The Philip Wride Show

In today's episode, Philip delves into the power of self-awareness in personal development, alongside our special guest, Kate Nash. We'll explore innovative marketing strategies, the utility of quiz funnels, and dissect the iterative stages of course creation. Kate brings her vast expertise in instructional design, sharing insights on engaging and maintaining audience attention, particularly for online courses. She emphasizes actionable outcomes, transformative learning, and discusses her transition from corporate training to empowering individuals to design their own courses. Whether you're a content creator or simply keen on mastering personal growth, this episode is packed with practical tips and motivational stories to elevate your journey. So, stay tuned as we unpack these valuable lessons and more on The Philip Wride Show!Timestamps00:00 Two types of attention span: short, long.03:30 Desperation led to successful instructional design career.09:32 Course information should engage, books less interactive.13:55 Customize content delivery using engaging, concise strategies.18:56 Two types: Shiny hook, long-term engagement strategy.20:51 Experts often say "it depends"; keep engagement.25:29 Design courses for actionable, measurable outcomes.27:31 Transitioning to helping course creation self-service strategy.30:46 Iteration allows safe experimentation and novel activities.33:50 Activities must align with course goals and context.37:28 Live events enhance teaching with interactive experiences.42:44 Quiz funnels qualify leads and direct offerings.About Kate NashKate Nash is a dynamic individual who has an insightful perspective on attention spans, distinguishing them into two types: the immediate, "shiny-object" attraction and the long-term extended focus. She emphasizes the necessity of capturing immediate interest through engaging hooks and maintaining extended attention by clearly outlining benefits from the start. Recognizing that people’s attention typically wanes around the 10-minute mark, Kate adopts a strategic approach to teaching, ensuring re-engagement approximately every seven minutes during lengthy presentations. Her techniques are designed to keep audiences captivated and invested in the subject matter throughout her courses and lectures.Connect with Kate on Facebook at https://www.facebook.com/kathy.r.nash and grab her Course Planner at https://katenash.co/plannerMore ResourcesUncover life's 12 hidden chains with the book "Finally Find Freedom" - https://www.finallyfindfreedom.comAccess the free Masterclass "How to be in the top 1% of businesses and stop giving money to your competitors" at https://www.philipwride.com/masterclassesWant to convert clients on autopilot for your coaching or course business? Book a free discovery call - https://www.philipwride.com/fhc-a2a Hosted on Acast. See acast.com/privacy for more information.

In today's compelling episode, we have the honour of hosting Blair Kaplan Venables, an extraordinary individual whose journey through addiction, personal tragedies, and resilience has inspired a global movement. Blair shares her heart-wrenching yet uplifting story about overcoming family struggles, including her father's battle with addiction, and how these experiences led her to create the Global Resilience Project.Blair has transformed her pain into purpose, launching various initiatives such as a bestselling book series, a podcast, a clothing line, and more. A marketing and PR expert with over 18 years in the field, Blair offers invaluable insights on harnessing storytelling for business growth and personal healing. We delve into her strategic use of social media to empower and connect with a global audience.We'll explore Blair's future goals, including her ambitious vision to impact 888 million people by August 2030, upcoming summits, in-person events, and her plans to venture into motivational speaking and traditional book publishing. Whether you're an entrepreneur, a storyteller, or someone seeking inspiration, this episode promises profound lessons on resilience, purpose, and the power of human connection. Don't miss out as we unpack the incredible journey of Blair Kaplan Venables.Timestamps00:00 Social media PR expert and grief resilience storyteller.05:26 Storytelling builds trust and connection in entrepreneurship.08:15 Addiction, healing, resilience, global movement, storytelling, empowerment.16:52 Build relationships, network, and create desired projects.22:23 An audience and a strategy are essential.26:58 Tech is crucial, but human help is invaluable.29:10 Integrate platforms, delegate tasks, focus on impact.34:00 Exploring diverse streaming and business growth strategies.35:36 Empowering 888 million people on resilience by 2030.About Blair KaplanBlair Kaplan Venables is a dynamic entrepreneur who believes in the transformative power of storytelling. She champions the idea that people do business with those they like, know, and trust, emphasizing the importance of genuine connections over aggressive sales tactics. Blair advocates for "telling and not selling," using stories as a non-invasive means to build connections. Her personal journey through trauma led her to share her own stories, which not only facilitated her own healing but also created a safe space for others to share and heal. This dual approach to storytelling in both her personal and professional life showcases her unique ability to inspire and connect. Blair's experiences highlight the meaningful impact that authentic storytelling can have, both in navigating personal challenges and in thriving as an entrepreneur.Connect with Blair at https://www.blairkaplan.ca and https://theglobalresilienceproject.com/More ResourcesUncover life's 12 hidden chains with the book "Finally Find Freedom" - https://www.finallyfindfreedom.comAccess the free Masterclass "How to be in the top 1% of businesses and stop giving money to your competitors" at https://www.philipwride.com/masterclassesWant to convert clients on autopilot for your coaching or course business? Book a free discovery call - https://www.philipwride.com/fhc-a2a Hosted on Acast. See acast.com/privacy for more information.

Welcome to The Philip Wride Show! In this episode, we’re joined by the incredible Amber Vilhauer, a seasoned entrepreneur whose journey is both inspiring and enlightening. Facing frustration and a "glass ceiling" in 2019, Amber transformed her business approach during COVID by live-streaming without selling, which led to an 80% growth and recognition on the Inc. 5000.Amber shares her unique pivot towards a more fulfilling business model focused on "Books and Business" under her NGNG Enterprises and how she maintains a balance between professional success and personal life. We dive deep into her strategies for personal and professional alignment, the power of authentic word-of-mouth marketing, and the importance of understanding what truly lights you up.Amber’s story includes overcoming significant challenges, such as writing her book amidst personal hurdles and redefining her goals after receiving a life-changing diagnosis. Our conversation highlights the profound impact of surrounding yourself with the right people, making strategic business decisions in uncertain times, and embracing self-expression.Join us as Amber elaborates on her foundational four framework, her journey of self-discovery, and the invaluable lessons she's learned from nearly 20 years in digital marketing and book launches. If you’re seeking actionable insights and a realignment with your true self, this episode is a must-listen!Timestamps00:00 Early struggles shaped determination to help others.09:58 Experience in marketing and entrepreneurship challenges.16:32 Book aids entrepreneurs in personal alignment and growth.25:42 Divine intervention led to successful business transformation.36:21 Desire fulfillment, impact, and wealth through intentional work.43:27 Find your people, diversify, and self-express fully.49:19 Google me; I'm everywhere for 17 years.About Amber VAmber Vilhauer is a Books & Business strategist, multi-bestselling author, speaker, and Founder of NGNG Enterprises (No Guts No Glory), an Inc. 5000 top marketing agency. Amber has helped thousands of entrepreneurs align their business with their core talents and desires to naturally scale revenue and impact. She does this by implementing custom marketing strategies, launching bestselling books, and growing engaged followings that convert. She is the author of Infinite Impact and co-author of The Long Forest Trail with her son, Clay. Connect and learn more at www.ngngenterprises.com, www.booksandbusiness.com, and www.ambervilhauer.com.More ResourcesUncover life's 12 hidden chains with the book "Finally Find Freedom" - https://www.finallyfindfreedom.comAccess the free Masterclass "How to be in the top 1% of businesses and stop giving money to your competitors" at https://www.philipwride.com/masterclassesWant to convert clients on autopilot for your coaching or course business? Book a free discovery call - https://www.philipwride.com/fhc-a2a Hosted on Acast. See acast.com/privacy for more information.

Welcome Freedom Hunters to the Philip Wride Show, where we embrace life on our own terms and redefine freedom in business and beyond. In this first episode of our refreshed and rebranded season two, I'll be guiding you through some significant changes and my exciting new direction. You might notice a pivot from our previous Unchained, Finally Find Freedom podcast—it's all part of a larger transformation that aligns with my own journey and my 40th birthday. In this episode, we’ll explore the evolution from season one’s focus on overcoming challenges to our new mission of showcasing how female coaches, course creators, and entrepreneurs from around the world are mastering the pillars of self, business, and technology to achieve unparalleled freedom. As I dive into these new conversations, I seek to uncover golden nuggets of wisdom that can help you, our cherished listeners, find the life of freedom you’re chasing. Whether you’re returning or new to the show, let's embark on this transformative journey together. Welcome to season two of the Philip Wride Show! Hosted on Acast. See acast.com/privacy for more information.

This Q&A episode explores questions from community members and some I've found inside private groups. The questions we cover in this episode include:- I'm planning to start my business or side project but I’m struggling to think what my lead magnet could be and how I hook people - I'm struggling with time management and not having any free time to myself with having to take the kids everywhere, work, look after the home. How do I create more time? - I keep giving in to convenience and ordering takeaways because I can’t be bothered to cook. How do I change this? - I have a business but I’m struggling to get new customers and I hate social media. Are there any alternatives? - I find myself procrastinating too much and not taking any action towards my goals and dreams, I just have a feeling of overwhelm when thinking about all the things I need to do - I’m starting to make changes in my life but my friends aren’t supportive and just laugh at what I want to do--Got questions about entrepreneurship, coaching businesses, course creation or being an author? DM me your questions on Instagram (@philipwride) and I'll look to provide my thoughts on future episodes.--Struggling with the tech headache of funnels, sales pages and emails for your coaching, course or author business? DM me the word "tech" on Instagram (@philipwride) we can set up a free no-obligation call to explore getting you some quick wins to remove that headache. -- Hosted on Acast. See acast.com/privacy for more information.

Spoiler alert - this episode is a little different. It's an admission. An admission that I haven't been operating in alignment and been true to myself. There's a part I've been leaving off the table and after repeated suggestions from others, reading, listening and watching I'm finally embracing a part of me that I was trying to move away from. It feels like a weight has been lifted and so in this episode I want to share with you: What alignment feels like to me and how I've found itHow I'm embracing something that's my "zone of genius"How I plan to use it to help entrepreneurs, coaches, course creators and authorsWhat's changing in my world and what exciting projects are on the horizon If you are listening to this podcast then congratulations - you've become a Freedom Hunter and I welcome you to the club.  Together we'll continue to explore growth and transformation, entrepreneurship, and how to master technology to support ourselves and our businesses. Life is a process of growing and evolving and this episode outlines a step I'm taking on my journey and I invite you to join me. Got questions about tech, entrepreneurship or personal growth?  Send me your questions at https://www.philipwride.com/questions and I'll aim to cover those topics in future episodes. --   Where to find me: IG: https://www.instagram.com/philipwride/ Facebook.com: https://www.facebook.com/philip.wride Website: https://www.philipwride.com Grab a copy of my bestselling book: https://www.amazon.com/Finally-Find-Freedom-holding-business/dp/1739213521    Hosted on Acast. See acast.com/privacy for more information.

In this episode I share some thoughts on how email automation can be used to support the growth of a business. After spending years creating automations for billion-dollar brands and unravelling the complexities I'm a big fan of email and how automations can be created for different types of communication. I also provide some examples of automations you can create for your business from the follow-up after someone gives you their email address to automated flows for surveys and feedback and structured series to help people understand more about you and your business. Finally I give some thoughts on how email and automations can be set up to help you save time in the long run compared with manual sending, and how they can help you convert customers on autopilot. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com   Hosted on Acast. See acast.com/privacy for more information.

In the world of business lead magnets are a great way of providing value to potential customers and to start building a relationship. This episode explores how lead magnets can be used to gain contact information, build email lists and demonstrate your knowledge and expertise to the audience you want to serve. Whether you are looking to start your own business to break free of the 9-5 or you've already started a side hustle this episode explores some of the lead magnets that I've created for my businesses over the years and how I've used them to support B2B and B2C relationships.   -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com Hosted on Acast. See acast.com/privacy for more information.

Luck, fate, synchronicity - whatever you want to call it we have the ability to stack the odds in our favour and put ourselves in a better position for success. In this episode I share my thoughts about focusing on our strengths and how they can help us build a bigger and better business, and a bigger and better life. We all have strengths - things that we enjoy doing and that seem quite easy for us or straightforward but that may seem complex or challenging for others. Life is short and we can waste it on trying to improve our weaknesses like the school system encouraged us to do - or we can double down on our strengths and see where they can take us. Finally, I also give some examples from my own experience of how people have encouraged me to focus on something that I didn't class as a strength but has since opened doors and new conversations.   -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com   Hosted on Acast. See acast.com/privacy for more information.

In this episode I share how models and frameworks have helped make it easier for me to create courses, teach on stage and write my books. If you're a course creator or coach you know one of the hardest things is knowing what to teach and the best way to teach the material. Creating models and frameworks makes it easier to be consistent with the teaching and training you deliver regardless of whether that's online, offline, in print or on video because you break everything into parts and go from one part to the next. I give some examples of the models and frameworks I've created for my books, courses and coaching and a new 4-part teaching/training method I'm introducing for any live events I do. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com   Hosted on Acast. See acast.com/privacy for more information.

In this episode I talk to Jo Swann - the founder of Chocolate PR. Jo spent many years working in corporate PR for large brands but after some soul-searching realised it was no longer what she wanted to do. During our chat Jo takes me through her transition from corporate PR and the one event that changed everything for her. She also takes me through the work she does to help female entrepreneurs tell their story to the press and the steps to get someone "press ready". We also talk about becoming comfortable with our own stories and that we don't have to share everything all of the time and Jo gives an example of a client who gradually became more comfortable sharing stories from her past. Finally, Jo gives some tips and guidance for people who want more visibility for themselves and their business. You can connect with Jo on the Chocolate PR website - https://www.chocolatepr.co.uk and on Instagram - https://www.instagram.com/jochocpr/ , or grab a copy of her book "Celebrating YOU" on Amazon - https://www.amazon.co.uk/Celebrating-YOU-Empowering-entrepreneurs-confident/dp/B0BB5MCBRF    -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.

In this episode I talk to Carina Harvey, a style and identity coach who relocated to Dubai after a divorce and redundancy. During our chat Carina shares the struggles she had with her own identity from the divorce and redundancy and the process she went through that helped her realign. We also dig into her interest in fashion and styling and how coaching has always been a part of what she does, even in the corporate world. Carina then takes me through some of the work she does with her clients and the things she wishes she knew or was guided on when she was going through her own struggles. To connect with Carina you can find her on Instagram (https://www.instagram.com/carinaharveyofficial) , her website (https://www.carinaharvey.com) and on LinkedIn (https://www.linkedin.com/in/carinaharvey/) -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com Hosted on Acast. See acast.com/privacy for more information.

If you are thinking of setting up your own online business, or you've just started, there are 4 key considerations that will help set you up for success. Being an entrepreneur and building your own business means being different.  Your goals and dreams are bigger. You have a desire to build something great. And mindset plays a big part in being able to get up every morning and take the actions you need to take to move forwards. I've listened to coaches, taken courses and read books and a lot of them want you to focus in a specific direction or build a specific type of business. But the internet means you can be anyone and sell anything to anyone. The 4 tips I go through in this episode will help you start to chart your own path in a way that feels right for you. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com     Hosted on Acast. See acast.com/privacy for more information.

We each have our own unique stories as we go through life - the things we've done, seen and experienced. In this episode I'm flipping the script by sharing an interview I did with Jeff Bullas for his podcast - The Jeff Bullas Show. Jeff asks about how I got started as an entrepreneur, the highs and lows I've experienced over the years, and why I'm making the switch from an agency model to focusing on creating assets and resources. We also touch on my experience of closing a business, how we can learn from everything we do, and how that has shaped my thinking over the years. Finally, Jeff asks me for my thoughts and tips for anyone started a new "side hustle". -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.

In this episode I take a quick look at the topic of consistency vs motivation and how a shift in identity can help you achieve more success. There's talk about the many different hats we wear and how we're constantly changing identities without even realising it whether through sport, religion or our local community. Then I touch on some recognisable identities in my world including Funnel Hackers and why I'm helping people take on the identity of Freedom Hunter. Finally, I give some thoughts on ways to adopt a new identity and how that can build your level of consistency. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com    Hosted on Acast. See acast.com/privacy for more information.

In this episode I explore the importance of leverage and how it can help you work less and earn more in your business. After going through the challenge of having 50% of my agency business disappear overnight due to the COVID lockdowns, and the feast and famine of project work, I'm now focused on transitioning my business to have more assets that I can leverage. I'd been aware of what leverage was for a while but it's only in the second half of 2023 that I made the decision to really invest in building my business in a way where my time investment was heavily weighted towards creating assets that I could re-use and have multiple clients or customers use at the same time. During this episode I outline 5 different business models, how much leverage they provide, and how you can use them if you are just starting to create your own project or business.  I also talk about how the creation of assets, tools and resources can help free up your time if you have an existing business so you can get more done in less time. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.

In this episode I talk to Carole Mac who went through the heartbreak of losing her young son to a critical illness. Carole tells me the story of how her son transformed into a LadyBug and how his joy and love of live helped her reframe the situation. She walks me through the flash of inspiration she received and how that became the best-selling book "The Gift of the Ladybug" and how she's raised over $100,000 for charities related to critical illness. From there we dig into how Carole overcame the grief and found herself again, how a 3-month trip to Italy helped her refocus, her love for all things food and how she's now creating her own TV shows. Finally, Carole gives me her thoughts and guidance for people who may be going through a tough and challenging period.  You can connect with Carole on Instagram (https://www.instagram.com/carole.mac) or her website https://www.carolemac.com and join the watchlist for her upcoming TV show 'Food Bliss' at https://www.carolemac.com/food-bliss  -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.

In this episode I talk to Daniel Fincham. Daniel and I worked together back in 2012 at a company called Zmags and I knew then he had a few challenges with alcohol. During our chat we talk about how things escalated for Daniel including the breakdown of a relationship, losing his home and twice finding himself in prison. He tells me how sitting in his prison cell gave him clarity about the fear that had been eating him up and how compassion enabled him to start the rebuilding process. We also touch on recovery, how it's different for everyone, and how even after hitting rockbottom it's still possible to come out the other side. Finally, Daniel talks about Recoverlution, the recovery community and platform he's launched for addicts, and his upcoming book. You can learn more about Recoverlution at https://www.recoverlution.com  -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.

In this episode I explore the use of time. I touch on how we love to complain we don't have time and a conversation where someone commented that people are stingy with their time and attention. I also talk about using my time to train for 10K races as part of my goal to be in better shape at 40 than I was at 20, and how running is just putting one foot in front of the other. From there we take a look at compounding and how using our time on activities that compound can give us the best results and help us achieve our goals. Finally, I comment on how one small step or one small change is the starting point for everything. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.

In this episode I share 4 productivity tips and tools that have helped me make progress towards my goals and change how I use my time. The first tip is about structures and how they can help us be more consistent.  Then I walk through why the cues in our environment could be setting us up for failure and how to flip the script to create a more positive environment that supports us. Next I go through the power of time boxing and how I used it to write my book in 60 days and how you can use it to get more things done. And finally,  I talk about how a Freedom Tracker works to help keep us on track towards our goals. -- Looking to find more freedom in your life by freeing up time or creating your own online business?  Get 5 free chapters of my bestselling book "Finally Find Freedom" by joining the community at https://www.philipwride.com  Hosted on Acast. See acast.com/privacy for more information.