It's great to do something really well. This post tries to show you a real example of an overall process and mindset on how you could create the perfect bit of content. Just remember, as I say to UnLtd folk, it's a marathon.
Link to the holy grail - website checklist template
You can also find content here:
--- Send in a voice message: https://podcasters.spotify.com/pod/show/teaandtoast/message