improved her experience with reduced stress.Dawn highlights the importance of mastering time management for accountants and explains that managing the brain and time go together. She stresses the significance of taking ownership of our thoughts, creating intentional change, and sharing how getting everything out of our brains and onto paper can help in this process, allowing us to separate the facts from our thoughts about the facts. She emphasises that our thoughts are optional, and we can think intentionally to achieve better results.Key Takeaways➤ Mindset mastery is a universal tool that can be applied to every area of our lives.➤ Circumstances are neutral, and our thoughts create our reality.➤ Better time management for accountants involves understanding how to manage our brains, not just relying on external tools.➤ Taking ownership of our thoughts and understanding that our thoughts about our jobs create our feelings is crucial for creating intentional change.➤ Getting everything out of our brains and onto paper can help with the process of mastering our mindset.➤ Our thoughts are 100% optional, and intentional thinking can lead to better feelings and results.Guest BioDawn Goldberg is an accomplished CPA with over 30 years of experience in public accounting, having worked for notable firms such as Deloitte and Ernst & Young. She is also a Professional Certified Coach for Accountants, passionate about teaching accountants how to optimise their skills and become more competent professionals.Dawn's interest in learning led her to study life coaching, through which she learned powerful tools that positively impacted her life, including stress-free tax seasons. Her passion for helping accountants led her to write the book "The Smarter Accountant" and create two 6-week coaching programs - The Smarter Accountant Program and The Smarter Accountant Time Management Program.Dawn aims to empower accountants to become more efficient and productive, preventing burnout, stress, and frustration. She achieves this by sharing her coaching and tools, helping accountants become more intelligent, effective, and ultimately more fulfilled.Facebook https://www.facebook.com/Dawn.Goldberg.CPALinkedin https://www.linkedin.com/in/dawn-g-11366717b/Website https://thesmarteraccountant.com/Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn:
What Motivates Accountants & CPAs: Ashleigh Miller
19-10-2023
What Motivates Accountants & CPAs: Ashleigh Miller
Through expert interviews and high-level panels, Talent in Accounting explores talent, culture, recruitment, leadership, mental well-being, and more with expert interviews and high-level discussions.What Motivates Accountants & CPAs: Ashleigh MillerIn this Talent Special bonus, "What Motivates Accountants & CPAs", Rob Brown features Ashley Miller, an executive coach. Ashley shares insights into leadership, team dynamics, and influence. She discusses the importance of the human element in accounting and how firms can add value by understanding what motivates their employees. Ashley also describes creating emotional connections in the workplace and inspiring employees through communication and empathy. She suggests building trust by being vulnerable and creating a sense of belonging for employees. Furthermore, Ashley notes the unique opportunity for accounting firms to expand globally by recruiting diverse individuals. She concludes by challenging leaders to be self-aware and advocate for their careers while being accountable.You can also watch this on YouTube here: https://youtu.be/jrprBPjKU_gAccounting firms are uniquely positioned to help businesses grow and succeed, especially during challenging times like the pandemic. Firms can expand globally and seek diverse talent to support their clients.People crave human connection, even in their work lives, and accountants need to remember that clients and colleagues are people, not robots. Leaders can motivate and retain talent by understanding what motivates each individual and providing value beyond just salary.Self-awareness is crucial for both leaders and team members. Leaders need to be aware of their impact on others and seek feedback to improve, while team members must advocate for their careers and take personal accountability for their actions.Trust and vulnerability are essential for building relationships with colleagues and clients. People are likelier to follow leaders they trust and buy from organizations they like. Accountants can build trust and create deeper connections by being vulnerable and sharing their human side.Guest BioAshleigh Miller is the founder of Amplify Excellence LLC, a certified executive coach, and a business leader with over 20 years of experience in professional services organizations such as EY and Accenture. She is passionate about the human element within the business environment and empowers others by helping them realize their unique strengths as a catalyst for personal and team success. Ashleigh facilitates workshops and coaches on the art of emotional intelligence and its impact on business development, leadership skills, and team dynamics. She also serves as the President of the Board of Ballet Excel Ohio (BXO). In her free time, Ashleigh enjoys consuming hours of audiobooks and exciting podcasts, playing cards, laughing with friends, and engaging with her teenage children.Your HostHost Rob Brown is a renowned presenter, facilitator, and chair for high-level conferences and events in the accounting and fintech profession worldwide. He's an expert on trust, reputation, talent, career development, and more.Author of Build Your Reputation and a TEDx speaker with over 300,000 YouTube views: stroke survivor, a committed Christian, and a black belt in kickboxing. Based in Nottingham, UK, he enjoys chess, backgammon, and orange chocolate but is allergic to grapefruit.LinkedIn: https://www.linkedin.com/in/therobbrown/Company: