Ep 48: Using Business Marketing Strategies to Promote Your Podcast - Podcast Marketing Series Pt 1

The Lazy Girl's Guide to Podcasting: A Podcast about Podcasting and Podcasting Tips

17-10-2023 • 12 mins

In this episode, I share my key takeaways from the Greenhouse Jersey Marketing and Sales Conference that I recently attended. I was blown away by a talk from Dan Knowlton, co-host of the Business Anchors Podcast, where Dan explained why we need to forget everything that we know about traditional marketing.


So, with my podcasting thinking cap on, I took notes on how everything he was advising in terms of selling products and services, could instead be applied to promoting your podcast.


Timestamps:

[00:00:00] Marketing Your Podcast: A Mini-Series - Intro

[00:02:13] Forget Everything You Know About Marketing

[00:04:25] The Art of Selfless Selfishness in Content Creation

[00:07:03] Podcast Promotion Tips and Strategies


My podcasting kit:

🎧 Riverside: https://veritysangan.com/riverside

👩‍💻 Content repurposing: https://veritysangan.com/summaraize

🎙 Blue Yeti microphone

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mentioned in this episode:

Join the Lazy Pod Club ➡️ https://veritysangan.com/membership

Lazy Pod Club

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