Today’s episode is a deep-dive with our partners, EFG Holding. As a long-time sponsor of the show, EFG Holding have been avant-garde and frontier-breaking, keeping with their own ethos of being a trailblazing financial institution with a Universal Bank in Egypt and the leading investment bank in Frontier and Emerging Markets. This week, I’m sitting down Aladdin El Afifi, CEO of EFG Finance, an EFG Holding company - EFG Holding’s Non-Bank Financial Institutions (NBFI) platform. I also speak to Mohamed Abou Basha, an MD and Head of Macroeconomic Analysis at EFG Hermes Research. We talk about their early career pivots, what brought them to EFG and how the company’s culture and values is at the foundation of their growth. Thank you for joining me on this season of What I Did Next. We’ll be back with a new season in March. Until then, you can catch up on any episodes you’ve missed and also watch segments of our interviews by following us on YouTube. Learn more about your ad choices. Visit megaphone.fm/adchoices