Kaffeen Espresso | Supercharged Agency New Business & Marketing

Charlotte Ellis Maldari

A podcast series from Charlotte Ellis Maldari, founder of Kaffeen, a new business and marketing consultancy for creative agencies. In short, Charlotte keeps your studio busy. Each episode, Charlotte interviews an expert in their field, takes listener questions and peruses topics of industry interest. This is a show that’ll inspire you to kick start your agency growth and generally to make creative agency sales and marketing feel more manageable and less grubby.

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What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?

What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?

Send us a textIn this episode, I share the nine essential tools that have made a significant difference in boosting new business efficiency at Kaffeen. As the landscape continues to evolve, so too do the tools we use to streamline our processes, generate quality leads, and drive growth. Whether you’re in a creative agency or any other business looking for ways to work smarter, these tools can make a massive impact.What You’ll Learn:•The updated list of nine essential tools we’re using right now to drive new business.•Why LinkedIn Automation & Sales Navigator are still our top choices for quality lead generation.•The benefits of using Calendly for seamless scheduling with prospective clients.•How Descript plays a crucial role in content creation and repurposing.•The value of a Super Sign-Off for unobtrusively showcasing services.•How ConvertKit helps us manage and optimize our email campaigns.•The power of Manychat for automating interactions on Instagram and Facebook.•Why we repurposed Asana as a CRM to improve our follow-up process and client conversions.•How Airtable has become the operational backbone of our business, making it easier to visualize and act on real-time data.Tools Discussed in This Episode:1.LinkedIn Automation & Sales NavigatorLinkedIn Sales Navigator2.CalendlyCalendly3.DescriptDescript4.Super Sign-OffLearn how a Super Sign-Off can help you: Read more about it here5.ConvertKitConvertKit6.ManychatManychat7.AsanaAsana8.AirtableAirtableThese tools have allowed us to work smarter, not harder. From automating lead generation to organizing our workflows and client relationships, they are at the core of how we do business efficiently. If you’re curious about how these tools could work for your business, this episode will give you the full rundown.Subscribe and Stay Connected:If you found this episode helpful, make sure to subscribe and leave a review to let me know what you think.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Episodes

What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?

What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?

Send us a textIn this episode, I share the nine essential tools that have made a significant difference in boosting new business efficiency at Kaffeen. As the landscape continues to evolve, so too do the tools we use to streamline our processes, generate quality leads, and drive growth. Whether you’re in a creative agency or any other business looking for ways to work smarter, these tools can make a massive impact.What You’ll Learn:•The updated list of nine essential tools we’re using right now to drive new business.•Why LinkedIn Automation & Sales Navigator are still our top choices for quality lead generation.•The benefits of using Calendly for seamless scheduling with prospective clients.•How Descript plays a crucial role in content creation and repurposing.•The value of a Super Sign-Off for unobtrusively showcasing services.•How ConvertKit helps us manage and optimize our email campaigns.•The power of Manychat for automating interactions on Instagram and Facebook.•Why we repurposed Asana as a CRM to improve our follow-up process and client conversions.•How Airtable has become the operational backbone of our business, making it easier to visualize and act on real-time data.Tools Discussed in This Episode:1.LinkedIn Automation & Sales NavigatorLinkedIn Sales Navigator2.CalendlyCalendly3.DescriptDescript4.Super Sign-OffLearn how a Super Sign-Off can help you: Read more about it here5.ConvertKitConvertKit6.ManychatManychat7.AsanaAsana8.AirtableAirtableThese tools have allowed us to work smarter, not harder. From automating lead generation to organizing our workflows and client relationships, they are at the core of how we do business efficiently. If you’re curious about how these tools could work for your business, this episode will give you the full rundown.Subscribe and Stay Connected:If you found this episode helpful, make sure to subscribe and leave a review to let me know what you think.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: How To Move To Mexico Whilst Growing A Thriving UK Agency, With Tom Hardy Of Manifesto Studios

Greatest Hits: How To Move To Mexico Whilst Growing A Thriving UK Agency, With Tom Hardy Of Manifesto Studios

Send us a textWe're thrilled to bring you one another of our most loved episodes!Joined by Tom Hardy, the founder and creative director at Manifesto Studios. Manifesto, at nine years old, is a Brand & Communications Accelerator, a consultancy and design studio specializing in working with challenger brands.Their impressive clients include Samsung, Red Bull, Vashi Jewellery, Savse (where previous guest Natasha Lytton was marketing lead), Myla lingerie, and Padella, one of London’s hottest restaurants (which my husband dreams about every time we're near the Shard).Before founding Manifesto, Tom honed his skills at renowned agencies like Interbrand, Fitch, Rufus Leonard, and Lambie Nairn.Having collaborated with Tom when I was the client, I can confidently say he's one of the most pleasant and relaxed, yet ambitious, individuals I've met in design. This episode will inspire you to see how current circumstances can fuel your passion for growth.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: Part 2: Navigate Your Agency Growth Pains Faster, With Deborah Dawton, Chief Executive At The Design Business Association

Greatest Hits: Part 2: Navigate Your Agency Growth Pains Faster, With Deborah Dawton, Chief Executive At The Design Business Association

Send us a textWelcome to part 2 of one of my most loved episodes to record to date.Tune in to hear Deborah Dawton and I discuss how design business leaders can bridge the gap between agency - client, and the importance of proving ROI as a powerful tool in business development. We also dive into the evolving landscape of design, unpack what the future holds and who design business leaders can turn to for support. This conversation is packed with practical advice, enjoy!>> https://thedesigncommunityhub.com/>> https://www.dba.org.uk/>> https://effectivedesign.org.uk/>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: Jason Gibb, Co-Founder Of Bread & Jam

Greatest Hits: Jason Gibb, Co-Founder Of Bread & Jam

Send us a textA top-rated episode from 2021 that I still get messages about from listeners to this day!Jason Gibb, the co-founder of Bread & Jam and I discuss what food and drink brands need at various stages of growth, why many brands fail within the first year, and how agencies can connect with clients through Bread & Jam Workshops, available free of charge. This conversation is a must-listen for creative firms working with food and drink brands, or any other scaling business.Jason shares common mistakes early-stage food and drink brands make regarding design, the optimal stage for agencies and brands to seek each other out, and the time span and budget agencies should consider when starting to work with a food and drink challenger brand.>> http://foodhubdirectory.com/>> jason@breadandjamfest.com>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: Part 1: Navigate Your Agency Growth Pains Faster, With Deborah Dawton, Chief Executive At The Design Business Association

Greatest Hits: Part 1: Navigate Your Agency Growth Pains Faster, With Deborah Dawton, Chief Executive At The Design Business Association

Send us a textI'm excited to re-release one of my personal favorite episodes to record, presented as part 1 of a special two-part series inside the Kaffeen Espresso Greatest Hits.In this episode, Deborah Dawton, Chief Executive at the DBA, joins me to delve into the most common challenges to agency growth and how to navigate the business side of design more effectively. We discuss the ways design business leaders can bridge the gap between agency and client, the power of proving ROI in business development, and the evolving landscape of design and what the future holds. >> https://thedesigncommunityhub.com/>> https://www.dba.org.uk/>> https://effectivedesign.org.uk/>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: Ben Vear, Commercial Director At Minor Figures

Greatest Hits: Ben Vear, Commercial Director At Minor Figures

Send us a textWe're excited to republish one of our favourite episodes on the Kaffeen Espresso podcast.In this episode, Ben Vear, Commercial Director at Minor Figures discusses the nuances of ambiguous creative assets, the challenges of rapid global scaling, and the journey to becoming a carbon-neutral brand.Tune in for valuable insights into how rapidly scaling companies prioritize their business goals and the crucial role of branded pack design in their growth strategy. Enjoy!>> https://minorfigures.com/>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Am I Going To Learn Anything New?

Am I Going To Learn Anything New?

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

How This Design Studio Got A 1600% ROI

How This Design Studio Got A 1600% ROI

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Are You Among the 80% of Agencies with Under £5K for New Business?

Are You Among the 80% of Agencies with Under £5K for New Business?

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

What Your Peers Are Thinking Right Now

What Your Peers Are Thinking Right Now

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Living In Fear Of Referrals Drying Up

Living In Fear Of Referrals Drying Up

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Win Clients Consistently Summer Sale Is Here 🥳

Win Clients Consistently Summer Sale Is Here 🥳

Send us a textWin Clients Consistently summer sale is here!Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: How To Approach Clients With Anna Corbett Of Organix

Greatest Hits: How To Approach Clients With Anna Corbett Of Organix

Send us a textThis top-rated episode resonated with so many listeners, we're thrilled to share it again and reach as many people as possible.Currently overseeing the portfolio at Organix Brands, Anna has an impressive background working with household names such as Twinings, Ovaltine, Billington’s sugar, Allinson flour, Silver Spoon, Barclays, Badger Ales, and Rio soft drinks.I first met Anna when she was the Brand Marketing Manager at Badger, and she was a client of the agency I was working with at the time. Known as everyone’s favorite client to work with in the studio, Anna has a remarkable way of giving feedback. I knew her insights would be invaluable for an honest discussion about client relationships.Join us for valuable insights on what clients want to hear, the best times to approach them, common pitfalls to avoid when introducing your agency, and how Anna selects her partner agencies today.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Greatest Hits: How To Work With Tech Start Ups, With Natasha Lytton, Head Of Brand At Seedcamp

Send us a textMany of my brand agency coaching clients aspire to collaborate with the next big tech ‘unicorn’ but struggle with breaking into that space.This is why I was particularly excited to chat with Natasha Lytton, the Head of Brand and Marketing at Seedcamp, Europe’s leading seed fund.Seedcamp has provided initial funding to over 360 startups, including four European ‘unicorns’: Hopin, TransferWise, Revolut, and UiPath. Natasha’s extensive experience makes her a wealth of knowledge on collaborating with tech companies.This conversation was so insightful and impactful that it quickly became one of our top-rated episodes. We’re thrilled to feature it again as part of our greatest hits.Tune into this episode to get insights on:Why brand design is often underestimated as a critical asset by tech startupsHow seed-stage brands manage their budget for brand designThe optimal time and strategy to approach startups in the tech spaceWhether startups should prioritize product development or brand development when resources are limitedMentioned during this episode: >> Grab the book Natasha is featured in, you can grab it here to support a good cause.>> Shoe Dog: A Memoir by the Creator of NIKE, by Phil Knight >> Delivering Happiness: A Path to Profits, Passion and Purpose, by Tony Hsieh of Zappos>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Interview: How Booking 85% Of Your Yearly Clients In Just 3 Months Feels With Hunter Ruthven

Interview: How Booking 85% Of Your Yearly Clients In Just 3 Months Feels With Hunter Ruthven

Send us a textIn this episode we're joined by a former client of Kaffeen and marketing expert, Hunter Ruthven.Hunter is a former business journalist who created and led a number of B2B media titles designed to support small and medium-sized business leaders tackle the key challenges of the day. He then spent six years at Be the Business, a charity set up to help British businesses overcome productivity challenges. It was here that he learned first hand how to use creative storytelling to change behaviour and inspire change. He now leads a content-first commercial strategy at health tech company Thalamos, which is digitising the Mental Health Act to improve patient outcomes.Together we delve into the nuances of achieving high return on investment through affordable yet strategic marketing efforts, and discuss the importance of strategic thinking, customer engagement, and content-driven support. It's always a pleasure to work with clients like Hunter, and to witness the success of profit for purpose businesses like Thalamos who better patient outcomes. This is one you won't want to miss, tune in to hear the full episode!>> Learn more about Thalamos here.>> Follow Hunter on LinkedIn here.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Reducing Pressure on New Business

Reducing Pressure on New Business

Send us a textIn this brief episode, I want to share some insights from a recent conversation I had about current market conditions and some of the key factors that are contributing to some businesses doing well right now, while others are struggling. I highlight the importance of visibility and having a clear stance on issues and how these traits can reduce perceived risk for clients, especially in challenging times.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

The LinkedIn Code for Creative Agencies

The LinkedIn Code for Creative Agencies

Send us a textIn this episode, we delve into effective strategies for breaking the ice with potential clients on LinkedIn, sharing insights into automating lead generation while maintaining genuine connections. We discuss the importance of understanding the LinkedIn landscape, finding the right people, and using LinkedIn Sales Navigator to streamline outreach. Tune in to gain valuable tips on optimizing profiles, crafting personalized messages, and leveraging automation to attract high-quality clients effortlessly.>> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.

Avoid Niching Yourself Into A Corner

Avoid Niching Yourself Into A Corner

Send us a textIn this episode we'll discuss strategies for creative agencies and businesses to identify their unique differentiators without being excessively niche, which can limit growth and adaptability. Drawing on experience and insights from 17+ years in the industry, we'll discuss a more automated, but genuine, lead-generation process that prioritizes creativity over sales hustling. We'll dive into the importance of broader appeal and flexible, adaptable business models, especially in the face of economic challenges and the rise of new technologies like AI. Tune in and enjoy! >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE P.S. Whenever you’re ready, here are three ways I can help you get more clients, more money and more time: Listen to this podcast episode and identify your agency archetype so you know exactly how to market and sell your services - £0.Get your marketing and new business plan active and find regular client projects without breaking the bank - £1796.Get my eyes on your business for the next quarter and scale to reach regular £30k plus new business opportunities - £4500.