Creating effective podcast show notes that can attract potential listeners, increase downloads, and boost your subscriber count is a pivotal part of podcast production. So, in this episode, I'll share my tips and strategies to enhance your show notes, including writing catchy headlines, providing brief episode overviews, using timestamps, and avoiding technical jargon. We will touch on the significance of incorporating SEO techniques to improve your podcast's visibility in search engine results. Learn how to utilise keywords and phrases strategically in your show notes to reach a wider audience and increase your podcast's discoverability. Furthermore, I'll introduce you to my favourite efficient online tool, Summarize.com, which auto-generates show notes, timestamps, hashtags, social media posts, and even email templates. Discover how this fantastic resource can simplify your podcast promotion process and save you time! Links: Summaraize - https://veritysangan.com/summaraize Otter.ai - https://veritysangan.com/otter Hemingway App - https://hemingwayapp.com/ Timestamps: [00:00:00] Introduction [00:00:24] Mastering Podcast Show Notes [00:02:25] Improving Your Podcast Show Notes [00:05:46] Practical Tips for Crafting Compelling Podcast Show Notes [00:07:47] The Importance of Show Notes for your Podcast: Tools and Strategies Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I discuss the common mistakes that new podcasters make. Investing in an expensive microphone does not guarantee high-quality audio content, as it is more about the skills to use the microphone effectively. We'll also talk about how new podcasters often expect overnight success and give up too early when podcasting is a long game that requires patience and consistency. Additionally, I'll tell you why constantly switching editing software based on reviews can be killing your podcast growth. Instead, you need to find what works and stick with it. Finally, we'll talk about consistency, targeting the right audience, and promoting the podcast on ideal platforms. I'll give you my thoughts on converting podcast content into other forms, such as blog posts and optimising them for SEO to attract more listeners. Highlights: Thinking an expensive microphone guarantees high-quality audio Expecting overnight success, limiting podcasts to a few directories, giving up too early Avoid getting caught up in constantly switching editing software based on reviews Common errors: lack of consistency, not focusing on a target audience, not promoting the podcast on non-ideal platforms Importance of promoting and marketing the podcast effectively Converting podcast content into other forms, like blog posts, for SEO optimization Encouragement for listeners to share their own experiences and mistakes Timestamps: [00:00:00] Intro [00:01:02] Believing you need an expensive microphone [00:01:46] Expecting instant success [00:03:03] Not having your podcast on multiple directories [00:04:23] Giving up before episode 10 [00:05:40] Constantly changing software [00:07:27] Not promoting your podcast [00:09:14] Creating content just for yourself Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you a podcaster looking to monetize your podcast? In this episode, I'll share my insights on how ads can become a valuable stream of income for your podcast. Join the discussion as I explore the reasons why podcasters choose to include ads, including covering running costs and the potential for full-time income. I also emphasize the importance of moderating ad content and ensuring alignment with your podcast's subject. Episodes mentioned: Ep 46: 10 Ways to Monetise Your Podcast - for FREE! - https://traffic.megaphone.fm/AUDD7468262492.mp3?updated=1699178185 Ep 45: Preparing for Podcast Monetisation: The Key Steps to Success - https://traffic.megaphone.fm/AUDD2894761424.mp3?updated=1699178118 Timestamps: 00:00 Introduction 00:31 The Tweet that sparked a debate 01:32 The types of ads used in podcasts 02:56 Why include ads in your podcast 03:23 The cost of running a podcast 04:23 Why insert ads into your podcast 05:11 Having ad-free episodes 06:45 Should you include ads in your podcast? My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩‍💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone Learn more about your ad choices. Visit megaphone.fm/adchoices

It's part 3 of our Podcast Marketing Series and in this episode, I share more of my takeaways from attending GREENHOUSE Jersey 2023. I had the fortune of seeing May James speak live about how to take the ick out of sales. And this got me thinking. Whilst May's talk focused on marketing and sales for businesses, I found the insights highly applicable to marketing podcast episodes and shows. Tips include confidently promoting your podcast, tracking data, and aligning content strategies. My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩‍💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone Timestamps: [00:00:00] Intro [00:02:30] Selling your podcast to get more listeners [00:03:26] Talk about your podcast everyday [00:05:16] Tracking podcast analytics to inform your marketing strategy [00:07:24] Not everyone is your ideal listener [00:08:32] Do podcast metrics even matter? [00:09:44] Your podcast's value Learn more about your ad choices. Visit megaphone.fm/adchoices

It's part 2 of our Podcast Marketing Series! In this episode, I'm delving into a talk I attended at GREENHOUSE Jersey and delivered by Joe Glover, co-founder of The Marketing Meetup. In his talk, Joe talked all about marketing products and services to customers. His approach is highly applicable to podcasts and podcasters who want to engage their listeners and turn them into loyal fans. Learn how to increase your listeners, subscribers, and visibility for your podcast by implementing these effective marketing strategies. We'll highlight the importance of branding, tone of voice, and values that make your podcast unique and appealing to audiences. Discover the power of 'Word of Mouth' in boosting your podcast's popularity and find out how to leverage your podcast outro to encourage listeners to share your content on social media. My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩‍💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone Timestamps: [00:00:00] Intro [00:00:19] Applying Marketing Strategies for Podcasting Growth [00:01:29] Joe Glover's Marketing Philosophy [00:02:32] Branding and Distinctiveness in Podcasting [00:03:23] Promoting Your Podcast: Considering Your Branding, Tone of Voice, and Values [00:04:36] Influence of Word of Mouth on Podcast Sharing and Popularity [00:06:56] Promoting Your Podcast Effectively [00:08:36] Being Respectful of Your Energy Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I share my key takeaways from the Greenhouse Jersey Marketing and Sales Conference that I recently attended. I was blown away by a talk from Dan Knowlton, co-host of the Business Anchors Podcast, where Dan explained why we need to forget everything that we know about traditional marketing. So, with my podcasting thinking cap on, I took notes on how everything he was advising in terms of selling products and services, could instead be applied to promoting your podcast. Timestamps: [00:00:00] Marketing Your Podcast: A Mini-Series - Intro [00:02:13] Forget Everything You Know About Marketing [00:04:25] The Art of Selfless Selfishness in Content Creation [00:07:03] Podcast Promotion Tips and Strategies My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩‍💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I delve into the importance of understanding microphone technique for podcasting success. In this episode, I share my personal experience with the popular Blue Yeti microphone and address the common misconception surrounding affordable microphones. Don't fall into the trap of simply buying the "best" microphone on the market. Discover how understanding and properly using your microphone's features can greatly enhance your sound quality. Timestamps: 00:00 Intro 00:31 The WORST question to ask about podcast microphones 01:15 The Blue Yeti microphone 02:03 How to use your Blue Yeti microphone properly 03:00 What you need to be asking when buying a microphone for podcasting 03:30 How podcasters are using their microphones all wrong 03:44 Understanding microphone features for the best sound quality Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Lazy Girls Guide to Podcasting, I discuss 10 ways podcasters can monetise their shows for free. I cover various strategies like sponsorships, affiliate marketing, merchandise sales, premium content, and more. Get actionable tips to start earning money from your podcast without any upfront investment. We'll also cover more unique strategies like live events and public speaking engagements that won't cost you a dime. Dive into this episode and discover the best monetisation methods to suit your audience and help you turn your podcasting passion into profit! ➡️ Create podcast merch with Printful: https://veritysangan.com/printful Timestamps: 00:00 Introduction 00:58 1: Sponsorship opportunities 01:53 2: Affiliate marketing 02:39 3: Merchandise 03:39 4: Selling premium content 04:20 5: Tipping 05:00 6: Run a live event 05:39 7: Coaching and consulting services 06:15 8: Public speaking 07:05 9: Brand partnerships 07:51 10: Join an ad network 09:03 Top tips for monetising your podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Unlock the secrets to podcast monetization; because having a strategy will help you monetize your podcast more quickly, successfully, and efficiently. Discover the essential 3 things that you need to take before monetizing your podcast and learn how to attract advertisers, regardless of your audience size. Stay tuned for the next episode where I'll delve into the actual ways to monetize your podcast. Main points: Podcasts can be monetized through various strategies, but there is no automatic monetization based on subscribers or downloads like on YouTube. There is no set number of listeners needed to monetize. Some sponsors pay per thousand downloads, but many care more about audience engagement. Don't be discouraged by low download numbers. How much money you'll make depends on many factors like audience size and engagement, monetization options, effort put in, etc. There's no set figure. Know your target audience before monetizing so you can choose options that appeal to them. Focus on creating quality content that meets your audience's needs. This brings in and retains listeners more than monetization. Have an online presence like a website, social media, email list, etc. to promote your podcast and monetization options. Pick 1-2 platforms to focus on. Timestamps: [00:00:00] Preparing to Monetize Your Podcast [00:00:39] Successful Monetization of Podcasts [00:01:51] Understanding Podcast Monetization [00:03:31] How Much Money Can You Make By Monetizing Your Podcast? [00:06:01] Strategizing the Monetization Plan for Your Podcast 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of "The Lazy Girls Guide to Podcasting," I talk about my decision to change the structure of my podcast intro. I've got rid of the 'traditional' intro for a more dynamic one. I also discuss an interesting comment that I received on Twitter that challenges the traditional view of podcast lifecycles, suggesting that podcasts don't have to go on indefinitely. I highlight the importance of viewing podcasting as an art form rather than just continuous content creation. Finally, we look at the debate between quantity and quality in podcasting. Is it better to have a large number of episodes or to focus on maintaining conversations that provide value? Timestamps: [00:00:00] Introduction [00:00:18] Removing a traditional introduction [00:01:16] Redefining podcasting: Understanding its lifecycle [00:06:18] Quality versus quantity 📧 Subscribe to the newsletter:https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge- https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you thinking of quitting your podcast? In this episode, we explore the taboo topic of wanting to quit or take a break from podcasting. Quitting your podcast doesn't equate to failure, but it's important to consider your reasons for wanting to quit before you actually give up your podcast. I'll discuss the common reasons why podcasters give up podcasting, such as a lack of immediate results or effective strategies. We also talk about the attrition rate of podcasters, with many quitting before their eighth episode due to unrealistic expectations and time commitments. I'll then go through six signs that indicate it might be time to quit, including loss of passion, running out of quality content, and feeling overwhelmed. Instead of quitting outright, we'll also discuss taking a break from podcasting to re-evaluate your podcasting goals and strategies. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

I had this idea a while ago to bring you, the lovely listeners, the raw and honest stats and figures for the growth of this podcast. My targets are to hit 5,000 monthly downloads for the podcast, 500 YouTube subscribers, and 3,000 YouTube watch hours. So, at the end of each month, I'll bring you these little bonus episodes to see the honest growth and the journey to hitting these different metrics. Monthly metrics that will be tracked will be: Downloads (Month) Downloads (Total) Top episode (podcast) Podcast subs Largest audience Most used platform YouTube watch time YouTube subs Top episode (YouTube) Total followers on social The top episode for this month on both the podcast and YouTube is episode 35: The Hack That Will Save You HOURS On Your Podcast Workflow: Watch on YouTube: https://www.youtube.com/watch?v=YIvwydidupE Listen on the podcast: https://cms.megaphone.fm/channel/AUDD4804456268?selected=AUDD1922349524 Learn more about your ad choices. Visit megaphone.fm/adchoices

Overwhelmed with your podcasting workflow? Have you thought about batching your podcast tasks? I didn't use to batch my tasks together, but since starting The Lazy Girl's Guide to Podcasting, I do find that grouping similar tasks together saves time and energy. For example, I'll record multiple episodes in one go, edit them, run them through SummarAIze, and bulk upload the content to a podcast hosting platform... You get it. It's a lot and I love knowing that I can go through my to-do list and just tick everything in one area of my podcasting workflow as done. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Lazy Girl's Guide to Podcasting, we discuss whether or not podcast hosts have to pay their guests. Whilst exploring this question, I'll be offering valuable insights and actionable tips for podcast owners and enthusiasts. Paying podcast guests is not a requirement, but it is always a good idea to offer compensation for their time and expertise. While some guests may be willing to appear on your podcast for free, others may expect to be paid for their time and knowledge. It really depends on the guests and the industry they are in. However, if you are just starting out and don't have a budget to pay guests, you can still invite them to be on your podcast and offer other benefits, such as exposure to your audience or promoting their work or products. Ultimately, it is a case-by-case basis and depends on your podcast's goals, budget, and guest's expectations. It's important that in turn by being on your podcast, you are providing value for guests. This can be done by creating a high-quality and well-produced podcast that guests will be proud to be a part of. Additionally, you can offer resources and support to guests, such as promoting their work on social media or offering guidance and assistance. While it is not necessary to pay guests, it is important for hosts to offer some form of compensation or value in exchange for their time and expertise. This can help to create a positive and mutually beneficial relationship between hosts and guests. Highlights: Should podcast hosts pay their guests? The value of exposure and promotional opportunities for guests How to offer compensation in the form of exposure and promotional opportunities Tips for treating guests well and making them feel valued The importance of building relationships with guests The potential for reciprocity and future collaborations with guests The benefits of having a diverse range of guests on your podcast Finding a balance between offering value to guests and running a sustainable podcast Being respectful of the time and expertise of guests The potential for paid partnerships and sponsorships with guests in the future 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we’re tackling a contentious and under-discussed subject: buying podcast reviews. Very much akin to buying fake followers on Instagram, this practice may provide a temporary boost in numbers, but without genuine engagement and high-quality content, these numbers are unlikely to translate into long-term success. Are you tempted to buy podcast reviews? Is it fair to manipulate podcast ratings for personal gain? I'll ask these hard questions and provide answers, that unravel the repercussions and drawbacks amid the initial appeal of a boosted reputation. Plus, I'll discuss alternatives to fake reviews, emphasising the significance of organic growth and genuine audience engagement. Remember; podcasting is a long game and I can never and will never be able to stress that enough. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode we delve into the intricacies of changing and managing your podcast hosting platforms. Often, podcasters assume that switching their podcast host is a really challenging and difficult thing to do; but here we break down the process, sharing my experiences of moving both of my podcasts to different hosting platforms, and the reasons why. In the episode, we answer key questions like: What signs imply you may need to change your hosting platform? What factors should you consider when choosing a new podcast host? What pitfalls should you avoid when changing a podcast host? Regardless of switching podcast hosts, it's important to remember that you need to ensure that you are producing high-quality content. After all, you can move your podcast hosting as much as you want, but the one thing that any hosting platform will not give you and cannot give you is good content. Highlights: Process of changing podcast hosts My personal journey of switching hosts Signs that it might be time to change hosts Insights on how to change hosts Factors to consider when choosing a new host Tips to avoid pitfalls when switching hosts 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

You might have heard the buzz about getting in the podcast charts. That elusive realm where podcasts seemingly battle it out based on downloads, subscribers, and reviews. But in this episode, we will be looking at why there's more beneath the surface than meets the ear. In this episode, we will cover: What really goes on in the world of podcast charting? Don't be fooled by the numbers game – let's explore what truly matters. It's not all about hundreds of thousands of downloads. Let me share my personal experience – I've charted with double-figure downloads. Different types of podcast charts. Some charts are easier to crack due to less saturation. It's not just about being in the overall charts – subcategories matter. It can be easier to enter into less saturated podcast categories. Differentiating between Apple Podcast charts and the Chartable podcast charts. We also look at some real-life examples of where podcasters have purchased reviews, download farms, and the consequences of trying to play the system to manipulate the podcast charts - with dire consequences! 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

So often I hear podcasters say that they only have their podcast on 1 or 2 podcasting directories. And I'm going to say it, but this could be a HUGE mistake for you. Unless you're someone with an exclusive deal who is guaranteed to have the downloads and listens, for most indie podcasters, you want to be on AS MANY podcast directories as possible. Why? Well, in August 2023, Stitcher is ceasing to exist. Yes, there are contingency plans in place; for example, anyone using a Stitcher URL will be redirected to Pandora, but, if your listeners aren't there, this could cause you an issue. It could also be an issue if you've put all of your podcasting eggs in one basket and relied only on Stitcher for podcast listens. So, in this episode, we will be discussing why you need to have your podcast in as many locations and on as many podcast directories as possible, as this will protect your show, and likely give you access to a wider audience too. Key points: Why it's so important to have your podcast on as many podcasting directories as possible The podcast directory Stitcher is shutting down for good and what this means for your podcast distribution How to strategically plan for Stitcher's shut down if your podcast is listed there 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

I totally get how consistency is the name of the podcasting game. But, with the burning question being, "How often should I hit that 'publish' button?" I wanted to explore this more in this episode. The answer depends on a few factors; your audience, the content you're making, and your resources, all play a big role. Let's talk production schedule and resources. It's like the backbone of your podcast. And it's got to fit your lifestyle. I mean, daily episodes sound awesome, but let's be real – if your schedule's a rollercoaster, then is the stress of that content schedule worth it for you? Before you commit to any schedule, ask yourself: How much time can you honestly pour into each episode? Are you a solo act or have a team behind you? These answers shape how often you can churn out those episodes without compromising quality. Believe me, quality over quantity is the golden rule. Now, picture your audience. Are they bustling bees who can spare a listen once a week? Or are they die-hard fans who want you in their ears daily? Think surveys, data crunching, and understanding their habits. You want to keep your audience happy and engaged, but remember, you matter too. There's no need or point in burning out as a result of chasing a crazy schedule. We will also discuss how to look at what your competition is doing, as well as others in your niche. Weekly, bi-weekly, or monthly – what's the norm in your niche? But hey, don't feel tied to norms if they don't align with your workflow. Remember: your show, your rules. Key points: Production schedules matter: Your production schedule should align with your lifestyle and resources. Quality episodes matter more than quantity, so be realistic about how much time and effort you can dedicate. Audience preferences count: Understand your audience's habits and preferences. Conduct surveys or analyse listener data to figure out if they're looking for weekly doses or daily fixes. Competition and industry norms: Research what frequency other podcasts in your niche follow. While industry standards matter, prioritise what suits you and your content best. Test and adapt: Experiment with different release frequencies. Gather feedback from your audience and analyse engagement and download numbers. Stay flexible and adjust your strategy based on results. Balance and consistency: Finding the right frequency isn't a one-time decision. Maintain a balance between your podcasting goals, audience preferences, and your own commitments. Be ready to adapt as circumstances change. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices

AI seems to be the talk of the minute in 2023, with new AI tools promising to help with your podcasting workflow popping up all the time. So, today, I'm going to share with you a game-changing tool called SummarAIze (or SummarAIze? 😉), which promises to 10x your podcast and video content in just 10 minutes. I've been testing it for weeks, and I have to say - it's absolutely fantastic! AI tools like ChatGPT have been making waves, but I must admit, SummarAIze has stolen my heart. While ChatGPT has its merits, it's starting to be overused, and many times, in my opinion, the content lacks personality. SummarAIze, on the other hand, is more of an all-in-one asset for podcasters. Let's dive into what makes SummarAIze so amazing. Once you upload your episode, it works its magic on various aspects: Content Breakdown - SummarAIze identifies the different sections of your episode and provides summaries with timestamps. This makes it a breeze to create engaging social media posts for weeks to come. Twitter Threads - Love Twitter (or Threads!)? You'll love this feature! SummarAIze generates Twitter threads with content from your episode. Perfect for daily tweeting or Instagram Threads. LinkedIn Posts - For LinkedIn enthusiasts, SummarAIze crafts content for LinkedIn posts. Mix and match to create your ideal posting schedule. YouTube Assets - If you're on YouTube, you'll appreciate the video section headlines, timestamps, and keywords that SummarAIze provides. Perfect for optimising your video descriptions and boosting discoverability. Blog Post Options - SummarAIze lets you choose between standard blog posts, checklists, or how-to guides. This allows you to repurpose your content creatively, target different SEO keywords, or even create new freebies. Promotional Emails - Building your newsletter is crucial, and SummarAIze has got your back. It generates a promotional email you can use to share your latest episode with your subscribers. Transcripts - While I don't use this feature as I get transcripts from other tools such as Descript or Riverside, it's a lifesaver if you need one. SummarAIze provides line-by-line transcriptions, complete with speaker names. Bios - If you have guests on your show, SummarAIze generates speaker and company bios based on the information you provide. Remember, when using AI-generated content, make sure to add your personal touch and avoid copy-pasting. Customise it to sound like you and in your own language style. Being authentic is key! Links: SummarAIze - (not an affiliate; I just love the software!!) - https://www.summaraize.com/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Descript: https://veritysangan.com/descipt 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/ Learn more about your ad choices. Visit megaphone.fm/adchoices